Pond Sticks
MaybeBuyers convert on 19.9% of searches. But the top 5 brands take 99% of clicks, so Pond Sticks is a Maybe.
- Flapen Score
- 58 / 100Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 5158
- Market size
- £55K/yr21K searches / yr
- 90-day growth
- +146.0%search demand this quarter
- Competition
- 40%top-5 click share · 6 brands · 50 sellers
Flapen Score
Pond Sticks against its category
The dotted line is the Home & Garden average. Past it, Pond Sticks is stronger. Inside it, weaker.
Market
The Pond Sticks market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pond Sticks 21K times last year and spent an estimated £55K. The top 5 brands take 99% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
19.9% of searches ended in a purchase last week.
Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.9% of those searches ended in a purchase. Searches in the last 90 days moved +146.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.
- Searches, last 12 months
- 21K
- Growth, 90 days vs prior 90
- +146.0%
- Conversion, latest week
- 19.9%
- Market size, estimated
- £55Ka year
- Peak month
- September16.0× the quietest month
- Top search term
- pond sticks16K searches a year
02 · Price
A sale here is worth £13.24.
Listings sell for £13.24 on average, from £2.51 to £35.64. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £13.24 that is £0 to £1K a year per listing.
- Average price
- £13.24under the $15 to $100 sweet spot
- Price range
- £2.51–£35.64
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Garden Décor. It carries 3,030 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 69%
- Out of stock, average day
- 0.0%
- Average rank
- #27in Garden Décor
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,030per listing
- Listings tracked
- 35
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 108 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 108 months
Products
Top Pond Sticks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
HERONS Pond Sticks Mix Ultralight (10L Refill Bag) - Koi & Goldfish Food - Excellent Value - Complete Feed for all Pond Fish - Premium Variety Pond Sticks - 10 Litre
- Price
- £8.29
- Rating
- 4.6/5
- Reviews
- 798
- Age
- 1y ago

Tetra Pond Fish Food Sticks 100g - biologically balanced for pond fish
- Price
- £2.51
- Rating
- 4.7/5
- Reviews
- 13,099
- Age
- 19y ago

HERONS - Koi Trio Pellets 3mm Premium Koi Fish Food For Japanese Koi and Other Pond Fish Prebiotic Pellets With Spirulina Omega 3 Amino Acids Colour and Growth Enhancing - 1Kg
- Price
- £7.39
- Rating
- 4.6/5
- Reviews
- 1,836
- Age
- 7y ago

Tetra Pond Fish Food Sticks 1.2kg - biologically balanced for pond fish
- Price
- £13.70
- Rating
- 4.7/5
- Reviews
- 13,099
- Age
- 19y ago

HERONS - Pond Sticks Mix Ultralight 40L - Floating Sticks for Koi Carp and Coldwater Fish - Immune System Boost - With Spirulina and Paprika - Complete Feed for Pond Fish - 3 KG
- Price
- £18.15
- Rating
- 4.7/5
- Reviews
- 1,411
- Age
- 5y ago
Trending
90-day click momentum
Tetra Pond Fish Food Sticks 100g - biologically balanced for pond fish
- Price
- £2.51
- Rating
- 4.7/5
- Reviews
- 13,099
- Age
- 19y ago

Tetra Pond Fish Food Sticks 3kg - biologically balanced for pond fish
- Price
- £22.84
- Rating
- 4.7/5
- Reviews
- 13,099
- Age
- 16y ago

Extra Select Koi Sticks - Koi Food Pond Sticks Complete Pond Fish Food for Garden Pond Ornamental Fish to promote Vibrant Colour & Healthy Nutrition - 1kg Bag
- Price
- £3.98
- Rating
- 4.5/5
- Reviews
- 102
- Age
- 13y ago

HERONS - Koi Trio Pellets 3mm Premium Koi Fish Food For Japanese Koi and Other Pond Fish Prebiotic Pellets With Spirulina Omega 3 Amino Acids Colour and Growth Enhancing - 1Kg
- Price
- £7.39
- Rating
- 4.6/5
- Reviews
- 1,836
- Age
- 7y ago

Walters Variety Sticks (10L Refill Bag) | Pond Fish Food for Goldfish Koi and all Cold Water Pond Fish | Floating Fish Food Pond Sticks in Stay Fresh EasyTubs and Refill Bags
- Price
- £9.90
- Rating
- 4.5/5
- Reviews
- 355
- Age
- 5y ago
Newest
by launch date
Walters Variety Sticks 40L Bag for Goldfish Koi Carp and all Cold Water Pond Fish. Balanced complete lightweight floating pond fish food with natural ingredients. 3kg bag
- Price
- £21.45
- Rating
- 4.6/5
- Reviews
- 240
- Age
- 1y ago

HERONS Pond Sticks Mix Ultralight (10L Refill Bag) - Koi & Goldfish Food - Excellent Value - Complete Feed for all Pond Fish - Premium Variety Pond Sticks - 10 Litre
- Price
- £8.29
- Rating
- 4.6/5
- Reviews
- 798
- Age
- 1y ago

Extra Select Premium Ultralite Variety Pond Fish Food Sticks - Variety Goldfish & Koi Fish Food Pond Sticks for Outdoor Fish Pond & Aquarium - 5 Litre Resealable Bucket
- Price
- £6.47
- Rating
- 4.4/5
- Reviews
- 97
- Age
- 2y ago

Walters Variety Sticks (10L Refill Bag) | Pond Fish Food for Goldfish Koi and all Cold Water Pond Fish | Floating Fish Food Pond Sticks in Stay Fresh EasyTubs and Refill Bags
- Price
- £9.90
- Rating
- 4.5/5
- Reviews
- 355
- Age
- 5y ago

Walters Variety Sticks (5L Tub) | Pond Fish Food for Goldfish Koi and all Cold Water Pond Fish | Nutritional Floating Fish Food Pond Sticks in Stay Fresh EasyTubs and Refill Bags
- Price
- £11.04
- Rating
- 4.5/5
- Reviews
- 741
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
50
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
40%
Top 20: 82%
Open market
0%
- Tetra40%
- HERONS34%
- Extra Select12%
- Walter Products Wildlife and Aquatics11%
- Pond Friend2%
- STARMER aquatic feed1%
Demand
Pond Sticks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 16.0×
Reviews and returns
What reviews say buyers love and hate about Pond Sticks
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The koi seem to like it the bag looked bigger in the pictures
The pellets and sticks are too big
Small fish not interested good for the bigger ones
Cheap koi food
cheap, turned my pond into soup
Poor quality
The ones I normally buy are dense
feels very light with no substance
Not tasted it myself though
I am now trying to remove the scum with difficulty there is a problem with this as I have used this food before
Love
Excellent value
Much less expensive
Great value
Good quality food
Excellent product
Good Quality food
Great product my Koi love it
Happy fish
my fish love it
Excellent value fish food
Very good food
Tasty
Good size
great sized pack
Good size bag
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pond Sticks questions
Answered from the same tracked data.









