personalised mugs with photo
Skip itPrices mostly outside the sweet spot ($6.00–$11.13) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good536.04avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Growth
Okay+11.3%90-day search growth — must beat 0% to launch
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£8.65avg listing price — sweet spot $15–$100
Market size
Bad£48K£48K/yr · 84K searches
Price range
Bad£6.00–£11.13cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, personalised mugs with photo is a £48K/yr Amazon United Kingdom market (84K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
personalised mugs with photo market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- £9K–£11K
- units × avg price
- Conversion rate
- 6.6%
- Avg BSR
- #515
- Page quality
- 0%
- Prime
- 9%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 38 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
13 flat
Sellers
13
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
62%
Top 20: 97%
Open market
15%
- Hippowarehouse21%
- Gift Hub20%
- With Your Touch17%
- EKAM12%
- PrintWink8%
- You Personalise7%
- Open — no brand owns it (7 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +11.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 6.2×
Top personalised mugs with photo search terms
- personalised mugs with photo49K/yr
- photo mug23K/yr
- personalised photo mug12K/yr
- photo mugs personalised342/yr
Top personalised mugs with photo products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Personalised Mug Any Text & Photo Customised Mug & Tea Cup Personalised Gift for Fathers Day Mothers Day Valentines Day Birthday Anniversary & Wedding 11 Oz Coffee Cup
Gift Hub£8.294.5★476 rev
With Your Touch Personalised Mug Custom Cup Size and Style - Photo Text Logo Image - Personalised Gift for Dad Mother Love Christmas Birthday Anniversary Graduation - Present for Many associations
With Your Touch£7.814.7★603 rev
Hippowarehouse Personalised Mug Text Photo Printed Collage Design Logo Gift Cup 11oz Christmas Fathers Day Coffee Best Friend for her for Him Girlfriend Boyfriend Custom Company Business Funny
Hippowarehouse£9.084.6★1,906 rev
PrintWink Personalised Mug with Photo & Text | Custom Coffee Cup with Large Ear Handle | Personalised Gift for Father Day Women | 11oz Novelty Mug for Tea & Beverages
PrintWink£6.144.2★33 rev
Hippowarehouse Personalised Mug Collage Photos and Message for Dad Mum Best Friend Girl boy Company Logo Fathers Day Mothers Cup Ceramic 11oz
Hippowarehouse£8.914.5★198 rev
Newest
by launch date
Printella studio Personalised Photo Mug Custom Picture & Text Coffee Mug Create Your Own Design Gift for Couples Family Friends Birthday Anniversary
Printella studio£7.926 rev
EKAM Personalised Photo Mug 11oz Ceramic Coffee Mug Custom Face Mug with Multiple Face Upload Design Funny Personalised Tea Cup Gift for Family Friends Couples Birthday Christmas
EKAM£7.863 rev
Printella studio Personalised Photo Mug Custom Any Text & Image 11oz
Printella studio£7.982 rev
Personalised Photo Mug Custom Cup | Add Your Own Picture Logo or Text | Gift Mug for Birthday Family & Friends | Microwave & Dishwasher Safe | Quality Print Hot Drink Safe | 11 oz White Mug
Printella studio£8.6319 rev
PrintWink Personalised Mug with Photo & Text | Custom Coffee Cup with Large Ear Handle | Personalised Gift for Father Day Women | 11oz Novelty Mug for Tea & Beverages
PrintWink£6.1433 rev
Trending
90-day click momentumEKAM Personalised Photo Mug 11oz Ceramic Coffee Mug Custom Face Mug with Multiple Face Upload Design Funny Personalised Tea Cup Gift for Family Friends Couples Birthday Christmas
EKAM£7.864.2★
Printella studio Personalised Photo Mug Custom Any Text & Image 11oz
Printella studio£7.983.0★
Printella studio Personalised Photo Mug Custom Picture & Text Coffee Mug Create Your Own Design Gift for Couples Family Friends Birthday Anniversary
Printella studio£7.923.6★
PrintWink Personalised Mug | Coloured Custom Coffee Cup with Photo & Text | Coloured Handle and Inner Mugs for Tea & Hot Chocolate | Unique Gift for Men & Women | Orange
PrintWink£6.004.6★
Personalised Photo Collage Mug with 10 Photos (11oz) - Photograph Collage Gift
You Personalise£11.134.6★
What buyers say about personalised mugs with photo
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“A unique gift”
“Excellent value”
“much better than expected”
“Easy to use”
“Good design”
“the colours are vibrant”
“Its very sturdy”
“Normal cup size perfect for morning tea”
“Fast and perfect”
What buyers complain about
“Swift delivery, and looks ok although I was hoping the photo would be better quality”
“Somebody left a review that the cups are small”
“no colour to it”
“It was supposed to be a photo”
“But expensive”
“The box was marked fragile”
“Print didnt last 2 months”
“if i was giving them as a present I would be disappointed”
“would not replace”
“Discoloured mug”
Common questions
- Is personalised mugs with photo profitable to sell on Amazon United Kingdom?
- The niche generates £48K/yr across 23 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +11.3%. Flapen's verdict: Skip it (46/100).
- How competitive is the personalised mugs with photo niche?
- 13 brands and 13 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in personalised mugs with photo?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Color. The return rate is 0.0%.
- When does demand for personalised mugs with photo peak?
- Demand peaks in Nov–Dec; the busiest month runs 6.2× the quietest.
- What does it cost to enter the personalised mugs with photo niche?
- Listings span £6.00–£11.13; the average listing price is £8.65 (sweet spot $15–$100). The average incumbent carries 536 reviews — the moat a new listing must climb.