Philips Air Purifiers

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £315K a year.

Searches, last 12 months

102K

Growth, 90 days vs prior 90

-3.1%

Conversion, latest week

2.1%

Market size, estimated

£315Ka year

Peak month

November2.2× the quietest month

Top search term

philips air purifier61K searches a year

Listings sell for £145.04 on average, from £52.85 to £315.93. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At £145.04 that is £36K to £73K a year per listing.

Average price

£145.04above the $15 to $100 sweet spot

Price range

£52.85–£315.93

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

250–500

Revenue per listing a year

£36K–£73K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #40 within Heating, Cooling & Air Quality. It carries 317 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#40in Heating, Cooling & Air Quality

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

317per listing

Listings tracked

9

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months