polystyrene wreath rings
Skip itPrices mostly outside the sweet spot ($2.93–$13.90) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great261.8avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£8.31avg listing price — sweet spot $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-34.8%90-day search growth — must beat 0% to launch
Market size
Bad£8K£8K/yr · 37K searches
Price range
Bad£2.93–£13.90cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, polystyrene wreath rings is a £8K/yr Amazon United Kingdom market (37K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 29/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
polystyrene wreath rings market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- £12K–£17K
- units × avg price
- Conversion rate
- 2.5%
- Avg BSR
- #284
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 40%
- Out of stock
- 0.0%
- Avg brand age
- 44 months
- Avg seller age
- 199 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
35
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
15%
- Smithers Oasis33%
- FloristryWarehouse13%
- STOBOK12%
- Diamante Crafts11%
- Lyellfe10%
- Homesecret6%
- Open — no brand owns it (4 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 81 weeks — -34.8% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 12.0×
Top polystyrene wreath rings search terms
- polystyrene wreath rings16K/yr
- foam wreath rings7K/yr
- foam ring3K/yr
- foam wreath4K/yr
- polystyrene rings3K/yr
- polystyrene wreath3K/yr
Top polystyrene wreath rings products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Smithers Oasis Festive Polystyrene Half Round Rings/Wreaths (25cm (Pack of 2)
Smithers Oasis£6.074.5★1,382 rev
Styropor Polystyrene Half Ring Smithers Oasis Pack 2 (30cm)
FloristryWarehouse£9.354.6★420 rev
STOBOK 3Pcs Round Foam Wreath Circles for DIY Crafts Lightweight Polystyrene Foam Rings for Wedding and Floral Arrangements White Crafting Circles for Festive Decorations 22cm
STOBOK£9.004.8★10 rev
Diamante Crafts 2 x Foam Rings with Plastic Back Wreath Ring - 10 12 14 (10 Foam Ring x 2 - Plastic Back)
Diamante Crafts£9.214.5★462 rev
Lyellfe 10 Pieces Foam Wreath Forms 7.7 Inch Craft Foam Circles Round Polystyrene Rings Craft Foam Wreath Circles for DIY Christmas Holiday Home Decor
Lyellfe£13.904.4★120 rev
Newest
by launch date
14 Inch Foam Wreath Ring Pack of 2 with Plastic Back | Durable Foam Circle Wreath Rings for Crafting Floral Designs and Wreath Making | Sturdy Plastic Backing for Long-Lasting Support.
Homesecret£11.601 rev
Direct Florist Supplies - Polystyrene Shapes - Various Shapes Arts & Crafts Wreath Making Seasonal (35cm Ring)
Direct Florist Supplies£4.399 rev
STOBOK 3Pcs Round Foam Wreath Circles for DIY Crafts Lightweight Polystyrene Foam Rings for Wedding and Floral Arrangements White Crafting Circles for Festive Decorations 22cm
STOBOK£9.0010 rev
Kichvoe 12PSC Christmas Wreath Craft Foam Rings DIY Wreath Round Ring Wreath Craft Circle
Kichvoe£10.161 rev
Lyellfe 10 Pieces Foam Wreath Forms 7.7 Inch Craft Foam Circles Round Polystyrene Rings Craft Foam Wreath Circles for DIY Christmas Holiday Home Decor
Lyellfe£13.90120 rev
Trending
90-day click momentum14 Inch Foam Wreath Ring Pack of 2 with Plastic Back | Durable Foam Circle Wreath Rings for Crafting Floral Designs and Wreath Making | Sturdy Plastic Backing for Long-Lasting Support.
Homesecret£11.605.0★
STOBOK 3Pcs Round Foam Wreath Circles for DIY Crafts Lightweight Polystyrene Foam Rings for Wedding and Floral Arrangements White Crafting Circles for Festive Decorations 22cm
STOBOK£9.004.8★
Diamante Crafts 2 x Foam Rings with Plastic Back Wreath Ring - 10 12 14 (10 Foam Ring x 2 - Plastic Back)
Diamante Crafts£9.214.5★
Kichvoe 12PSC Christmas Wreath Craft Foam Rings DIY Wreath Round Ring Wreath Craft Circle
Kichvoe£10.165.0★
Lyellfe 10 Pieces Foam Wreath Forms 7.7 Inch Craft Foam Circles Round Polystyrene Rings Craft Foam Wreath Circles for DIY Christmas Holiday Home Decor
Lyellfe£13.904.4★
What buyers say about polystyrene wreath rings
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Good price great for the arrangements i made”
“Just the right size”
“Ideal for craft”
Top return reasons
Common questions
- Is polystyrene wreath rings profitable to sell on Amazon United Kingdom?
- The niche generates £8K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -34.8%. Flapen's verdict: Skip it (29/100).
- How competitive is the polystyrene wreath rings niche?
- 10 brands and 35 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 79% of demand.
- When does demand for polystyrene wreath rings peak?
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 12.0× the quietest.
- What does it cost to enter the polystyrene wreath rings niche?
- Listings span £2.93–£13.90; the average listing price is £8.31 (sweet spot $15–$100). The average incumbent carries 262 reviews — the moat a new listing must climb.