How competitive is the Peace Lily niche on Amazon United Kingdom?

3 brands and 3 sellers compete in Peace Lily on Amazon United Kingdom. The top 5 Peace Lily products take 82% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Peace Lily?

Peace Lily buyers on Amazon United Kingdom complain most about Size-Overall, Plant Growth, Advertised Vs Actual Product, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Peace Lily niche?

Peace Lily sells for £11.28 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £7.48–£17.72. The average incumbent carries 885 reviews — the moat a new listing must climb.

Peace Lily

brand-locked demand (top 5 brands take 100% of clicks) — Peace Lily doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Peace Lily profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Peace Lily is a £46K/yr Amazon United Kingdom market (93K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Skip it — 33/100.

Peace Lily: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -43.2% over the last 90 days and 4.4% of searches end in a purchase.

£46K

revenue / yr

Units sold / yr5K

Search volume / yr-43.2%93K

Conversion rate4.4%

Avg price£11.28

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 3

Top-5 product click share82%

Open market0%

Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 10 products

Top Peace Lily products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Spathiphyllum Peace Lily Indoor Plant - Air-Purifying Houseplant in Pot Ideal for Home Office Kitchen Bedroom and Living Spaces Offers Serene Beauty and Improved Air Quality (9cm Pot 20-30cm)

Price: £8.18
Rating: 4.4/5
Reviews: 4,667
Age: 7y ago

Carbeth Plants Spathiphyllum Peace Lily Indoor Houseplant in 9cm Pot

Price: £8.88
Rating: 4.3/5
Reviews: 905
Age: 3y ago

YouGarden Cupido Peace Lily Plant Highly Renowned Air Purifying Indoor Plants for Homes and Office Easy to Grow Houseplant 1 x Potted Plant Supplied in 9cm Pot

Price: £9.24
Rating: 4.4/5
Reviews: 71
Age: 3y ago

Carbeth Plants Spathiphyllum Peace Lily Alana in 13cm Pot

Price: £12.45
Rating: 4.5/5
Reviews: 57
Age: 2y ago

GardenersDream Spathiphyllum Peace Lily Plant in Pot - Real Indoor Air Purifying Plant - Healthy Indoor Potted Plants for Bedroom Living Room - Housewarming Gifts for Home (20-30 cm)

Price: £8.19
Rating: 4.4/5
Reviews: 2,171
Age: 7y ago

Newest

by launch date

Carbeth Plants Spathiphyllum Peace Lily in 7cm Pot

Price: £7.48
Rating: 4.5/5
Reviews: 63
Age: 1y ago

Carbeth Plants Spathiphyllum Peace Lily Alana in 13cm Pot

Price: £12.45
Rating: 4.5/5
Reviews: 57
Age: 2y ago

YouGarden Cupido Peace Lily Plant Highly Renowned Air Purifying Indoor Plants for Homes and Office Easy to Grow Houseplant 1 x Potted Plant Supplied in 9cm Pot

Price: £9.24
Rating: 4.4/5
Reviews: 71
Age: 3y ago

Spathiphyllum Peace Lily Large Indoor House Plant Purify The Air in Your Home (20-30cm (Incl. Pot))

Price: £8.62
Rating: 4.5/5
Reviews: 411
Age: 3y ago

Carbeth Plants Spathiphyllum Peace Lily Indoor Houseplant in 9cm Pot

Price: £8.88
Rating: 4.3/5
Reviews: 905
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

GardenersDream51%
Carbeth Plants37%
YouGarden12%
Open — no brand owns it (0%)

Peace Lily demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume93KCVR4.4%Products10Brands3Top 5 Brands100%OOS Rate0.0%Rating4.4★Reviews885Avg BSR#159

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.0×

Top Peace Lily search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

peace lily46K/yr -17.2%4.2% conv.
peace lily plant indoor with pot34K/yr -66.8%4.0% conv.
peace lilly indoor plant6K/yr -64.6%5.2% conv.
peace lilly4K/yr -45.6%3.5% conv.
peace lily plant3K/yr -32.9%3.0% conv.

What reviews say buyers love and hate about Peace Lily

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews

Plant Growth58%

“Nice plants”

Quality-Overall11%

“Good quality”

Value For Money7%

“Worth the money”

Size-Overall5%

“good size”

Advertised Vs Actual Product5%

“Exactly as advertised”

What buyers complain about

86% of reviews

Size-Overall50%

“Plant was bigger than I expected”

Plant Growth12%

“Plants are very disappointing in size”

Advertised Vs Actual Product9%

“I feel its very misleading”

Value For Money6%

“When in fact its only around 7 inches which at this point I did think that it was a tad expensive”

Natural Resource Wastage2%

“waste of money”

Peace Lily return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

55%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

41%

2Durability

16%

3Advertised Vs Actual Product

14%

4Plant Growth

14%

5Defective Material/Parts

Common Peace Lily questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Peace Lily 33/100 on Amazon United Kingdom — Skip it. The niche generates £46K/yr across 10 tracked products. Search demand moved -43.2% over the last 90 days.