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Plant Pots

Pass

Plant Pots scores 66 out of 100, a Pass. Shoppers spend $691K a year here, search demand grew +24.3% this quarter, and returns run at 0.4% of orders.

Flapen Score
66
66 / 100
Top 8% of 5,777 Home & Garden niches · +15 vs the category median of 51
Market size
£691K/yr4.7M searches / yr
90-day growth
+24.3%search demand this quarter
Competition
20%top-5 click share · 56 brands · 131 sellers

Flapen Score

Plant Pots against its category

The dotted line is the Home & Garden average. Past it, Plant Pots is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plant Pots market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plant Pots 4.7M times last year and spent an estimated £691K. The top 5 brands take 40% of clicks. Demand peaks in Apr–May. Flapen scores it 66 out of 100, a Pass.

01 · Demand

1.2% of searches ended in a purchase last week.

Shoppers searched for this 4.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +24.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £691K a year.

Searches, last 12 months
4.7M
Growth, 90 days vs prior 90
+24.3%
Conversion, latest week
1.2%
Market size, estimated
£691Ka year
Peak month
May2.4× the quietest month
Top search term
plant pots1.1M searches a year

02 · Price

A sale here is worth £11.98.

Listings sell for £11.98 on average, from £3.50 to £38.75. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 250 to 500 of them. At £11.98 that is £3K to £6K a year per listing.

Average price
£11.98under the $15 to $100 sweet spot
Price range
£3.50–£38.75
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #130 within Garden Tools & Watering Equipment. It carries 1,107 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
58%
Out of stock, average day
7.1%
Average rank
#130in Garden Tools & Watering Equipment
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,107per listing
Listings tracked
117

04 · Newcomers

Amazon counts 6 of last year's 21 launches as successful.

21 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
21
Successful launches
6Amazon's first-year sales bar
Average brand age
38 months

Products

Top Plant Pots products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

£0£14K£28K£41K£55K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

56 falling

Sellers

131

Top-5 brand share

40%

Top 20: 77%

Top-5 click share

20%

Top 20: 51%

Open market

56%

  • SG Traders17%
  • Whitefurze6%
  • elho6%
  • Homeuouz6%
  • PROFIKLA6%
  • Garden Superstore4%

Demand

Plant Pots search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 2.4×

Search terms

Top Plant Pots search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plant pots1.1M/yr
  • plant pots outdoor336K/yr
  • large plant pots outdoor264K/yr
  • plant pot402K/yr
  • flower pots296K/yr
  • outdoor plant pots198K/yr
  • garden pots183K/yr
  • planter194K/yr
  • indoor plant pot326K/yr
  • plant pots indoor468K/yr

Reviews and returns

What reviews say buyers love and hate about Plant Pots

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall18%−0.08

These are SMALL

A bit narrow

Very big

Strength11%

Not robust

Not very sturdy

Too flimsy

Quality-Overall10%+0.97

These pots are very basic quality

These planters that were sent were of very poor quality

Bad quality

Value For Money6%+1.94

Overpriced though

a bit cheaper looking in real life

I initially thought the higher price may not have been justified

Material Quality6%−0.06

Very thin material, flimsy and insubstantial

Looks like cheap plastic

plastic is very thin

Love

Quality-Overall21%+0.97

The build quality is excellent

Amazing quality

Good quality planter

Value For Money18%+1.94

Excellent value

Good value for money

Value For money

Size-Overall13%−0.08

Fit perfectly

As expected, fit my requirements

was really surprised how big they are

Strength11%

Seems sturdy

Great Sturdy Containers

Tub very strong

Advertised Vs Actual Product7%+0.52

As advertised

Better than expected

As described

Return

0.4% Return rate 75% Fixable by listing

Size-Overall61%█▇▇▇▇█

These are SMALL

A bit narrow

Very big

Defective Material/Parts10%▄▄█▆▆▃
Quality-Overall5%▆█▇▅▅▆

These pots are very basic quality

These planters that were sent were of very poor quality

Bad quality

Color4%▄█▅▅▆▆

colour a bit darker than expected from photo

Disappointing colour

This is more black

Strength3%▆█▅▇▅▄

Not robust

Not very sturdy

Too flimsy

FAQ

Common Plant Pots questions

Answered from the same tracked data.