plant pots
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Incredible20%top-5 click share — an open shelf
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Market size
Good£691K£691K/yr · 4.7M searches
Price range
Good£3.50–£38.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,106.96avg incumbent reviews — the moat a new listing must climb
Growth
Good+24.3%90-day search growth — must beat 0% to launch
Avg price
Good£11.98avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, plant pots is a £691K/yr Amazon United Kingdom market (4.7M searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 66/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
plant pots market data
- Units sold / yr
- 60K–80K
- avg 250–500/product
- Revenue / yr
- £719K–£958K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #130
- Page quality
- 0%
- Prime
- 58%
- Sponsored
- 79%
- Out of stock
- 7.1%
- Avg brand age
- 38 months
- Avg seller age
- 179 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
56 falling
Sellers
131
Top-5 brand share
40%
Top 20: 77%
Top-5 click share
20%
Top 20: 51%
Open market
56%
- SG Traders17%
- Whitefurze6%
- elho6%
- Homeuouz6%
- PROFIKLA6%
- Garden Superstore4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +24.3% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 2.4×
Top plant pots search terms
- plant pots1.1M/yr
- plant pots outdoor336K/yr
- large plant pots outdoor264K/yr
- plant pot402K/yr
- flower pots296K/yr
- outdoor plant pots198K/yr
- garden pots183K/yr
- planter194K/yr
- indoor plant pot326K/yr
- plant pots indoor468K/yr
Top plant pots products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PROFIKLA 20cm 18cm 16cm Plastic Plant Pots Plant Pots with Drainage Holes and Saucers A Set of 3 Flower Pots Modern Decorative Planters Black
PROFIKLA£12.134.7★927 rev
SG Traders 2 X Large Plastic Round Cromarty Plant Pots Flower Pot Planter Garden Decoration Antique Silver 30cm Plant Pot Outdoor Flower Pots Outside Garden Planters Outdoor With Drainage Holes
SG Traders£17.724.6★2,586 rev
Garden Superstore Olive Planter Flower Pot (30cm Diameter x 30cm Tall Green)
Garden Superstore£10.484.6★309 rev
elho Vibes Fold Round 14cm Flower Pot - Linen White
elho£5.544.7★2,195 rev
Straame Plant Pot Tub 50 Liters Gardening Flower Pots - Indoor Or Outdoor Planter - Multi-Purpose - Makes Your Living Space Bloom (Black Barrel Plantar Large- 45x33x34 cm)
Straame£9.934.5★1,708 rev
Newest
by launch date
Tall Square Large Milano Planter Pots Set of 2 Indoor and Outdoor Use Modern Style Garden Flower Vegitable Fruits Plant Pot Gloss Finish Dimensions Apox: 45cm (H) x 30cm (W) x 30cm (D) (Black)
Easy Shopping£11.8466 rev
elho Vibes Fold Round 14cm Flower Pot - Linen White
elho£5.542,195 rev
Homeuouz 12.5cm Plant Pots 6 Pack Plastic Flower Pots with Drainage Holes and Saucers Indoor Outdoor Planters for Succulent and All House Plants(Colourful)
Homeuouz£9.90369 rev
Homeuouz 10cm Plant Pots 6 Pack Plastic Flower Pots with Drainage Holes and Saucers Indoor Outdoor Planters for Succulent and All House Plants(Colourful)
Homeuouz£7.12369 rev
Bamworld Self Watering Plant Pots Indoor Set of 6 Plastic Flower Pots 12.7/14/15.2/16.5/17.8/20.3 cm with Saucers and Drainage Holes for Outdoor Windowsill Garden DecorBlack
Bamworld£13.21362 rev
Trending
90-day click momentumTall Square Large Milano Planter Pots Set of 2 Indoor and Outdoor Use Modern Style Garden Flower Vegitable Fruits Plant Pot Gloss Finish Dimensions Apox: 45cm (H) x 30cm (W) x 30cm (D) (Black)
Easy Shopping£11.844.5★
elho Vibes Fold Round 14cm Flower Pot - Linen White
elho£5.544.7★
YouGarden Heavy Duty 30L Plant Pots (Pack of 6) 40cm Diameter Plastic Planters for Outdoor Plants Large 15.7 Flower Pots for Gardens Perfect for Flowers Vegetables & General Use
YouGarden£19.674.8★
Tildenet 5 Litre N200 Round Container Pot (Pack of 3) Black
Bosmere£4.644.4★
Bamworld Self Watering Plant Pots Indoor Set of 6 Plastic Flower Pots 12.7/14/15.2/16.5/17.8/20.3 cm with Saucers and Drainage Holes for Outdoor Windowsill Garden DecorBlack
Bamworld£13.214.5★
What buyers say about plant pots
What buyers praise and complain about, mined from review topics.What buyers love
“The build quality is excellent”
“Excellent value”
“Fit perfectly”
“Seems sturdy”
“As advertised”
“Colours are bright”
“It looks really stylish”
“EASY TO MOVE AROUND AND PLANT MY NEW PLANTS IN”
“these pots are lightweight yet sturdy”
“They seem durable enough to last a while”
What buyers complain about
“These are SMALL”
“Not robust”
“These pots are very basic quality”
“Overpriced though”
“Very thin material, flimsy and insubstantial”
“A bit thinner than I hoped”
“colour a bit darker than expected from photo”
“Pictures are deceiving”
“Thin”
“Break too easily”
Top return reasons
Common questions
- Is plant pots profitable to sell on Amazon United Kingdom?
- The niche generates £691K/yr across 117 tracked products. 6 of 21 products launched in the last 360 days are still selling. 90-day search growth is +24.3%. Flapen's verdict: Worth a look (66/100).
- How competitive is the plant pots niche?
- 56 brands and 131 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 40% of demand.
- What do buyers complain about in plant pots?
- Top complaints mined from reviews: Size-Overall, Strength, Quality-Overall. The return rate is 0.4%.
- When does demand for plant pots peak?
- Demand peaks in Apr–May; the busiest month runs 2.4× the quietest.
- What does it cost to enter the plant pots niche?
- Listings span £3.50–£38.75; the average listing price is £11.98 (sweet spot $15–$100). The average incumbent carries 1,107 reviews — the moat a new listing must climb.