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Pool Cleaning Kit

Pass

Pool Cleaning Kit scores 71 out of 100, a Pass. Shoppers spend $171K a year here, search demand grew >1,000% this quarter, and returns run at 0.2% of orders.

Filters Trending
Flapen Score
71
71 / 100
Top 3% of 5,777 Home & Garden niches · +20 vs the category median of 51
Market size
£171K/yr186K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
49%top-5 click share · 24 brands · 62 sellers

Flapen Score

Pool Cleaning Kit against its category

The dotted line is the Home & Garden average. Past it, Pool Cleaning Kit is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pool Cleaning Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pool Cleaning Kit 186K times last year and spent an estimated £171K. The top 5 brands take 64% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 71 out of 100, a Pass.

01 · Demand

5.0% of searches ended in a purchase last week.

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £171K a year.

Searches, last 12 months
186K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
5.0%
Market size, estimated
£171Ka year
Peak month
July413.3× the quietest month
Top search term
pool cleaning kit109K searches a year

02 · Price

A sale here is worth £18.28.

Listings sell for £18.28 on average, from £8.41 to £33.25. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £18.28 that is £5K to £9K a year per listing.

Average price
£18.28inside the $15 to $100 sweet spot
Price range
£8.41–£33.25
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£5K–£9K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #28 within Pools, Hot Tubs & Supplies. It carries 2,340 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
72%
Out of stock, average day
4.2%
Average rank
#28in Pools, Hot Tubs & Supplies
Average rating
4.08 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,340per listing
Listings tracked
32

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
33 months

Products

Top Pool Cleaning Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£21K£27K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 rising

Sellers

62

Top-5 brand share

64%

Top 20: 97%

Top-5 click share

49%

Top 20: 87%

Open market

32%

  • SUDS-ONLINE24%
  • SHATCHI14%
  • Intex10%
  • Clearwater10%
  • Nircho5%
  • SINPY4%

Demand

Pool Cleaning Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 413.3×

Search terms

Top Pool Cleaning Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pool cleaning kit109K/yr
  • swimming pool cleaning kit16K/yr
  • pool cleaning16K/yr
  • paddling pool cleaning kit11K/yr
  • pool cleaner kit11K/yr
  • pool maintenance kits7K/yr
  • pool cleaning equipment5K/yr
  • bestway pool cleaning kit4K/yr
  • pool maintenance kit4K/yr
  • swimming pool cleaning equipment3K/yr

Reviews and returns

What reviews say buyers love and hate about Pool Cleaning Kit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall15%+0.40

Cheap product

Absolute garbage

Low quality

Functionality-Overall15%−0.21

Doesnt do what it says

Did not do the job

Didn't work

Instructions/User Manual/Troubleshooting12%−0.06

Packet instructions are confusing

instruction was not that clear

No instructions included

Durability8%−0.09

broke after only a handfull of uses

broke almost immediately even while being gentle

broke within a few weeks

Strength7%+0.14

its not sturdy

Flimsy thin plastic

Too flimsy

Love

Quality-Overall20%+0.40

Excellent Product

Good quality

Absolutely Brilliant

Value For Money16%+1.22

Good value for money

Good value

Well worth the price

Advertised Vs Actual Product16%+1.27

Does what it says

As described

Exactly what i needed

Ease Of Cleaning8%+0.33

Great cleaning kit

Cleans out your pool

Perfect for cleaning the Pool

Ease Of Use6%+0.45

easy to put together

Very easy to use

Easy to

Return

0.2% Return rate 25% Fixable by listing

Functionality-Overall17%▁█▃▃▄▅

Doesnt do what it says

Did not do the job

Didn't work

Defective Material/Parts14%▁▁▇█▇▆
Size-Overall14%▁▁█▅▆▄

Not fit for purpose

it is very large

Product not fit for purpose

Quality-Overall6%▁▁▁█▆▅

Cheap product

Absolute garbage

Low quality

Leak-Proof5%▁▁▇▇▇█

FAQ

Common Pool Cleaning Kit questions

Answered from the same tracked data.