Personalised Cushion
soft demand (-19.1% this quarter) — Personalised Cushion doesn't clear our bar today.
Flapen Score
Is Personalised Cushion profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Personalised Cushion is a £147K/yr Amazon United Kingdom market (412K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Personalised Cushion: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -19.1% over the last 90 days and 3.2% of searches end in a purchase.
£147K
revenue / yr
Who owns the niche?
The top 5 brands hold 69% of demand, so 31% of the market is open.
31%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 27 products
Top Personalised Cushion products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Hippowarehouse Personalised Cushion - Personalized with Any Text & Image (VARIOUS OPTIONS AVAILABLE) | Pillow Cushion Cover Infill Sequil | Valentines Magic Reveal
- Price
- £13.52
- Rating
- 4.6/5
- Reviews
- 2,942
- Age
- 6y ago
Personalised Soft Pillow Gifts Best Friend Custom Photo Pillow for Adults Kids Gifts for Mum Dad Boyfriend Girlfriend Cold for Sleeping
- Price
- £17.13
- Rating
- 4.5/5
- Reviews
- 593
- Age
- 3y ago
Personalised Cushion Cover | Customised Pillow Cover with Any Text & Photo | Personalised Gifts Mothers Day Valentines Day Birthday Anniversary & Wedding (Single Side Print)
- Price
- £12.00
- Rating
- 4.7/5
- Reviews
- 1,304
- Age
- 3y ago
KKSTAMP Custom Pillow Personalised Cushion Photo Cushion Cover Personalised Pillow with Picture Custom Photo Pillowcase Gift for Family Couple Pet (Photo 1-1)
- Price
- £8.61
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 2mo ago
With Your Touch Personalised Soft Pillow Cushion Cover - Custom Photo Text Gifts For Mum Dad Boyfriend Girlfriend Friend Birthday
- Price
- £10.96
- Rating
- 4.7/5
- Reviews
- 104
- Age
- 2mo ago
Trending
90-day click momentumKKSTAMP Custom Pillow Personalised Cushion Photo Cushion Cover Personalised Pillow with Picture Custom Photo Pillowcase Gift for Family Couple Pet (Photo 1-1)
- Price
- £8.61
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 2mo ago
Custom Photo Shaped Pillow for Men Women Personalised Pet Face Pillow with Photo Customized Pillow Dog Cat Shaped Pet Memorial Gift Customised Gift for Valentines Day Boyfriend Girlfriend Him Her
- Price
- £10.27
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2mo ago
JoyBurst Custom Pillow with Face - Personalised Pillow with Photo Personalised Cushion Dog Cat Pet Body Pillows Personalised Gifts for Family Couples
- Price
- £12.47
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
iDIY Personalised Cushion with Photo - Fun Head Swap Design Custom Face Pillow with Unique Pattern Creative Gift for Couples Friends Christmas & Valentines Day-4 themes
- Price
- £11.80
- Rating
- 4.4/5
- Reviews
- 289
- Age
- 4mo ago
Personalised Cushion with Photo | Custom Pillow Case with Any Text and Image | Single & Double-Sided Print | Gift for Father Day Birthdays & Anniversaries | Cushion for Bed Sofa & Couch
- Price
- £8.71
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 10mo ago
Newest
by launch dateWith Your Touch Personalised Soft Pillow Cushion Cover - Custom Photo Text Gifts For Mum Dad Boyfriend Girlfriend Friend Birthday
- Price
- £10.96
- Rating
- 4.7/5
- Reviews
- 104
- Age
- 2mo ago
JoyBurst Custom Pillow with Face - Personalised Pillow with Photo Personalised Cushion Dog Cat Pet Body Pillows Personalised Gifts for Family Couples
- Price
- £12.47
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
KKSTAMP Custom Pillow Personalised Cushion Photo Cushion Cover Personalised Pillow with Picture Custom Photo Pillowcase Gift for Family Couple Pet (Photo 1-1)
- Price
- £8.61
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 2mo ago
Custom Photo Shaped Pillow for Men Women Personalised Pet Face Pillow with Photo Customized Pillow Dog Cat Shaped Pet Memorial Gift Customised Gift for Valentines Day Boyfriend Girlfriend Him Her
- Price
- £10.27
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2mo ago
iDIY Personalised Cushion with Photo - Fun Head Swap Design Custom Face Pillow with Unique Pattern Creative Gift for Couples Friends Christmas & Valentines Day-4 themes
- Price
- £11.80
- Rating
- 4.4/5
- Reviews
- 289
- Age
- 4mo ago
Competition: brands, sellers & click share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 rising
Sellers
21
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
60%
Top 20: 93%
Open market
26%
- Hippowarehouse24%
- Gift Hub18%
- Print Maniacs16%
- iDIY7%
- KKSTAMP5%
- With Your Touch5%
Personalised Cushion demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 6.4×
Top Personalised Cushion search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- custom pillow70K/yr
- personalised pillow65K/yr
- personalised cushion60K/yr
- personalised cushions with photo29K/yr
- customised pillow25K/yr
- photo cushion22K/yr
- personalised pillow with photo18K/yr
- personalised pillow case13K/yr
- personalised cushions18K/yr
- personalised cushion cover11K/yr
What reviews say buyers love and hate about Personalised Cushion
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Excellent arrived on time and good quality”
“Lovely personal gift”
“Great picture quality”
“Beautiful cushion”
“Good price”
What buyers complain about
75% of reviews“Different than expected”
“The overall quality of the cushion is also very poor”
“Not true to size”
“A lot more expensive when adding basic needs”
“a line that hadnt been printed on- so a bit of a face”
Common Personalised Cushion questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
