Plate Warmer

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -64.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £82K a year.

Searches, last 12 months

127K

Growth, 90 days vs prior 90

-64.8%

Conversion, latest week

4.0%

Market size, estimated

£82Ka year

Peak month

December15.1× the quietest month

Top search term

plate warmer68K searches a year

Listings sell for £16.12 on average, from £6.51 to £39.81. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £16.12 that is £4K to £8K a year per listing.

Average price

£16.12inside the $15 to $100 sweet spot

Price range

£6.51–£39.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

£4K–£8K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

64% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 32.2% of listings are out of stock. The average listing ranks #1,341 within Dishware & Serving Pieces. It carries 523 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

73%

Out of stock, average day

32.2%

Average rank

#1,341in Dishware & Serving Pieces

Average rating

4.07 starsAmazon United Kingdom average 4.36 stars

Average reviews

523per listing

Listings tracked

22

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months