Personalised Christmas Stockings
FailShoppers spend only $12K a year here, so Personalised Christmas Stockings is a Fail.
- Flapen Score
- 34 / 100Ranks 5,377 of 5,777 Home & Garden niches · −17 vs the category median of 5134
- Market size
- £12K/yr247K searches / yr
- 90-day growth
- +55.3%search demand this quarter
- Competition
- 79%top-5 click share · 7 brands · 9 sellers
Flapen Score
Personalised Christmas Stockings against its category
The dotted line is the Home & Garden average. Past it, Personalised Christmas Stockings is stronger. Inside it, weaker.
Market
The Personalised Christmas Stockings market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Personalised Christmas Stockings 247K times last year and spent an estimated £12K. The top 5 brands take 95% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
0.6% of searches ended in a purchase last week.
Shoppers searched for this 247K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +55.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £12K a year.
- Searches, last 12 months
- 247K
- Growth, 90 days vs prior 90
- +55.3%
- Conversion, latest week
- 0.6%
- Market size, estimated
- £12Ka year
- Peak month
- December394.2× the quietest month
- Top search term
- personalised christmas stocking37K searches a year
02 · Price
A sale here is worth £8.95.
Listings sell for £8.95 on average, from £6.25 to £17.08. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £8.95 that is £0 to £895 a year per listing.
- Average price
- £8.95under the $15 to $100 sweet spot
- Price range
- £6.25–£17.08
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£895
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 30.4% of listings are out of stock. The average listing ranks #44 within Seasonal Décor. It carries 367 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 36%
- Out of stock, average day
- 30.4%
- Average rank
- #44in Seasonal Décor
- Average rating
- 4.70 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 367per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Personalised Christmas Stockings products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
papasgix Christmas Stockings Personalised Custom Name Stocking 18 Large Knitted Xmas for Kids Family Stocking for Holiday Family Party Decoration(Knit A-1 PC)
- Price
- £7.77
- Rating
- 4.8/5
- Reviews
- 68
- Age
- 2y ago
Personalised Christmas Stockings Bow 18 Large Custom Name Knit Xmas Hanging Stocking for Christmas Holiday Xmas Gift Decorations
- Price
- £6.85
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 8mo ago
Personalized Christmas Stocking Custom Red Stocking 1 Pc
- Price
- £7.49
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 8mo ago
Hoolaroo Personalised Christmas Stockings Custom Silver Grey Embroidered Xmas Stocking With Name - Kids Family Decorations Penguin
- Price
- £10.83
- Rating
- 4.8/5
- Reviews
- 1,287
- Age
- 4y ago
Hoolaroo Personalised Christmas Stockings Custom Silver Name Embroidered Christmas Stocking w/Satin Lining - SANTA DESIGN (40cm) Personalised Stocking Christmas Decoration Family Adult Baby Xmas
- Price
- £9.15
- Rating
- 4.8/5
- Reviews
- 1,287
- Age
- 7y ago
Trending
90-day click momentum
Hoolaroo Personalised Christmas Stockings Custom Red Green Embroidered Christmas Stocking Name Satin Lining - GC1 Santa - Xmas (40cm) Decorations
- Price
- £8.77
- Rating
- 4.7/5
- Reviews
- 502
- Age
- 5y ago
Emwel 3pcs Christmas Stockings 18 Inch Large Knit Christmas Stockings Personalized Xmas Hanging Stocking Decorations with Name Tags for Christmas Fireplace Tree Decorations
- Price
- £7.80
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 1y ago
Hoolaroo Personalised Christmas Stockings Custom Silver Name Embroidered Christmas Stocking w/Satin Lining - SANTA DESIGN (40cm) Personalised Stocking Christmas Decoration Family Adult Baby Xmas
- Price
- £9.15
- Rating
- 4.8/5
- Reviews
- 1,287
- Age
- 7y ago
Hoolaroo Personalised Christmas Stockings Custom Red Green Embroidered Christmas Stocking Name Satin Lining - GC4 SNOWMAN - Xmas (40cm) Decorations
- Price
- £8.86
- Rating
- 4.7/5
- Reviews
- 502
- Age
- 6y ago
papasgix Christmas Stockings Personalised Custom Name Stocking 18 Large Knitted Xmas for Kids Family Stocking for Holiday Family Party Decoration(Knit A-1 PC)
- Price
- £7.77
- Rating
- 4.8/5
- Reviews
- 68
- Age
- 2y ago
Newest
by launch datePersonalized Christmas Stocking Custom Red Stocking 1 Pc
- Price
- £7.49
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 8mo ago
Personalised Christmas Stockings Bow 18 Large Custom Name Knit Xmas Hanging Stocking for Christmas Holiday Xmas Gift Decorations
- Price
- £6.85
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 8mo ago
JOLCEEY 3pcs Christmas Stockings 18 Inch Large Knit Personalized Xmas Hanging Stocking Custom Name Red Green White Stockings with Leather Patches for Christmas Fireplace Tree Decorations
- Price
- £7.58
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 11mo ago
Emwel 3pcs Christmas Stockings 18 Inch Large Knit Christmas Stockings Personalized Xmas Hanging Stocking Decorations with Name Tags for Christmas Fireplace Tree Decorations
- Price
- £7.80
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 1y ago
6PACK Christmas Stockings 18 Large Cable Knitted Customized Stocking
- Price
- £17.08
- Rating
- 4.7/5
- Reviews
- 94
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
9
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
3%
- papasgix51%
- Hoolaroo23%
- Generic11%
- Emwel5%
- Leipple4%
- JOLCEEY3%
- Open — no brand owns it (1 brand, 3%)
Demand
Personalised Christmas Stockings search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 394.2×
Search terms
Top Personalised Christmas Stockings search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- personalised christmas stocking37K/yr
- personalised stockings christmas60K/yr
- christmas stockings personalised6K/yr
- christmas stocking personalised13K/yr
- personalised stocking39K/yr
- personalised christmas stockings64K/yr
- personalised stockings15K/yr
- stocking personalised11K/yr
- xmas stockings personalised378/yr
- personalised xmas stockings2K/yr
Reviews and returns
What reviews say buyers love and hate about Personalised Christmas Stockings
What buyers praise, what they complain about and why they send it back, from the reviews.
Love
Fabulous, personalised Christmas stocking, well made and great value
Good quality
Great Product
Value for money
Such a good price too
Gorgeous though and well worth the money
Great size, can fit few little gifts and envelopes in there
Ok size for small presents like hand creams, soap etc
It is a good size measuring 18 so it will easily accommodate small to medium sized toys and treats
Nice decorative item
Got what I was expecting
Looked as expected
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Personalised Christmas Stockings questions
Answered from the same tracked data.