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Pelonis Tower Fan

Maybe

Search demand grew >1,000% this quarter. But the top 5 brands take 100% of clicks, so Pelonis Tower Fan is a Maybe.

Flapen Score
53
53 / 100
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Market size
£52K/yr47K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
51%top-5 click share · 3 brands · 9 sellers

Flapen Score

Pelonis Tower Fan against its category

The dotted line is the Home & Garden average. Past it, Pelonis Tower Fan is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pelonis Tower Fan market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pelonis Tower Fan 47K times last year and spent an estimated £52K. All 3 brands take every click. Demand peaks in Jun–Jul. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
1.7%
Market size, estimated
£52Ka year
Peak month
July58.4× the quietest month
Top search term
pelonis tower fan23K searches a year

02 · Price

A sale here is worth £63.19.

Listings sell for £63.19 on average, from £26.14 to £115.41. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £63.19 that is £0 to £6K a year per listing.

Average price
£63.19inside the $15 to $100 sweet spot
Price range
£26.14–£115.41
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£6K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #100 within Heating, Cooling & Air Quality. It carries 2,930 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
95%
Out of stock, average day
13.5%
Average rank
#100in Heating, Cooling & Air Quality
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,930per listing
Listings tracked
19

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Pelonis Tower Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

51%

Top 20: 100%

Open market

0%

  • Pelonis97%
  • Amazon Basics2%
  • DREO1%
  • Open — no brand owns it (0%)

Demand

Pelonis Tower Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '25Black Friday '25Spike '26Prime Day '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Jul · busiest ÷ quietest = 58.4×

Search terms

Top Pelonis Tower Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pelonis tower fan23K/yr
  • pelonis fan18K/yr
  • pelonis6K/yr

Reviews and returns

What reviews say buyers love and hate about Pelonis Tower Fan

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Noise Level16%+1.54

Noisy

It is noisy

motor noisy

Value For Money10%+0.09

Too expensive

a little pricey

Overpriced

Durability9%−0.09

not long lasting

Broke after 2hours

something probably broke on the inside

Quality-Overall6%+0.64

Cheap rubbish

No good value for your spend: Too expensive for the quality

low quality product

Functionality-Overall6%−0.05

Not effective

Doesn't work

Does nothing

Love

Noise Level22%+1.54

Its quiet

Not noisy

Quiet and powerful

Value For Money13%+0.09

Excellent value for money

reasonably priced

Good value

Quality-Overall13%+0.64

A+ quality

Good Quality Fan

I am very impressed with build quality of this machine

Assembly/Installation9%+0.74

Easy assemble

Easy to put together

Assembly was easy

Remote Control6%+0.61

Love the remote controls

Great remote

easy remote control usage

Return

0.7% Return rate 24% Fixable by listing

Functionality-Overall19%█▂▂▃▃▃

Not effective

Doesn't work

Does nothing

Noise Level17%▆▁▆▄▆█

Noisy

It is noisy

motor noisy

Size-Overall13%▁▆▄█▅▃

The Pelonis fan is BIG

It is BIG

not large enough as depicted

Strength9%▁█▁▃▇▆

not very steady

Weak

The fan is very weak

Quality-Overall6%▁█▁▂▃▃

Cheap rubbish

No good value for your spend: Too expensive for the quality

low quality product

FAQ

Common Pelonis Tower Fan questions

Answered from the same tracked data.