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Pink Paper Plates

prices mostly outside the sweet spot ($2.22–$15.47) — Pink Paper Plates doesn't clear our bar today.

Flapen Score

48
Skip it
Market size 14Growth 26Conversion 72Competition 59Returns 95Price range 4Avg price 21Brand share 62Review moat 90Quality gap 48
This niche Category average

Is Pink Paper Plates profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pink Paper Plates is a £58K/yr Amazon United Kingdom market (115K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Feb. Verdict: Skip it — 48/100.

Pink Paper Plates: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +0.4% over the last 90 days and 6.7% of searches end in a purchase.

£58K

revenue / yr

Units sold / yr8K
Search volume / yr+0.4%115K
Conversion rate6.7%
Avg price£7.60

Who owns the niche?

The top 5 brands hold 68% of demand, so 32% of the market is open.

32%

open market share

Brands · sellers21 · 29
Top-5 product click share49%
Open market32%
Avg brand age29 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 37 products

Sponsored placement81%
New entrants (1y)6· 1 succeeded
Avg rating4.5★
Avg reviews195

Top Pink Paper Plates products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£6K£9K£12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

29

Top-5 brand share

68%

Top 20: 99%

Top-5 click share

49%

Top 20: 84%

Open market

27%

  • PARTY GO27%
  • NatNarr23%
  • Daover6%
  • Aisszhao6%
  • Unique6%
  • RONGZUBAT5%

Pink Paper Plates demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume115KCVR6.7%Products37Brands21Top 5 Brands68%OOS Rate18.7%Rating4.5★Reviews195Avg BSR#93
4K3KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.3×

Top Pink Paper Plates search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pink paper plates40K/yr
  • pink plates25K/yr
  • pink party plates14K/yr
  • pink party tableware10K/yr
  • paper plates pink6K/yr
  • pink plastic plates6K/yr
  • pink paper plates and napkins6K/yr
  • pink plates and napkins4K/yr
  • pink disposable plates3K/yr

What reviews say buyers love and hate about Pink Paper Plates

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Quality-Overall30%

These plates were very good quality

Color17%

Lovely colour

Value For Money16%

Good for the money

Advertised Vs Actual Product6%

Did the job

Design-Overall5%

cute design

What buyers complain about

74% of reviews
Size-Overall16%

Smaller than I realised

Value For Money14%

Really expensive for very small plates

Inflation/Deflation13%

the ballons are not suitable for helium as they did not stay inflated

Water Resistance13%

Cups couldnt even hold water

Quality-Overall6%

Poor quality, holes in cups, not fit for purpose

Pink Paper Plates return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

75%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
65%
2Quality-Overall
11%
3Color
9%
4Value For Money
4%
5Thin
4%

Common Pink Paper Plates questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pink Paper Plates 48/100 on Amazon United Kingdom — Skip it. The niche generates £58K/yr across 37 tracked products. 1 of 6 products launched in the last 360 days are still selling. Search demand moved +0.4% over the last 90 days.
Search demand for Pink Paper Plates on Amazon United Kingdom peaks in Feb, where the busiest month runs 2.3× the quietest.