Peppa Pig Birthday Decorations
FailDemand is soft, at -9.9% this quarter, so Peppa Pig Birthday Decorations is a Fail.
- Flapen Score
- 47 / 100Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 5147
- Market size
- £90K/yr236K searches / yr
- 90-day growth
- -9.9%search demand this quarter
- Competition
- 46%top-5 click share · 13 brands · 39 sellers
Flapen Score
Peppa Pig Birthday Decorations against its category
The dotted line is the Home & Garden average. Past it, Peppa Pig Birthday Decorations is stronger. Inside it, weaker.
Market
The Peppa Pig Birthday Decorations market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Peppa Pig Birthday Decorations 236K times last year and spent an estimated £90K. The top 5 brands take 75% of clicks. Demand peaks in Sep. Flapen scores it 47 out of 100, a Fail.
01 · Demand
3.7% of searches ended in a purchase last week.
Shoppers searched for this 236K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £90K a year.
- Searches, last 12 months
- 236K
- Growth, 90 days vs prior 90
- -9.9%
- Conversion, latest week
- 3.7%
- Market size, estimated
- £90Ka year
- Peak month
- September1.9× the quietest month
- Top search term
- peppa pig birthday decorations104K searches a year
02 · Price
A sale here is worth £10.39.
Listings sell for £10.39 on average, from £3.33 to £24.69. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £10.39 that is £1K to £3K a year per listing.
- Average price
- £10.39under the $15 to $100 sweet spot
- Price range
- £3.33–£24.69
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
66% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #484 within Party Supplies. It carries 366 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 97%
- Out of stock, average day
- 10.4%
- Average rank
- #484in Party Supplies
- Average rating
- 4.52 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 366per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 1 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Peppa Pig Birthday Decorations products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Peppa Pig-Themed Birthday Party Supplies Fun Celebration Set Includes Banner Garland Cake Topper Cupcake Toppers Vibrant & Easy to Assemble
- Price
- £10.86
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 2y ago
Cartoon Peppa Birthday Party Decorations Supplies Happy Birthday Banner Latex Balloons Cake Topper Cupcake Toppers
- Price
- £11.90
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 10mo ago
Cartoon Peppa Birthday Party Decorations Supplies: Banner Balloons Cake Toppers Cupcake Toppers Cake Decoration Ribbon
- Price
- £11.73
- Rating
- 4.8/5
- Reviews
- 5
- Age
- 4mo ago
Peppa Pig Girls Tshirt And Skirt Set Girls Outfits & Clothing Sets T Shirt And Mesh Skirt Pink 2-3 Years
- Price
- £14.77
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 1y ago
Toyland 65cm (26) Peppa Pig George & Friends Number 2 Foil Balloon
- Price
- £9.74
- Rating
- 4.6/5
- Reviews
- 959
- Age
- 2y ago
Trending
90-day click momentumCartoon Peppa Birthday Party Decorations Supplies: Banner Balloons Cake Toppers Cupcake Toppers Cake Decoration Ribbon
- Price
- £11.73
- Rating
- 4.8/5
- Reviews
- 5
- Age
- 4mo ago
Peppa Pig T Shirt 3 Pack Pack of 3 Girls Tshirts Peppa George and Evie Clothes for Girls 3-4 Years Multicolor
- Price
- £14.70
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 3mo ago
Peppa Pig Girls Tshirt And Skirt Set Girls Outfits & Clothing Sets T Shirt And Mesh Skirt Pink 2-3 Years
- Price
- £14.77
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 1y ago
Peppa Pig Pjs Long Sleeve Girls Pyjamas Peppa Kids Pjs Girls Pyjama Sets Pink 18-24 Months
- Price
- £13.15
- Rating
- 4.7/5
- Reviews
- 2,940
- Age
- 9y ago
Peppa Pig Girls Tshirt And Skirt Set Girls Outfits & Clothing Sets T Shirt And Mesh Skirt Pink 4-5 Years
- Price
- £14.72
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 1y ago
Newest
by launch datePeppa Pig T Shirt 3 Pack Pack of 3 Girls Tshirts Peppa George and Evie Clothes for Girls 3-4 Years Multicolor
- Price
- £14.70
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 3mo ago
Cartoon Peppa Birthday Party Decorations Supplies: Banner Balloons Cake Toppers Cupcake Toppers Cake Decoration Ribbon
- Price
- £11.73
- Rating
- 4.8/5
- Reviews
- 5
- Age
- 4mo ago
Toyland Pack of 3-95cm (37) Giant Jumbo Peppa George & Evie Pig Characters Foil Balloon - Childrens Party Decorations
- Price
- £19.73
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 9mo ago
Cartoon Peppa Birthday Party Decorations Supplies Happy Birthday Banner Latex Balloons Cake Topper Cupcake Toppers
- Price
- £11.90
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 10mo ago
Anilas Party Set Peppa Pig 38-Piece Set Plates Cups Napkins Disposable Tableware Tableware Set
- Price
- £24.69
- Rating
- 4.3/5
- Reviews
- 7
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
39
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
46%
Top 20: 91%
Open market
15%
- Toyland17%
- Peppa Pig16%
- BeenSmile16%
- Seyal15%
- CloverCy10%
- Senidea10%
- Open — no brand owns it (7 brands, 15%)
Demand
Peppa Pig Birthday Decorations search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.9×
Search terms
Top Peppa Pig Birthday Decorations search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- peppa pig birthday decorations104K/yr
- peppa pig balloons41K/yr
- peppa pig party decorations24K/yr
- peppa pig birthday13K/yr
- peppa pig party12K/yr
- peppa pig decorations9K/yr
- peppa pig birthday banner9K/yr
- peppa pig balloon9K/yr
- peppa pig birthday balloons7K/yr
- peppa pig banner5K/yr
Reviews and returns
What reviews say buyers love and hate about Peppa Pig Birthday Decorations
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Short
size up
Plates are quite small
Ok pricey
Its ok very pricey
the balloons have this very strong rubbery smell to them
could still smell it after blowing them up
The balloons are extremely thin they where all just popping
Low quality baloons
Love
Great quality balloons
Good quality
Great product
Fits good
Really big too which my son loved
not to big or small either
Value for money
reasonably priced set
worth the money
it was easy to inflate using a straw
Stays inflated alot longer than the shop brought ones
had no problems floating when filled with helium
Good quality and lovely colours
Lovely bright colours
Great size & colours
Return
1.0% Return rate 57% Fixable by listing
Short
size up
Plates are quite small
Low quality baloons
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Peppa Pig Birthday Decorations questions
Answered from the same tracked data.