Skip to content

Plant Frost Protection Covers

Fail

Prices span $4.45–$14.66, mostly outside the sweet spot, so Plant Frost Protection Covers is a Fail.

Flapen Score
43
43 / 100
Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 51
Market size
£8K/yr17K searches / yr
90-day growth
+11.0%search demand this quarter
Competition
64%top-5 click share · 13 brands · 21 sellers

Flapen Score

Plant Frost Protection Covers against its category

The dotted line is the Home & Garden average. Past it, Plant Frost Protection Covers is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plant Frost Protection Covers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plant Frost Protection Covers 17K times last year and spent an estimated £8K. The top 5 brands take 64% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

5.5% of searches ended in a purchase last week.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
+11.0%
Conversion, latest week
5.5%
Market size, estimated
£8Ka year
Peak month
November35.0× the quietest month
Top search term
plant frost protection covers15K searches a year

02 · Price

A sale here is worth £8.46.

Listings sell for £8.46 on average, from £4.45 to £14.66. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £8.46 that is £0 to £846 a year per listing.

Average price
£8.46under the $15 to $100 sweet spot
Price range
£4.45–£14.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£846
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 50.3% of listings are out of stock. The average listing ranks #103 within Plant Protection & Pest Control. It carries 430 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
50.3%
Average rank
#103in Plant Protection & Pest Control
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
430per listing
Listings tracked
13

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Plant Frost Protection Covers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£388£776£1K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

21

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

30%

  • Lepat19%
  • WYTNB13%
  • Duzlee13%
  • LadJarr11%
  • GroundMaster8%
  • Velway6%

Demand

Plant Frost Protection Covers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 35.0×

Reviews and returns

What reviews say buyers love and hate about Plant Frost Protection Covers

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Thickness17%−0.07

needs to be a bit thicker

Thin

Handling the fleece requires a bit of care since it is thin

Strength17%−0.27

Probably need something sturdier

Assembly/Installation12%−0.02

Setting it up takes some time because the material

I have been unable to correctly set it up

Durability8%+0.20

this didnt do very durable

Love

Quality-Overall25%+0.26

Good quality

Great product

Well made

Value For Money18%+0.76

Excellent value

Excellent value

Good value

Advertised Vs Actual Product9%+1.06

Does the job

As described

Comes as described good quality good price

Assembly/Installation7%−0.02

Easy to assemble

Easy to install

Poles are easy to put together

Ease Of Use7%+0.79

easy to use

This was so easy to work with

VERY USEFUL

Return

0.4% Return rate 73% Fixable by listing

Size-Overall45%▅▅█▁▃▆
Advertised Vs Actual Product27%█▅▁▁▆▆
Thin9%▁█▁▁▄▁
Defective Material/Parts5%▁▁▁▁█▁
Water Resistance5%▁▁▁█▁▁

FAQ

Common Plant Frost Protection Covers questions

Answered from the same tracked data.