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Plastic Chair

Maybe

Returns run at only 0.2% of orders. But buyers convert on only 1.1% of searches, so Plastic Chair is a Maybe.

Flapen Score
60
60 / 100
Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 51
Market size
£63K/yr147K searches / yr
90-day growth
+48.8%search demand this quarter
Competition
38%top-5 click share · 16 brands · 50 sellers

Flapen Score

Plastic Chair against its category

The dotted line is the Home & Garden average. Past it, Plastic Chair is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plastic Chair market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plastic Chair 147K times last year and spent an estimated £63K. The top 5 brands take 78% of clicks. Demand peaks in Apr–May. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +48.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.

Searches, last 12 months
147K
Growth, 90 days vs prior 90
+48.8%
Conversion, latest week
1.1%
Market size, estimated
£63Ka year
Peak month
May3.2× the quietest month
Top search term
plastic chair50K searches a year

02 · Price

A sale here is worth £39.34.

Listings sell for £39.34 on average, from £7.55 to £119.97. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £39.34 that is £0 to £4K a year per listing.

Average price
£39.34inside the $15 to $100 sweet spot
Price range
£7.55–£119.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 10% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #54 within Garden Furniture & Accessories. It carries 429 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
10%
Out of stock, average day
16.2%
Average rank
#54in Garden Furniture & Accessories
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
429per listing
Listings tracked
40

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Plastic Chair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

£0£3K£5K£8K£10K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

50

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

38%

Top 20: 79%

Open market

18%

  • simpa38%
  • Harbour Housewares19%
  • simpahome9%
  • URBN GARDEN7%
  • IKEA5%
  • Catergold4%
  • Open — no brand owns it (10 brands, 18%)

Demand

Plastic Chair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 3.2×

Search terms

Top Plastic Chair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plastic chair50K/yr
  • plastic chairs30K/yr
  • plastic garden chair11K/yr
  • garden chairs plastic6K/yr
  • plastic stacking garden chair4K/yr
  • garden plastic chair5K/yr
  • green garden chairs4K/yr
  • plastic garden chairs high back4K/yr
  • white garden chairs4K/yr
  • plastic outdoor chairs4K/yr

Reviews and returns

What reviews say buyers love and hate about Plastic Chair

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall14%−0.14

Not fit for purpose

Bolts are too short

A little small

Quality-Overall9%+0.10

Cheaply made

Low quality product beware

Very poor quality

Assembly/Installation7%−0.06

Couldnt assemble it

Tricky assembly

However the assembly wasn't straight forward

Functionality-Overall5%−0.03

doesnt work

Well it doesn't

Value For Money5%+1.47

Waste of money

Defo not value for the money at all

bit expensive

Love

Strength21%+2.12

Lovely sturdy chairs

Excelent sturdy seating

Nice and sturdy

Value For Money18%+1.47

Excellent value for money

Good buy

Well worth the money

Quality-Overall13%+0.10

Really well made

Good Quality

Good quality chair

Comfort-Overall12%+0.54

Very comfortable

Good comfortable chair

Comfortable value for money

Advertised Vs Actual Product5%

Its a good product same as the picture I will recommend

Exactly as described

Just what I needed

Return

0.2% Return rate 46% Fixable by listing

Size-Overall33%▅▇█▅▆▅

Not fit for purpose

Bolts are too short

A little small

Defective Material/Parts16%▃▅▂█▇▇
Comfort-Overall6%█▄▄▆▆▁

Not great comfort or design

Assembly/Installation5%█▂▄▄▃▃

Couldnt assemble it

Tricky assembly

However the assembly wasn't straight forward

Quality-Overall5%▁▇▅▃▆█

Cheaply made

Low quality product beware

Very poor quality

FAQ

Common Plastic Chair questions

Answered from the same tracked data.