Pizza Tray
prices mostly outside the sweet spot ($2.62–$12.71) — Pizza Tray doesn't clear our bar today.
Flapen Score
Is Pizza Tray profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Pizza Tray is a £297K/yr Amazon United Kingdom market (381K searches/yr). The top 5 brands hold 81% of demand. Verdict: Skip it — 41/100.
Pizza Tray: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -15.0% over the last 90 days and 9.3% of searches end in a purchase.
£297K
revenue / yr
Who owns the niche?
The top 5 brands hold 81% of demand, so 19% of the market is open.
19%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 12 products
Top Pizza Tray products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Prestige Non Stick Pizza Tray 12 inch - Aerolift Pizza Pan Durable Carbon Steel with Extra Large Handles & Cushion Base Pizza Oven Tray 31 x 31 x 2 cm
- Price
- £4.35
- Rating
- 4.7/5
- Reviews
- 1,167
- Age
- 5y ago

Prochef Non-Stick Large 32.5cm/12.5inch Carbon Steel Pizza Tray - Fridge Freezer & Dishwasher Safe with 5 Year Guarantee - Black
- Price
- £4.76
- Rating
- 4.7/5
- Reviews
- 3,851
- Age
- 13y ago

Russell Hobbs Nightfall Stone Set of 2 Large Pizza Trays - 14.5 Pizza Pans Non-Stick Round Baking Trays Carbon Steel PFOA Free Perforated Base for Crispy Cooking Ideal for Pizzas Garlic Bread
- Price
- £12.27
- Rating
- 4.7/5
- Reviews
- 421
- Age
- 6y ago

GEEZY Large Non-Stick Pizza Baking Tray 32cm (12.5) - Set of 2 Round Carbon Steel Perforated Holes Dishwasher Fridge Freezer Safe - Pizza Pan & Plate for Oven Flatbread Family Meals
- Price
- £7.49
- Rating
- 4.6/5
- Reviews
- 638
- Age
- 6y ago

huoanpo 2 PCS Non-Stick Pizza Tray Perforated Oven Safe Baking Tray
- Price
- £7.46
- Rating
- 4.6/5
- Reviews
- 55
- Age
- 1y ago
Trending
90-day click momentum
Prochef Non-Stick Large 32.5cm/12.5inch Carbon Steel Pizza Tray - Fridge Freezer & Dishwasher Safe with 5 Year Guarantee - Black
- Price
- £4.76
- Rating
- 4.7/5
- Reviews
- 3,851
- Age
- 13y ago

Morrisons Skandia Round Pizza Tray 12 Inch
- Price
- £2.62
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 11mo ago

Russell Hobbs Nightfall Stone Set of 2 Large Pizza Trays - 14.5 Pizza Pans Non-Stick Round Baking Trays Carbon Steel PFOA Free Perforated Base for Crispy Cooking Ideal for Pizzas Garlic Bread
- Price
- £12.27
- Rating
- 4.7/5
- Reviews
- 421
- Age
- 6y ago

GEEZY Large Non-Stick Pizza Baking Tray 32cm (12.5) - Set of 2 Round Carbon Steel Perforated Holes Dishwasher Fridge Freezer Safe - Pizza Pan & Plate for Oven Flatbread Family Meals
- Price
- £7.49
- Rating
- 4.6/5
- Reviews
- 638
- Age
- 6y ago

Prestige Non Stick Pizza Tray 12 inch - Aerolift Pizza Pan Durable Carbon Steel with Extra Large Handles & Cushion Base Pizza Oven Tray 31 x 31 x 2 cm
- Price
- £4.35
- Rating
- 4.7/5
- Reviews
- 1,167
- Age
- 5y ago
Newest
by launch date
Morrisons Skandia Round Pizza Tray 12 Inch
- Price
- £2.62
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 11mo ago

huoanpo 2 PCS Non-Stick Pizza Tray Perforated Oven Safe Baking Tray
- Price
- £7.46
- Rating
- 4.6/5
- Reviews
- 55
- Age
- 1y ago

hunnycook 2 Pcs Pizza Trays for Oven -13 Pizza Pan with Holes and Handle Carbon Steel Non Stick Baking Tray Set for Cooking Baking Dishwasher Safe
- Price
- £11.93
- Rating
- 4.6/5
- Reviews
- 92
- Age
- 1y ago

LOLYSIC 2 Pcs Pizza Tray 14 Inch Round Perforated Pizza Baking Tray for Oven Thickened Metal Pizza Oven Tray 36 x 33 x 1.5cm Pizza Trays for Homemade Pizza Chips and Pastry
- Price
- £12.27
- Rating
- 4.4/5
- Reviews
- 71
- Age
- 3y ago

Salter COMBO-8103 Megastone Non-Stick Pizza Pan - Set Of 2 Carbon Steel Pizza Trays 11Ø/29cm Perforated Base For Even Cooking & Extra Crisp Easy Clean Lightweight Baking Sheet Oven Safe To 220C
- Price
- £12.71
- Rating
- 4.4/5
- Reviews
- 83
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
Brands
12 falling
Sellers
27
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
15%
- Prestige29%
- Prochef22%
- Russell Hobbs13%
- GEEZY9%
- huoanpo8%
- LOLYSIC4%
- Open — no brand owns it (6 brands, 15%)
Pizza Tray demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Pizza Tray search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- pizza tray245K/yr
- pizza trays for oven35K/yr
- pizza pan22K/yr
- pizza trays20K/yr
- pizza oven tray13K/yr
- pizza trays for oven non stick10K/yr
- pizza pans8K/yr
- pizza baking tray6K/yr
- oven pizza tray5K/yr
- pizza baking tray for oven3K/yr
What reviews say buyers love and hate about Pizza Tray
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Good quality”
“worth the money”
“Cleans up well after each use”
“Big enough for large family”
“No sticking and the size are ample for me”
What buyers complain about
74% of reviews“NOT Non Stick at all”
“It is not sized for a 14inch pizza as expected”
“the oven needs to be a lot hotter”
“Non stick coating coming off after washing with soft dish cloth”
“it simply does not work”
Pizza Tray return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
83%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Pizza Tray questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









