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Ph Minus

Maybe

Search demand grew +703.8% this quarter. But shoppers spend only $98K a year here, so Ph Minus is a Maybe.

Filters Trending
Flapen Score
59
59 / 100
Top 20% of 5,777 Home & Garden niches · +8 vs the category median of 51
Market size
£98K/yr51K searches / yr
90-day growth
+703.8%search demand this quarter
Competition
61%top-5 click share · 11 brands · 25 sellers

Flapen Score

Ph Minus against its category

The dotted line is the Home & Garden average. Past it, Ph Minus is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ph Minus market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ph Minus 51K times last year and spent an estimated £98K. The top 5 brands take 77% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

17.5% of searches ended in a purchase last week.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.5% of those searches ended in a purchase. Searches in the last 90 days moved +703.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £98K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+703.8%
Conversion, latest week
17.5%
Market size, estimated
£98Ka year
Peak month
July18.3× the quietest month
Top search term
ph minus17K searches a year

02 · Price

A sale here is worth £10.95.

Listings sell for £10.95 on average, from £5.37 to £19.33. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £10.95 that is £5K to £8K a year per listing.

Average price
£10.95under the $15 to $100 sweet spot
Price range
£5.37–£19.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
£5K–£8K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #20 within Pools, Hot Tubs & Supplies. It carries 753 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
56%
Out of stock, average day
3.3%
Average rank
#20in Pools, Hot Tubs & Supplies
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
753per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Ph Minus products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£20K£30K£39K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 rising

Sellers

25

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

15%

  • Clearwater28%
  • SHATCHI22%
  • Bluewater Pools & Spa Chemicals10%
  • SUDS-ONLINE9%
  • bluewater POOL & SPA CHEMICALS8%
  • Zagosa8%
  • Open — no brand owns it (5 brands, 15%)

Demand

Ph Minus search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 18.3×

Search terms

Top Ph Minus search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ph minus17K/yr
  • ph minus swimming pool6K/yr
  • ph minus hot tub8K/yr
  • ph reducer for swimming pool5K/yr
  • ph reducer4K/yr
  • ph decreaser for pool3K/yr
  • clearwater ph minus3K/yr
  • ph reducer hot tub4K/yr

Reviews and returns

What reviews say buyers love and hate about Ph Minus

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall25%−0.22

Doesnt work

Advertised Vs Actual Product25%+0.07

Doesnt do what it says

Value For Money25%+1.86

Waste of money

Natural Resource Wastage13%−0.11

Absolute waste of of money no chlorine in them did nothing for the water

Water Resistance13%−0.11

Absolute waste of of money no chlorine in them did nothing for the water

Love

Value For Money47%+1.86

Good value. Arrived quick good value for.

Good Value

Good value for money

Advertised Vs Actual Product22%+0.07

Works as it should

Does exactly as expected

It does what it says

Quality-Overall17%+1.70

Great Product

Great product

Good product

Efficiency6%+0.51

Works well would recommend

Heating6%+0.51

Perfect for the hot tub

Return

0.2% Return rate 44% Fixable by listing

Advertised Vs Actual Product33%▁▁▁▁▅█

Doesnt do what it says

Leak-Proof26%▁▁█▂▂▃
Functionality-Overall9%▁▁▁█▁▄

Doesnt work

Size-Overall7%▁▁▁▁█▁
Product Condition4%▁▁▁█▁▂

FAQ

Common Ph Minus questions

Answered from the same tracked data.