Plastic Cutlery

Shoppers searched for this 609K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved +53.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £590K a year.

Searches, last 12 months

609K

Growth, 90 days vs prior 90

+53.4%

Conversion, latest week

13.0%

Market size, estimated

£590Ka year

Peak month

July2.0× the quietest month

Top search term

plastic cutlery227K searches a year

Listings sell for £7.46 on average, from £1.89 to £19.81. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At £7.46 that is £19K to £22K a year per listing.

Average price

£7.46under the $15 to $100 sweet spot

Price range

£1.89–£19.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

2,500–3,000

Revenue per listing a year

£19K–£22K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #188 within Cutlery. It carries 472 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

96%

Out of stock, average day

7.7%

Average rank

#188in Cutlery

Average rating

4.58 starsAmazon United Kingdom average 4.36 stars

Average reviews

472per listing

Listings tracked

23

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

37 months