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Pinking Shears

soft demand (-15.4% this quarter) — Pinking Shears doesn't clear our bar today.

Flapen Score

45
Skip it
Market size 39Growth 17Conversion 95Competition 23Returns 96Price range 55Avg price 25Brand share 27Review moat 52Quality gap 45
This niche Category average

Is Pinking Shears profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pinking Shears is a £200K/yr Amazon United Kingdom market (184K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Nov. Verdict: Skip it — 45/100.

Pinking Shears: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -15.4% over the last 90 days and 12.3% of searches end in a purchase.

£200K

revenue / yr

Units sold / yr25K
Search volume / yr-15.4%184K
Conversion rate12.3%
Avg price£8.85

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers10 · 50
Top-5 product click share72%
Open market11%
Avg brand age61 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement73%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews1,438

Top Pinking Shears products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

£0£20K£40K£60K£80K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

50

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

8%

  • KUONIIY69%
  • Singer7%
  • VAYS6%
  • STAEDTLER3%
  • CREAWONDER3%
  • Asdirne3%
  • Open — no brand owns it (4 brands, 8%)

Pinking Shears demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume184KCVR12.3%Products15Brands10Top 5 Brands89%OOS Rate11.5%Rating4.5★Reviews1,438Avg BSR#18
5K3KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Top Pinking Shears search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pinking shears for fabric cutting54K/yr
  • pinking shears54K/yr
  • pinking shears for fabric cutting uk16K/yr
  • zig zag scissors15K/yr
  • pinking scissors10K/yr
  • zigzag scissors7K/yr
  • crimping scissors8K/yr
  • crinkle scissors6K/yr
  • serrated scissors4K/yr
  • pinking shears for fabric3K/yr

What reviews say buyers love and hate about Pinking Shears

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Quality-Overall29%

Excellent items for craft

Value For Money15%

Good Value for money

Ease Of Use10%

Easy to use

Advertised Vs Actual Product7%

Does the job

Strength5%

Strong and sturdy

What buyers complain about

79% of reviews
Size-Overall21%

Not fit for purpose

Quality-Overall15%

Poor quality for the make

Paper Quality10%

Cheap and nasty doesnt even cut paper what a waste of money dont waste your time with these

Cutting/Trimming7%

They dont work dont cut the blades overlap rubbish

Weight Heavy7%

Are quite bulky

Pinking Shears return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

38%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
30%
2Weight Heavy
8%
3Functionality-Overall
8%
4Material Quality
6%
5Quality-Overall
6%

Common Pinking Shears questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pinking Shears 45/100 on Amazon United Kingdom — Skip it. The niche generates £200K/yr across 15 tracked products. Search demand moved -15.4% over the last 90 days.
Search demand for Pinking Shears on Amazon United Kingdom peaks in Nov, where the busiest month runs 1.7× the quietest.