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Personalised Mugs with Photo

prices mostly outside the sweet spot ($6.00–$11.13) — Personalised Mugs with Photo doesn't clear our bar today.

Flapen Score

46
Skip it
Market size 12Growth 39Conversion 72Competition 38Returns 100Price range 0Avg price 24Brand share 46Review moat 74Quality gap 62
This niche Category average

Is Personalised Mugs with Photo profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Personalised Mugs with Photo is a £48K/yr Amazon United Kingdom market (84K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.

Personalised Mugs with Photo: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +11.3% over the last 90 days and 6.6% of searches end in a purchase.

£48K

revenue / yr

Units sold / yr1K
Search volume / yr+11.3%84K
Conversion rate6.6%
Avg price£8.65

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers13 · 13
Top-5 product click share62%
Open market22%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement83%
New entrants (1y)7· 1 succeeded
Avg rating4.4★
Avg reviews536

Top Personalised Mugs with Photo products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£5K£7K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 flat

Sellers

13

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

62%

Top 20: 97%

Open market

15%

  • Hippowarehouse21%
  • Gift Hub20%
  • With Your Touch17%
  • EKAM12%
  • PrintWink8%
  • You Personalise7%
  • Open — no brand owns it (7 brands, 15%)

Personalised Mugs with Photo demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume84KCVR6.6%Products23Brands13Top 5 Brands78%OOS Rate0.0%Rating4.4★Reviews536Avg BSR#515
7K5KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.2×

Top Personalised Mugs with Photo search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • personalised mugs with photo49K/yr
  • photo mug23K/yr
  • personalised photo mug12K/yr
  • photo mugs personalised342/yr

What reviews say buyers love and hate about Personalised Mugs with Photo

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Quality-Overall45%

Amazing quality

Gifting Purpose17%

A unique gift

Value For Money14%

Excellent value

Advertised Vs Actual Product6%

much better than expected

Ease Of Use4%

Easy to use

What buyers complain about

90% of reviews
Quality-Overall21%

Swift delivery, and looks ok although I was hoping the photo would be better quality

Size-Overall21%

Somebody left a review that the cups are small

Color14%

no colour to it

Advertised Vs Actual Product12%

It was supposed to be a photo

Value For Money7%

But expensive

Common Personalised Mugs with Photo questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Personalised Mugs with Photo 46/100 on Amazon United Kingdom — Skip it. The niche generates £48K/yr across 23 tracked products. 1 of 7 products launched in the last 360 days are still selling. Search demand moved +11.3% over the last 90 days.
Search demand for Personalised Mugs with Photo on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 6.2× the quietest.