patio heater
Worth a lookShows a thin review moat (212 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Great212.32avg incumbent reviews — the moat a new listing must climb
Brand share
Great57%top-5 brand share — no brand owns this niche
Avg price
Great£93.28avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good£571K£571K/yr · 785K searches
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Good+28.2%90-day search growth — must beat 0% to launch
Price range
Okay£19.62–£209.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, patio heater is a £571K/yr Amazon United Kingdom market (785K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 61/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
patio heater market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £560K–£746K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 25%
- Sponsored
- 82%
- Out of stock
- 13.3%
- Avg brand age
- 41 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
20 falling
Sellers
42
Top-5 brand share
57%
Top 20: 100%
Top-5 click share
47%
Top 20: 89%
Open market
37%
- Harrier27%
- REALGLOW11%
- BU-KO7%
- GASDEPOT7%
- SIP6%
- Status5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +28.2% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 3.7×
Top patio heater search terms
- patio heater212K/yr
- outdoor heater116K/yr
- patio heaters for outdoor use78K/yr
- patio heaters43K/yr
- garden heater35K/yr
- gas patio heater29K/yr
- electric patio heater27K/yr
- outdoor heaters for garden47K/yr
- garden heaters outdoors33K/yr
- gas patio heaters outdoor15K/yr
Top patio heater products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HARRIER 2000w Rounded Standing Outdoor Patio Heater | 3 Energy Efficient Heat Settings | 2-in-1 Wall Mounted & Freestanding with 9kg Base Weight & Portable for Ease
Harrier£33.884.4★319 rev
REALGLOW Umbrella Gas Patio Outdoor Heater - Heat Adjustable 13KW - Easy Ignition Safety Tip-Over Switch - 27mm Regulator Black Without Cover
REALGLOW£110.704.5★325 rev
SIP Infrared Freestanding Pyramid Patio Heater - 2kW Electric Carbon Fibre Heater
SIP£93.744.2★7 rev
STATUS Outdoor Electric Heater Black Stainless Steel 2000W
Status£37.644.4★87 rev
REALGLOW Real Flame Outdoor Pyramid Patio Heater in Black - 13KW Propane Gas Standing Floor Heater for Outdoors & Gardens - Outside Space Heating for Decking Home Garden & Gazebo
GASDEPOT£165.634.3★193 rev
Newest
by launch date
HARRIER 2000w Rounded Standing Outdoor Patio Heater | 3 Energy Efficient Heat Settings | 2-in-1 Wall Mounted & Freestanding with 9kg Base Weight & Portable - Optional Cover (Patio Heater + Cover)
Harrier£44.4540 rev
RICHIE Patio Heater Cover Heavy Duty 420D Oxford Fabric Garden Protector Cover for Pyramid Stand Up Heater Waterproof (221x48x53cm) Black
RICHIE£19.6240 rev
Senelux 2000W Infrared Tower Patio Heater with Remote Control 9 Heat Levels 24-Hour Timer Oscillating Water-Resistant Electric Heater Garden Heater Compact Design for Indoor & Outdoor Use
Senelux£128.1549 rev
2KW Free-Standing Outdoor Electric Garden Patio Heater Adjustable Height 3 Heat Settings (650W/1350W/2000W) Weatherproof Black Ideal for Outdoor Warmth
Sbz£35.5259 rev
SENTIK Patio Heater 2KW Free Standing Garden Heater Outdoor with Adjustable Height 3 Power Settings Tilting up-down Head Instant Warmth and Waterproof Design (Free Standing)
Sentik£35.30122 rev
Trending
90-day click momentum
Azuma Table Top Patio Heater Black Steel Electric Pull Switch Halogen Tube IP44 1500w
Azuma£42.104.6★
BU-KO Outdoor Patio Gas Heater Garden Camp BBQ Parties Stainless Steel Pyramid Style 13kw Propane Heater Portable Wheels | LPG Warm Heating Fire & Water Proof Cover Included
BU-KO£188.184.3★
STATUS Outdoor Electric Heater Black Stainless Steel 2000W
Status£37.644.4★
BIGHORN Gas Outdoor Cylinder Heater - Portable Propane 6 KW Commercial Patio Heater For Garden Backyard Restaurant Cafe Bar
BIG HORN£123.874.4★
HARRIER 2000w Rounded Standing Outdoor Patio Heater | 3 Energy Efficient Heat Settings | 2-in-1 Wall Mounted & Freestanding with 9kg Base Weight & Portable - Optional Cover (Patio Heater + Cover)
Harrier£44.454.0★
What buyers say about patio heater
What buyers praise and complain about, mined from review topics.What buyers love
“good heat output too”
“Very good for the price”
“Decent build quality”
“Easy to assemble”
“Very good heatee”
“Very easy to use”
“Perfect size”
“it looks very classy”
“compact”
“Very stable bade”
What buyers complain about
“A bit fiddly to assemble”
“the cable is quite short”
“What a horrible piece of garbage”
“poor heat output”
“Not working”
“Instructions arent great”
“Extremely disappointed waste of money”
“The cover was nothing like the one shown, it was a square shape and massively oversized”
“The lamp got broken after 3 days”
“a little flimsy”
Top return reasons
Common questions
- Is patio heater profitable to sell on Amazon United Kingdom?
- The niche generates £571K/yr across 28 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +28.2%. Flapen's verdict: Worth a look (61/100).
- How competitive is the patio heater niche?
- 20 brands and 42 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in patio heater?
- Top complaints mined from reviews: Assembly/Installation, Size-Overall, Quality-Overall. The return rate is 2.0%.
- When does demand for patio heater peak?
- Demand peaks in Apr–May; the busiest month runs 3.7× the quietest.
- What does it cost to enter the patio heater niche?
- Listings span £19.62–£209.58; the average listing price is £93.28 (sweet spot $15–$100). The average incumbent carries 212 reviews — the moat a new listing must climb.