peppa pig birthday decorations
Skip itSoft demand (-9.9% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Review moat
Great365.86avg incumbent reviews — the moat a new listing must climb
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Price range
Okay£3.33–£24.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.39avg listing price — sweet spot $15–$100
Market size
Bad£90K£90K/yr · 236K searches
Growth
Bad-9.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, peppa pig birthday decorations is a £90K/yr Amazon United Kingdom market (236K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Sep. Verdict: Skip it — 47/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
peppa pig birthday decorations market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- £83K–£104K
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #484
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 66%
- Out of stock
- 10.4%
- Avg brand age
- 28 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
39
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
46%
Top 20: 91%
Open market
15%
- Toyland17%
- Peppa Pig16%
- BeenSmile16%
- Seyal15%
- CloverCy10%
- Senidea10%
- Open — no brand owns it (7 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.9% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 1.9×
Top peppa pig birthday decorations search terms
- peppa pig birthday decorations104K/yr
- peppa pig balloons41K/yr
- peppa pig party decorations24K/yr
- peppa pig birthday13K/yr
- peppa pig party12K/yr
- peppa pig decorations9K/yr
- peppa pig birthday banner9K/yr
- peppa pig balloon9K/yr
- peppa pig birthday balloons7K/yr
- peppa pig banner5K/yr
Top peppa pig birthday decorations products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Peppa Pig-Themed Birthday Party Supplies Fun Celebration Set Includes Banner Garland Cake Topper Cupcake Toppers Vibrant & Easy to Assemble
Seyal£10.864.4★14 rev
Cartoon Peppa Birthday Party Decorations Supplies Happy Birthday Banner Latex Balloons Cake Topper Cupcake Toppers
CloverCy£11.904.4★11 rev
Cartoon Peppa Birthday Party Decorations Supplies: Banner Balloons Cake Toppers Cupcake Toppers Cake Decoration Ribbon
Senidea£11.734.8★5 rev
Peppa Pig Girls Tshirt And Skirt Set Girls Outfits & Clothing Sets T Shirt And Mesh Skirt Pink 2-3 Years
Peppa Pig£14.774.3★88 rev
Toyland 65cm (26) Peppa Pig George & Friends Number 2 Foil Balloon
Toyland£9.744.6★959 rev
Newest
by launch date
Peppa Pig T Shirt 3 Pack Pack of 3 Girls Tshirts Peppa George and Evie Clothes for Girls 3-4 Years Multicolor
Peppa Pig£14.7018 rev
Cartoon Peppa Birthday Party Decorations Supplies: Banner Balloons Cake Toppers Cupcake Toppers Cake Decoration Ribbon
Senidea£11.735 rev
Toyland Pack of 3-95cm (37) Giant Jumbo Peppa George & Evie Pig Characters Foil Balloon - Childrens Party Decorations
Toyland£19.7310 rev
Cartoon Peppa Birthday Party Decorations Supplies Happy Birthday Banner Latex Balloons Cake Topper Cupcake Toppers
CloverCy£11.9011 rev
Anilas Party Set Peppa Pig 38-Piece Set Plates Cups Napkins Disposable Tableware Tableware Set
Anila's£24.697 rev
Trending
90-day click momentumCartoon Peppa Birthday Party Decorations Supplies: Banner Balloons Cake Toppers Cupcake Toppers Cake Decoration Ribbon
Senidea£11.734.8★
Peppa Pig T Shirt 3 Pack Pack of 3 Girls Tshirts Peppa George and Evie Clothes for Girls 3-4 Years Multicolor
Peppa Pig£14.704.9★
Peppa Pig Girls Tshirt And Skirt Set Girls Outfits & Clothing Sets T Shirt And Mesh Skirt Pink 2-3 Years
Peppa Pig£14.774.3★
Peppa Pig Pjs Long Sleeve Girls Pyjamas Peppa Kids Pjs Girls Pyjama Sets Pink 18-24 Months
Peppa Pig£13.154.7★
Peppa Pig Girls Tshirt And Skirt Set Girls Outfits & Clothing Sets T Shirt And Mesh Skirt Pink 4-5 Years
Peppa Pig£14.724.3★
What buyers say about peppa pig birthday decorations
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality balloons”
“Fits good”
“Value for money”
“it was easy to inflate using a straw”
“Good quality and lovely colours”
“Very soft material”
“Super durable too”
What buyers complain about
“Short”
“Ok pricey”
“the balloons have this very strong rubbery smell to them”
“The balloons are extremely thin they where all just popping”
“Low quality baloons”
“They look very pink”
Top return reasons
Common questions
- Is peppa pig birthday decorations profitable to sell on Amazon United Kingdom?
- The niche generates £90K/yr across 29 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -9.9%. Flapen's verdict: Skip it (47/100).
- How competitive is the peppa pig birthday decorations niche?
- 13 brands and 39 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in peppa pig birthday decorations?
- Top complaints mined from reviews: Size-Overall, Value For Money, Smell. The return rate is 1.0%.
- When does demand for peppa pig birthday decorations peak?
- Demand peaks in Sep; the busiest month runs 1.9× the quietest.
- What does it cost to enter the peppa pig birthday decorations niche?
- Listings span £3.33–£24.69; the average listing price is £10.39 (sweet spot $15–$100). The average incumbent carries 366 reviews — the moat a new listing must climb.