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Plant Labels

Fail

Prices span $2.51–$7.46, mostly outside the sweet spot, so Plant Labels is a Fail.

Flapen Score
47
47 / 100
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Market size
£202K/yr321K searches / yr
90-day growth
-30.6%search demand this quarter
Competition
57%top-5 click share · 15 brands · 22 sellers

Flapen Score

Plant Labels against its category

The dotted line is the Home & Garden average. Past it, Plant Labels is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plant Labels market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plant Labels 321K times last year and spent an estimated £202K. The top 5 brands take 75% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 47 out of 100, a Fail.

01 · Demand

13.1% of searches ended in a purchase last week.

Shoppers searched for this 321K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £202K a year.

Searches, last 12 months
321K
Growth, 90 days vs prior 90
-30.6%
Conversion, latest week
13.1%
Market size, estimated
£202Ka year
Peak month
April6.7× the quietest month
Top search term
plant labels148K searches a year

02 · Price

A sale here is worth £4.81.

Listings sell for £4.81 on average, from £2.51 to £7.46. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £4.81 that is £7K to £10K a year per listing.

Average price
£4.81under the $15 to $100 sweet spot
Price range
£2.51–£7.46
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
£7K–£10K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #23 within Raised Beds & Support Structures. It carries 944 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
5.9%
Average rank
#23in Raised Beds & Support Structures
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
944per listing
Listings tracked
22

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Plant Labels products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£20K£40K£61K£81K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

22

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

57%

Top 20: 98%

Open market

21%

  • KINGLAKE44%
  • NXPUXP12%
  • Bosmere8%
  • BECHOICEN6%
  • MOXYOY5%
  • OBYJCA4%

Demand

Plant Labels search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 6.7×

Search terms

Top Plant Labels search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plant labels148K/yr
  • plant labels for outdoor plants49K/yr
  • plant markers15K/yr
  • plant tags13K/yr
  • plastic plant labels10K/yr
  • plant markers for outdoor plants7K/yr
  • plant labels for seedlings8K/yr
  • garden labels for outdoor plants6K/yr
  • garden labels7K/yr
  • large plant labels6K/yr

Reviews and returns

What reviews say buyers love and hate about Plant Labels

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Thickness11%

The thickness is slightly flimsy

Thin plastic and bendy

Thicker than expected

Durability9%−0.09

break to easy

Pen ran out after first use

ran out almost immediately

Strength8%+0.25

Quite thin and flimsy

Very thin and flimsy

Not very strong

Functionality-Overall8%−0.10

one of the marker pens didnt work

Pen doesnt work

pen stopped working after 2 uses

Dry/Empty Ink7%−0.06

Pen was dry and didn't work

it had dried up

Pen dry

Love

Value For Money22%+2.01

Good for the price

Worth the money

Excellent value

Quality-Overall15%+0.44

Excellent product; easy to use

well made etc

Excellent product

Advertised Vs Actual Product13%+1.11

As advertised

As described

Exactly as pictured

Size-Overall9%+0.22

Good size

Reasonable size

Very useful and a decent size, fit well in pots both small and large as well as garden beds as theyre thin with a sharp point and very flexible

Strength7%+0.25

Theyre pretty sturdy in the park, they dont bend in half when Im trying to sync them into the soil and they look quite tidy and organised

Quite strong and nice to get the pen included

Very sturdy

Return

0.1% Return rate 35% Fixable by listing

Size-Overall34%▁██▅▆▁

Too small

very tight top

But rather short

Thin20%▁▁▃▃█▁
Strength8%▁▁▁▁▂█

Quite thin and flimsy

Very thin and flimsy

Not very strong

Writing Experience8%▁█▃▂▁▁

writing runs off when they get wet

It doesn't write well at all

it is really hard to write on them

Functionality-Overall7%▁▁█▁▆▁

one of the marker pens didnt work

Pen doesnt work

pen stopped working after 2 uses

FAQ

Common Plant Labels questions

Answered from the same tracked data.