Perlite

Shoppers searched for this 452K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.1% of those searches ended in a purchase. Searches in the last 90 days moved +24.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £594K a year.

Searches, last 12 months

452K

Growth, 90 days vs prior 90

+24.3%

Conversion, latest week

13.1%

Market size, estimated

£594Ka year

Peak month

May4.9× the quietest month

Top search term

perlite269K searches a year

Listings sell for £10.03 on average, from £4.27 to £22.48. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At £10.03 that is £30K to £40K a year per listing.

Average price

£10.03under the $15 to $100 sweet spot

Price range

£4.27–£22.48

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

£30K–£40K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #101 within Soils, Mulches & Planting Media. It carries 1,189 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

67%

Out of stock, average day

0.5%

Average rank

#101in Soils, Mulches & Planting Media

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,189per listing

Listings tracked

15

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months