Skip to content

Pine Garland

Fail

Shoppers spend only $45K a year here, so Pine Garland is a Fail.

Flapen Score
36
36 / 100
Ranks 5,242 of 5,777 Home & Garden niches · −15 vs the category median of 51
Market size
£45K/yr210K searches / yr
90-day growth
-14.1%search demand this quarter
Competition
86%top-5 click share · 9 brands · 11 sellers

Flapen Score

Pine Garland against its category

The dotted line is the Home & Garden average. Past it, Pine Garland is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pine Garland market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pine Garland 210K times last year and spent an estimated £45K. The top 5 brands take 86% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

1.4% of searches ended in a purchase last week.

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months
210K
Growth, 90 days vs prior 90
-14.1%
Conversion, latest week
1.4%
Market size, estimated
£45Ka year
Peak month
November167.7× the quietest month
Top search term
norfolk pine garland38K searches a year

02 · Price

A sale here is worth £15.75.

Listings sell for £15.75 on average, from £6.72 to £23.26. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £15.75 that is £0 to £2K a year per listing.

Average price
£15.75inside the $15 to $100 sweet spot
Price range
£6.72–£23.26
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 38.2% of listings are out of stock. The average listing ranks #358 within Seasonal Décor. It carries 29 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
89%
Out of stock, average day
38.2%
Average rank
#358in Seasonal Décor
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
29per listing
Listings tracked
9

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
21 months

Products

Top Pine Garland products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

£0£9K£18K£27K£36K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

11

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

10%

  • Kenmohuo62%
  • Eznaobo8%
  • N&T NIETING8%
  • Erogeen4%
  • ANNMEONZ4%
  • Lotiaan4%
  • Open — no brand owns it (3 brands, 10%)

Demand

Pine Garland search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 167.7×

Search terms

Top Pine Garland search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • norfolk pine garland38K/yr
  • cedar garland55K/yr
  • pine garland26K/yr
  • real touch norfolk pine garland4K/yr
  • realistic garland7K/yr
  • realistic christmas garland9K/yr
  • cedar garland thick10K/yr
  • fir garland8K/yr
  • real touch cedar garland12K/yr
  • pine christmas garland8K/yr

Reviews and returns

What reviews say buyers love and hate about Pine Garland

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sharpness50%−0.17

Others feel sharp & scratchy

Love

Quality-Overall38%+3.32

Very good quality

Really nice quality

Value For Money25%−0.13

value for money

Good product for price

Advertised Vs Actual Product13%+0.79

Exactly what I was looking for

Brightness/Shine/Glow13%+0.79

so pretty lit up in evenings over Christmas period

Return

2.1% Return rate 20% Fixable by listing

Quality-Overall40%█▁▁▁▁▁
Material Quality20%▁▁▁▁▁█
Advertised Vs Actual Product20%▁▁█▁▁▁
Smell20%█▁▁▁▁▁

FAQ

Common Pine Garland questions

Answered from the same tracked data.