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Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £458K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-3.9%

Conversion, latest week

10.7%

Market size, estimated

£458Ka year

Peak month

September1.9× the quietest month

Top search term

pin267K searches a year

Listings sell for £3.51 on average, from £0.94 to £8.33. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 2,500 to 3,000 of them. At £3.51 that is £9K to £11K a year per listing.

Average price

£3.51under the $15 to $100 sweet spot

Price range

£0.94–£8.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

125K–150K

Units per listing a year

2,500–3,000

Revenue per listing a year

£9K–£11K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #48 within Art & Craft Supplies. It carries 999 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

10.5%

Average rank

#48in Art & Craft Supplies

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

999per listing

Listings tracked

54

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months