Pillow Cases 4 Pack

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £117K a year.

Searches, last 12 months

203K

Growth, 90 days vs prior 90

-9.1%

Conversion, latest week

7.9%

Market size, estimated

£117Ka year

Peak month

February1.4× the quietest month

Top search term

pillow cases 4 pack122K searches a year

Listings sell for £7.25 on average, from £4.08 to £11.10. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At £7.25 that is £11K to £15K a year per listing.

Average price

£7.25under the $15 to $100 sweet spot

Price range

£4.08–£11.10

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

1,500–2,000

Revenue per listing a year

£11K–£15K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #35 within Home Textiles. It carries 13,458 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

62%

Out of stock, average day

8.3%

Average rank

#35in Home Textiles

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

13,458per listing

Listings tracked

13

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months