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Photo Booth Frame

Maybe

Returns run at only 0.7% of orders. But shoppers spend only $24K a year here, so Photo Booth Frame is a Maybe.

Flapen Score
62
62 / 100
Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 51
Market size
£24K/yr90K searches / yr
90-day growth
+35.2%search demand this quarter
Competition
33%top-5 click share · 31 brands · 83 sellers

Flapen Score

Photo Booth Frame against its category

The dotted line is the Home & Garden average. Past it, Photo Booth Frame is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Photo Booth Frame market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Photo Booth Frame 90K times last year and spent an estimated £24K. The top 5 brands take 47% of clicks. Demand peaks in Jul. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

3.2% of searches ended in a purchase last week.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +35.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
+35.2%
Conversion, latest week
3.2%
Market size, estimated
£24Ka year
Peak month
July1.8× the quietest month
Top search term
photo booth frame38K searches a year

02 · Price

A sale here is worth £8.28.

Listings sell for £8.28 on average, from £3.39 to £32.41. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £8.28 that is £0 to £828 a year per listing.

Average price
£8.28under the $15 to $100 sweet spot
Price range
£3.39–£32.41
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£828
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #441 within Party Supplies. It carries 323 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
68%
Out of stock, average day
10.3%
Average rank
#441in Party Supplies
Average rating
4.10 starsAmazon United Kingdom average 4.36 stars
Average reviews
323per listing
Listings tracked
47

04 · Newcomers

Amazon counts 0 of last year's 16 launches as successful.

16 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Photo Booth Frame products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

£0£712£1K£2K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

31 falling

Sellers

83

Top-5 brand share

47%

Top 20: 92%

Top-5 click share

33%

Top 20: 74%

Open market

47%

  • HENBRANDT13%
  • So Bespoke11%
  • WEDFEST9%
  • Star Online8%
  • Trimming Shop6%
  • Storm&Lighthouse5%

Demand

Photo Booth Frame search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

Search terms

Top Photo Booth Frame search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • photo booth frame38K/yr
  • selfie frame17K/yr
  • inflatable photo booth frame10K/yr
  • selfie frame personalised3K/yr
  • inflatable photo frame4K/yr
  • inflatable selfie frame3K/yr
  • personalised photo booth frame3K/yr
  • photo frame prop3K/yr
  • personalised selfie frame3K/yr
  • party photo frame2K/yr

Reviews and returns

What reviews say buyers love and hate about Photo Booth Frame

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength31%−0.32

Too wobbly as a frame

flimsy

very flimsy, I bought 2 to stick together after reading some of the reviews

Quality-Overall19%+0.39

just plain nasty

quite poor quality

Breathability13%+0.25

Takes quite a bit of breath to blow up

Defective Material/Parts6%−0.07

I found that the photo booth prop had folded/bent

Color6%−0.05

It is shown in one of the advertised image as being plain black on one side which is definitely not

Love

Quality-Overall21%+0.39

Fantastic quality

Great product

Made good

Fun/Entertainment Experience20%+1.86

Fun party accessory

This is a fun party or event item

Good fun

Value For Money14%+0.94

Great price for a really fun party prop - whats not to love

Good value for money

Good price

Size-Overall10%−0.01

certainly fits a few friends in

Good size and easy to inflate

Good size to fit 2-3 people in side for a fun picture

Advertised Vs Actual Product6%−0.09

Items as described good size & quality & durability is great they took lots of abuse and survived

Just what I needed

Return

0.7% Return rate 49% Fixable by listing

Size-Overall34%▂▃▃▁█▆

It is not fit for purpose

Quality-Overall16%▅▁█▅▅▁

just plain nasty

quite poor quality

Frame Quality13%▁█▂▄▁▂
Strength8%█▁▃▁▃▂

Too wobbly as a frame

flimsy

very flimsy, I bought 2 to stick together after reading some of the reviews

Color8%█▁▁▅▁▁

It is shown in one of the advertised image as being plain black on one side which is definitely not

FAQ

Common Photo Booth Frame questions

Answered from the same tracked data.