Pebbles
FailShoppers spend only $58K a year here, so Pebbles is a Fail.
- Flapen Score
- 48 / 100Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 5148
- Market size
- £58K/yr227K searches / yr
- 90-day growth
- +11.4%search demand this quarter
- Competition
- 51%top-5 click share · 16 brands · 28 sellers
Flapen Score
Pebbles against its category
The dotted line is the Home & Garden average. Past it, Pebbles is stronger. Inside it, weaker.
Market
The Pebbles market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pebbles 227K times last year and spent an estimated £58K. The top 5 brands take 78% of clicks. Demand peaks in May. Flapen scores it 48 out of 100, a Fail.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.
- Searches, last 12 months
- 227K
- Growth, 90 days vs prior 90
- +11.4%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £58Ka year
- Peak month
- May2.6× the quietest month
- Top search term
- pebbles80K searches a year
02 · Price
A sale here is worth £8.85.
Listings sell for £8.85 on average, from £3.31 to £19.14. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £8.85 that is £885 to £2K a year per listing.
- Average price
- £8.85under the $15 to $100 sweet spot
- Price range
- £3.31–£19.14
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £885–£2K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #124 within Garden Décor. It carries 1,189 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 82%
- Out of stock, average day
- 4.5%
- Average rank
- #124in Garden Décor
- Average rating
- 4.13 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,189per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 0 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Pebbles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Marina Decorative Aquarium Gravel Natural Beach Pebble 12 - 18 mm 2 Kg
- Price
- £4.49
- Rating
- 4.4/5
- Reviews
- 4,644
- Age
- 13y ago

Hisredsun 2.1 lb Decorative Stones 0.4-1 inch Natural Polished Pebbles for Plant Pots River Rocks for Landscaping Vase Fillers Succulents Aquarium and Garden Decoration
- Price
- £6.41
- Rating
- 4.4/5
- Reviews
- 2,905
- Age
- 4y ago

Suregreen Scottish Cobbles 5075mm | 20kg Bag of Large Decorative Garden Stones Pebbles & Chippings for Landscaping Driveways Rockeries Ponds & Water Features
- Price
- £12.47
- Rating
- 4.4/5
- Reviews
- 470
- Age
- 5y ago

Hisredsun 2.1 lb White Decorative Stones Natural Polished Pebbles for Plant Pots River Rocks for Landscaping Vase Fillers Succulents Aquarium and Garden Decoration
- Price
- £6.55
- Rating
- 4.4/5
- Reviews
- 2,905
- Age
- 6y ago

50 Pcs Pebbles for Painting Rocks 1-3 cm Stones for Paintings Flat Painting Pebbles Natural Smooth Decorative Stones River Rocks for DIY Arts and Crafts Paint Project Activity Decoration
- Price
- £8.37
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 10mo ago
Trending
90-day click momentum
60 PCS Pebbles For Painting Rocks 1-3 Cm Stones for Paintings Smooth Pebbles For Painting for DIY Arts And Crafts Paint Project Activity Decoration.
- Price
- £8.80
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 4mo ago

Noviatrix 25 Piece Pebbles for Painting DIY Rocks for Painting 4-6cm Flat Pebbles for Crafting Suitable for Decorating Potted Plants Aquariums and Gardens
- Price
- £9.91
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 7mo ago

50 Pcs Pebbles for Painting Rocks 1-3 cm Stones for Paintings Flat Painting Pebbles Natural Smooth Decorative Stones River Rocks for DIY Arts and Crafts Paint Project Activity Decoration
- Price
- £8.37
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 10mo ago

RPHONGHONG 50 PCS Pebbles for Painting 3-5 cm Rock Painting Natural Smooth Rocks for Painting Stones Rock Painting Kit for DIY Craft School Paint Project Decoration (Grey)
- Price
- £11.27
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago

Rongrongago 25 Pieces Pebbles for Painting 4-6cm Rocks for Painting Smooth Flat Pebbles for Crafting for Colorful Painting Decorating Flower Pots Gardens Aquariums
- Price
- £9.97
- Rating
- 4.3/5
- Reviews
- 74
- Age
- 1y ago
Newest
by launch date
60 PCS Pebbles For Painting Rocks 1-3 Cm Stones for Paintings Smooth Pebbles For Painting for DIY Arts And Crafts Paint Project Activity Decoration.
- Price
- £8.80
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 4mo ago

Noviatrix 25 Piece Pebbles for Painting DIY Rocks for Painting 4-6cm Flat Pebbles for Crafting Suitable for Decorating Potted Plants Aquariums and Gardens
- Price
- £9.91
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 7mo ago

RPHONGHONG 50 PCS Pebbles for Painting 3-5 cm Rock Painting Natural Smooth Rocks for Painting Stones Rock Painting Kit for DIY Craft School Paint Project Decoration (Grey)
- Price
- £11.27
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago

60 Pcs Pebbles Rocks for Painting Stones to Paint 1-3cm for Crafts School Painting Flower Pots Decoration
- Price
- £10.32
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 8mo ago

50 Pcs Pebbles for Painting Rocks 1-3 cm Stones for Paintings Flat Painting Pebbles Natural Smooth Decorative Stones River Rocks for DIY Arts and Crafts Paint Project Activity Decoration
- Price
- £8.37
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
28
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
51%
Top 20: 91%
Open market
17%
- Hisredsun28%
- Marina19%
- Suregreen16%
- Tiugbjkgk9%
- Rongrongago6%
- Baker Ross5%
- Open — no brand owns it (10 brands, 17%)
Demand
Pebbles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 2.6×
Search terms
Top Pebbles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pebbles80K/yr
- stones59K/yr
- stone49K/yr
- pebble12K/yr
- river stones4K/yr
- river rocks4K/yr
- river pebbles4K/yr
- pebbles stones3K/yr
- small pebbles for crafts4K/yr
- craft pebbles4K/yr
Reviews and returns
What reviews say buyers love and hate about Pebbles
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not fit for purpose
Some a bit big
Too small
expensive
Expensive for the amount you get
Value was bit expensive
however these are not white as advertised in the photo
Ive seen some people say theyre all dark and chalky
wrong colour
not good quality
Poor quality, the bag was badly damaged, and put inside another unmarked bag, I suspect some of the content were missing
As Expected in terms of quality etc cost was about £8
not as shown
Not as described
The picture is quite misleading
Love
No complaints
Excellent quality
Smooth quality
Good size
You get a good variety of sizes
not too big or too small
Exceeded expectations
As advertised
Just what I needed
Looking great and well worth the money
Very good value
Excellent value for money
Brilliant white
Lovely colour
They are a nice combination of different colours
Return
0.7% Return rate 90% Fixable by listing
Not fit for purpose
Some a bit big
Too small
not as shown
Not as described
The picture is quite misleading
however these are not white as advertised in the photo
Ive seen some people say theyre all dark and chalky
wrong colour
expensive
Expensive for the amount you get
Value was bit expensive
not good quality
Poor quality, the bag was badly damaged, and put inside another unmarked bag, I suspect some of the content were missing
As Expected in terms of quality etc cost was about £8
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pebbles questions
Answered from the same tracked data.









