Peat Moss
FailShoppers spend only $14K a year here, so Peat Moss is a Fail.
- Flapen Score
- 43 / 100Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 5143
- Market size
- £14K/yr40K searches / yr
- 90-day growth
- +7.2%search demand this quarter
- Competition
- 59%top-5 click share · 17 brands · 81 sellers
Flapen Score
Peat Moss against its category
The dotted line is the Home & Garden average. Past it, Peat Moss is stronger. Inside it, weaker.
Market
The Peat Moss market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Peat Moss 40K times last year and spent an estimated £14K. The top 5 brands take 70% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 43 out of 100, a Fail.
01 · Demand
3.8% of searches ended in a purchase last week.
Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £14K a year.
- Searches, last 12 months
- 40K
- Growth, 90 days vs prior 90
- +7.2%
- Conversion, latest week
- 3.8%
- Market size, estimated
- £14Ka year
- Peak month
- May3.0× the quietest month
- Top search term
- peat moss22K searches a year
02 · Price
A sale here is worth £9.17.
Listings sell for £9.17 on average, from £5.36 to £18.96. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £9.17 that is £0 to £917 a year per listing.
- Average price
- £9.17under the $15 to $100 sweet spot
- Price range
- £5.36–£18.96
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£917
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #59 within Fertilisers & Plant Food. It carries 1,646 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 54%
- Out of stock, average day
- 1.6%
- Average rank
- #59in Fertilisers & Plant Food
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,646per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 3 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Peat Moss products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
R&R SHOP Fine Blonde Peat Low PH to Enrich the Soil of Plants Vegetable Garden and Lawn (3L)
- Price
- £5.85
- Rating
- 4.4/5
- Reviews
- 460
- Age
- 3y ago

100% Irish Soil Conditioner - 100 Litre Bag. Completely Natural Soil Conditioner Organic Mulch
- Price
- £18.96
- Rating
- 4.6/5
- Reviews
- 295
- Age
- 5y ago

R&R SHOP CE Professional Soil for Carnivorous Plants only European raw materials Blonde Peat and Expanded Perlite permitted in Organic Agriculture (3L)
- Price
- £6.10
- Rating
- 4.3/5
- Reviews
- 741
- Age
- 2y ago

Growmoor Multi-Purpose Compost for Use All Around the Garden Promotes Healthy Growth Vibrant Flowers & Strong Roots 40L
- Price
- £6.53
- Rating
- 4.5/5
- Reviews
- 7,077
- Age
- 5y ago

Pnoyws 5L Natural Sphagnum Moss for Plants & Reptiles Long Lasting Peat Moss Reptile Bedding for Snake Turtle Gecko Frog and Orchids Terrarium Substrate
- Price
- £5.82
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 4mo ago
Trending
90-day click momentum
Forker 100% Irish Original Organic Natural Soil Conditioner Enhancer & Improver | 100 L
- Price
- £18.60
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 2y ago

Pnoyws 5L Natural Sphagnum Moss for Plants & Reptiles Long Lasting Peat Moss Reptile Bedding for Snake Turtle Gecko Frog and Orchids Terrarium Substrate
- Price
- £5.82
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 4mo ago

TerraGrade Multipurpose Compost 60L | Premium Potting & Garden Soil for Indoor & Outdoor Plants | Nutrient Rich Compost for Vegetables Seeds Seedlings & Houseplants | Moisture Retentive Root Boostin
- Price
- £10.00
- Rating
- 4.5/5
- Reviews
- 356
- Age
- 4mo ago

Universal Houseplant Potting Mix With Perlite & Worm Castings Indoor Plant Soil For Repotting Organic Nutrient-Rich Compost Blend (2L)
- Price
- £6.64
- Rating
- 4.5/5
- Reviews
- 195
- Age
- 2y ago

Dorman & Walsh 60L Multipurpose Compost Nutrient Rich for Potting Seeding
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4mo ago
Newest
by launch date
Dorman & Walsh 60L Multipurpose Compost Nutrient Rich for Potting Seeding
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4mo ago

Pnoyws 5L Natural Sphagnum Moss for Plants & Reptiles Long Lasting Peat Moss Reptile Bedding for Snake Turtle Gecko Frog and Orchids Terrarium Substrate
- Price
- £5.82
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 4mo ago

TerraGrade Multipurpose Compost 60L | Premium Potting & Garden Soil for Indoor & Outdoor Plants | Nutrient Rich Compost for Vegetables Seeds Seedlings & Houseplants | Moisture Retentive Root Boostin
- Price
- £10.00
- Rating
- 4.5/5
- Reviews
- 356
- Age
- 4mo ago

Legigo 100g Sphagnum Moss for Reptile- 4 L Natural Reptile Moss Terrarium Moss Substrate Snake Tank Moss Peat Moss Reptile Bedding for Snake Gecko Ball Python Frog and Orchids Plants
- Price
- £7.05
- Rating
- 4.6/5
- Reviews
- 358
- Age
- 1y ago

Legigo 100g Premium Sphagnum Moss for Plants 4L Natural Green Terrarium Moss Dried Orchid Moss Potting Mix Soft Live Moss Soil for Succulents Indoor Garden Decor Orchids and Reptiles
- Price
- £6.53
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
81
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
59%
Top 20: 93%
Open market
25%
- R&R SHOP28%
- Patch Seed17%
- GROWMOOR13%
- Pnoyws6%
- Elixir Gardens6%
- SOPSTUO5%
Demand
Peat Moss search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 3.0×
Reviews and returns
What reviews say buyers love and hate about Peat Moss
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bad quality
No Quality Control
Inconsistent quality
Not for the Seeds & Seedlings, Be Aware
Seeds I would have expected to perform well have been poor to germinate and grow
Nothing grew
Too dry
It did not retain moisture
It drys out so quickly
does not absorb water
absolutely rubbish it's actually more or less waterproof
Difficult to Water
the price does fluctuate quite a bit
too expensive
less than half the price
Love
Affordable quality
Brilliant quality
Great quality for all my plants
Plants are growing well
Grow well
helping the growth of the plants
Good value for money
FAIR PRICE
Best value
As advertised
Exactly what I ordered
As described
Easy to use
easy to apply
Easy to handle
Return
0.0% Return rate 47% Fixable by listing
The bag size was larger than I expected
Big bag
Too small
Not as advertised
False advertising
Its not same as shown
Bad quality
No Quality Control
Inconsistent quality
the price does fluctuate quite a bit
too expensive
less than half the price
Not for the Seeds & Seedlings, Be Aware
Seeds I would have expected to perform well have been poor to germinate and grow
Nothing grew
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Peat Moss questions
Answered from the same tracked data.









