Pen Refills
FailPrices span $3.42–$11.13, mostly outside the sweet spot, so Pen Refills is a Fail.
- Flapen Score
- 46 / 100Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 5146
- Market size
- £292K/yr386K searches / yr
- 90-day growth
- -24.4%search demand this quarter
- Competition
- 47%top-5 click share · 9 brands · 69 sellers
Flapen Score
Pen Refills against its category
The dotted line is the Home & Garden average. Past it, Pen Refills is stronger. Inside it, weaker.
Market
The Pen Refills market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pen Refills 386K times last year and spent an estimated £292K. The top 5 brands take 92% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
14.3% of searches ended in a purchase last week.
Shoppers searched for this 386K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £292K a year.
- Searches, last 12 months
- 386K
- Growth, 90 days vs prior 90
- -24.4%
- Conversion, latest week
- 14.3%
- Market size, estimated
- £292Ka year
- Peak month
- February1.6× the quietest month
- Top search term
- parker pen refills147K searches a year
02 · Price
A sale here is worth £5.28.
Listings sell for £5.28 on average, from £3.42 to £11.13. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £5.28 that is £8K to £11K a year per listing.
- Average price
- £5.28under the $15 to $100 sweet spot
- Price range
- £3.42–£11.13
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £8K–£11K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #60 within Drawing. It carries 5,428 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 1.0%
- Average rank
- #60in Drawing
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,428per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Pen Refills products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Parker Ballpoint Pen Refills | Medium Point | Black QUINKflow Ink | 2 Count
- Price
- £3.48
- Rating
- 4.7/5
- Reviews
- 14,643
- Age
- 10y ago

Parker Ballpoint Pen Refills | Medium Point | Black QUINKflow Ink | 3 Count
- Price
- £5.77
- Rating
- 4.6/5
- Reviews
- 20,020
- Age
- 10y ago

5 x Parker Pen Refills Black 9.9cm Long Black Jotter Refill Compatible with Parker Ballpoint Pens Medium Size 0.7 Nib (5)
- Price
- £3.99
- Rating
- 4.5/5
- Reviews
- 2,083
- Age
- 5y ago

Parker Ballpoint Pen Refills | Medium Point | Black QUINKflow Ink | 6 Count Value Pack
- Price
- £8.42
- Rating
- 4.6/5
- Reviews
- 20,020
- Age
- 10y ago

MengRan 4.5 Ballpoint Ink Pen Refills for Twist Pens Black 10Pcs
- Price
- £4.60
- Rating
- 4.5/5
- Reviews
- 1,181
- Age
- 2y ago
Trending
90-day click momentum
50 Pcs Black Retractable Pen Refills 0.7mm Ballpoint Pen Refills Medium Nib Smooth Writing Click Biro Ink Replacement Compatible with Most Ballpoint Pens Ideal for Office School and Daily Use
- Price
- £6.03
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 6mo ago

MengRan 3.85 Ballpoint Ink Pen Refills for Click Pens Black 10Pcs
- Price
- £4.48
- Rating
- 4.6/5
- Reviews
- 2,564
- Age
- 1y ago

Parker Ballpoint Pen Refills | Medium Point | Blue QUINKflow Ink | 3 Count
- Price
- £6.61
- Rating
- 4.6/5
- Reviews
- 20,020
- Age
- 10y ago

10 Pieces Pen Refills Ballpoint Pen Refills Replaceable Refill Compatible with Smooth Writing for School and Office Supplies Diameter 1 mm Medium Size 9.8cm Long(Blue)
- Price
- £3.42
- Rating
- 4.5/5
- Reviews
- 2,444
- Age
- 2y ago

MengRan 4.5 Ballpoint Ink Pen Refills for Twist Pens Black 10Pcs
- Price
- £4.60
- Rating
- 4.5/5
- Reviews
- 1,181
- Age
- 2y ago
Newest
by launch date
50 Pcs Black Retractable Pen Refills 0.7mm Ballpoint Pen Refills Medium Nib Smooth Writing Click Biro Ink Replacement Compatible with Most Ballpoint Pens Ideal for Office School and Daily Use
- Price
- £6.03
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 6mo ago

MengRan 3.85 Ballpoint Ink Pen Refills for Click Pens Black 10Pcs
- Price
- £4.48
- Rating
- 4.6/5
- Reviews
- 2,564
- Age
- 1y ago

Black Reception Pen Ink Refills Medium Nib Biro Refills for Retractable Pen 0.7mm Pen Refills Ballpoint for Reception Office Home School (10)
- Price
- £4.61
- Rating
- 4.3/5
- Reviews
- 376
- Age
- 2y ago

MengRan 4.5 Ballpoint Ink Pen Refills for Twist Pens Black 10Pcs
- Price
- £4.60
- Rating
- 4.5/5
- Reviews
- 1,181
- Age
- 2y ago

MengRan 3.9 Ballpoint Ink Pen Refills Black Ink Medium 10Pcs
- Price
- £4.55
- Rating
- 4.5/5
- Reviews
- 2,533
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
69
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
47%
Top 20: 91%
Open market
4%
- PARKER48%
- MengRan16%
- Charmngifts14%
- teng hong hui7%
- CiciIng7%
- RUNFENG4%
- Open — no brand owns it (3 brands, 4%)
Demand
Pen Refills search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Pen Refills search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- parker pen refills147K/yr
- pen refills57K/yr
- pen refills black ballpoint26K/yr
- parker pen refills black24K/yr
- ballpoint pen refills20K/yr
- biro refills17K/yr
- parker ballpoint pen refills15K/yr
- pen refill10K/yr
- parker pen refill9K/yr
- parker jotter refill11K/yr
Reviews and returns
What reviews say buyers love and hate about Pen Refills
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The quality is inconsistent to the point where theyre not reliable
Bad quality
Mixed quality
Short Lived
Don't last
lasted only a week
Very poor quality refills
Worse, if you leave the pen unused for a while, the refill stops writing altogether
The ink doesnt file consistently its just like the cheap copies
The refills are rather dry
Possibly dried up ink where theyve been in storage for so long
ink is dry and barely writes
Short
Didn't fit
A tight fit
Love
Excellent price
Excellent value
Excellent value
Good quality and maybe best bought when on sale, as was the case for me
Reliable brand, good price
Decent quality
Fits perfectly
These cartridges fit perfectly
Easy to fit
Excellent refills
Refills are fabulous
Excellent Pen Refills
As advertised
As described
exactly as seen
Return
0.4% Return rate 60% Fixable by listing
Short
Didn't fit
A tight fit
Very poor quality refills
Worse, if you leave the pen unused for a while, the refill stops writing altogether
The ink doesnt file consistently its just like the cheap copies
not working
just do not work
That they don't work
others barely write
Awful to write with
The writing wasnt smooth
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pen Refills questions
Answered from the same tracked data.









