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Paw Patrol Lunch Box

Fail

Shoppers spend an estimated $17K a year here, so Paw Patrol Lunch Box is a Fail.

Flapen Score
40
40 / 100
Ranks 4,839 of 5,777 Home & Garden niches · −11 vs the category median of 51
Market size
£17K/yr46K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
40%top-5 click share · 6 brands · 29 sellers

Flapen Score

Paw Patrol Lunch Box against its category

The dotted line is the Home & Garden average. Past it, Paw Patrol Lunch Box is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Paw Patrol Lunch Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Paw Patrol Lunch Box 46K times last year and spent an estimated £17K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Aug–Sep. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
3.4%
Market size, estimated
£17Ka year
Peak month
August3.4× the quietest month
Top search term
paw patrol lunch box27K searches a year

02 · Price

A sale here is worth £10.50.

Listings sell for £10.50 on average, from £4.17 to £20.74. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £10.50 that is £0 to £1K a year per listing.

Average price
£10.50under the $15 to $100 sweet spot
Price range
£4.17–£20.74
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #392 within Food Storage. It carries 869 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
69%
Out of stock, average day
11.7%
Average rank
#392in Food Storage
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
869per listing
Listings tracked
29

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Paw Patrol Lunch Box products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 40% of clicks. Leaders hold, but buyers still shop past them.

£0£496£991£1K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

29

Est. top-5 brand share

97%

Top 20: 100%

Est. top-5 click share

40%

Top 20: 88%

Open market

0%

  • Paw Patrol36%
  • Zawadi Global27%
  • Stor14%
  • TDL13%
  • Get Trend7%
  • Mepal3%
  • Open — no brand owns it (0%)

Demand

Paw Patrol Lunch Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep · busiest ÷ quietest = 3.4×

Search terms

Top Paw Patrol Lunch Box search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • paw patrol lunch box27K/yr
  • paw patrol lunch bag14K/yr
  • paw patrol lunch box set4K/yr
  • paw patrol lunch box and bottle set123/yr

Reviews and returns

What reviews say buyers love and hate about Paw Patrol Lunch Box

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Size-Overall”
31%of negative reviews mention “Size-Overall”
0.9%of orders come back
“Small”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Paw Patrol Lunch Box questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data