Personalised Coaster
FailPrices span $3.44–$13.55, mostly outside the sweet spot, so Personalised Coaster is a Fail.
- Flapen Score
- 44 / 100Ranks 4,195 of 5,777 Home & Garden niches · −7 vs the category median of 5144
- Market size
- £15K/yr66K searches / yr
- 90-day growth
- +7.5%search demand this quarter
- Competition
- 52%top-5 click share · 23 brands · 26 sellers
Flapen Score
Personalised Coaster against its category
The dotted line is the Home & Garden average. Past it, Personalised Coaster is stronger. Inside it, weaker.
Market
The Personalised Coaster market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Personalised Coaster 66K times last year and spent an estimated £15K. The top 5 brands take 62% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
3.5% of searches ended in a purchase last week.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- +7.5%
- Conversion, latest week
- 3.5%
- Market size, estimated
- £15Ka year
- Peak month
- December4.7× the quietest month
- Top search term
- personalised coasters28K searches a year
02 · Price
A sale here is worth £6.48.
Listings sell for £6.48 on average, from £3.44 to £13.55. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £6.48 that is £0 to £648 a year per listing.
- Average price
- £6.48under the $15 to $100 sweet spot
- Price range
- £3.44–£13.55
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£648
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 31% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #949 within Barware. It carries 244 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 31%
- Out of stock, average day
- 13.3%
- Average rank
- #949in Barware
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 244per listing
- Listings tracked
- 32
04 · Newcomers
Amazon counts 1 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Personalised Coaster products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
EKAM Personalised Coaster Set of 4 Custom Photo And Text Drink Coaster Using Your Own Photos 9cm x 9cm Square Gloss Finish Mothers Day Fathers New Home Gift House Warming Kitchenware Tableware Gift
- Price
- £8.87
- Rating
- 4.5/5
- Reviews
- 228
- Age
- 2y ago

Personalised Coaster with Photo - 1x Coaster
- Price
- £3.57
- Rating
- 4.9/5
- Reviews
- 314
- Age
- 5y ago

Personalised Photo Beer Coasters and Mats For Drinks Custom Home Bar Accessories (Set of 12)
- Price
- £8.13
- Rating
- 4.5/5
- Reviews
- 254
- Age
- 1y ago

Personalised Coasters | Pack of 1 Without Stand | Custom Photo & Text Square Coasters | Company Logo Restaurant & Bar | Mothers Day Fathers Day Birthday | Housewarming & Kitchen Gift (CUS-1-SQ)
- Price
- £4.25
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago

Personalised Coaster with Your own Image and Text Themed Funny Gift for Christmas Fathers Day Mothers Day anniversary Valentines Day
- Price
- £4.98
- Rating
- 4.6/5
- Reviews
- 104
- Age
- 6y ago
Trending
90-day click momentum
Personalised Coaster Set of 4 Custom Photo Drink Coaster Use Your Own Photos 9cm x 9cm Square Gloss Finish Mothers Day & Fathers Day - New Home - House Warming - Kitchen- Gift (Single Coaster)
- Price
- £4.98
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2mo ago

Eden Canvas Personalised Slate Coasters 10cm x 10cm (1)
- Price
- £6.67
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago

Custom Personalised Slate Drinks Coaster - Laser Engraved
- Price
- £5.72
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 2mo ago

YISCOKO Coaster Thank You Leaving Gifts for Colleagues Congratulations Gifts Birthday Gift for Women Teacher
- Price
- £3.48
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 8mo ago

Personalised Photo Beer Coasters and Mats For Drinks Custom Home Bar Accessories (Set of 6)
- Price
- £6.06
- Rating
- 4.5/5
- Reviews
- 254
- Age
- 1y ago
Newest
by launch date
Custom Personalised Slate Drinks Coaster - Laser Engraved
- Price
- £5.72
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 2mo ago

Personalised Coaster Set of 4 Custom Photo Drink Coaster Use Your Own Photos 9cm x 9cm Square Gloss Finish Mothers Day & Fathers Day - New Home - House Warming - Kitchen- Gift (Single Coaster)
- Price
- £4.98
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2mo ago

Eden Canvas Personalised Slate Coasters 10cm x 10cm (1)
- Price
- £6.67
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago

YISCOKO Coaster Thank You Leaving Gifts for Colleagues Congratulations Gifts Birthday Gift for Women Teacher
- Price
- £3.48
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 8mo ago

Personalised Coasters | Pack of 1 Without Stand | Custom Photo & Text Square Coasters | Company Logo Restaurant & Bar | Mothers Day Fathers Day Birthday | Housewarming & Kitchen Gift (CUS-1-SQ)
- Price
- £4.25
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 rising
Sellers
26
Top-5 brand share
62%
Top 20: 98%
Top-5 click share
52%
Top 20: 87%
Open market
32%
- Mystery Pins16%
- EKAM14%
- Star Online12%
- TheDogTagCo12%
- RAV39%
- Getagift6%
Demand
Personalised Coaster search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.7×
Search terms
Top Personalised Coaster search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- personalised coasters28K/yr
- personalised coaster31K/yr
- photo coasters5K/yr
- personalised coasters set of 42K/yr
Reviews and returns
What reviews say buyers love and hate about Personalised Coaster
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Cheap product
Poor quality
I'll be looking to purchase better quality replacement ones
I think this isnt a nice little gift to give someone thats being a bit down on themselves
so not great for giving as a gift. ie not nicely presentable
Looked awful, couldnt possibly give as the gift it was intended
Was not printed how I asked
Poor quality print - colours not accurate
Not printed as requested
In the bin and lost my money
very very thin
Love
Excellent product, high quality and quick dispatch
Excellent quality
Coaster was of excellent quality
Great gift idea
gift well received
Great gift
As advertised
exactly as advertised
Exactly what I wanted and expected
Excellent value for money
Good value
Great value for money
Great fun
purchased for a present which will be received with a good laugh
Makes everyone laugh
Return
0.1% Return rate 29% Fixable by listing
Cheap product
Poor quality
I'll be looking to purchase better quality replacement ones
This is a smaller than average coaster not good value for the price
I think this isnt a nice little gift to give someone thats being a bit down on themselves
so not great for giving as a gift. ie not nicely presentable
Looked awful, couldnt possibly give as the gift it was intended
A bit thin
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Personalised Coaster questions
Answered from the same tracked data.









