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54

pasta bowls

Worth a look

Shows a sweet-spot price point ($19.16 avg), but soft demand (-25.2% this quarter) keeps it on the watch list.

Market size 48Growth 12Conversion 20Competition 77Returns 73Price range 72Avg price 85Brand share 67Review moat 65Quality gap 58

Avg price

Great£19.16

avg listing price — sweet spot $15–$100

Competition

Great38%

top-5 click share — an open shelf

Returns

Good2.1%

return rate — above 5% kills the launch gate

Price range

Good£8.23–£32.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Review moat

Good910.72

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay£260K

£260K/yr · 844K searches

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-25.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, pasta bowls is a £260K/yr Amazon United Kingdom market (844K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan. Verdict: Worth a look — 54/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

pasta bowls market data

Units sold / yr
13K–15K
avg 100–250/product
Revenue / yr
£240K–£287K
units × avg price
Conversion rate
1.6%
Avg BSR
#23
Page quality
0%
Prime
88%
Sponsored
91%
Out of stock
18.6%
Avg brand age
42 months
Avg seller age
182 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

23 falling

Sellers

38

Top-5 brand share

65%

Top 20: 98%

Top-5 click share

38%

Top 20: 78%

Open market

30%

  • vancasso21%
  • HOMQUEN12%
  • Yeqqzq12%
  • Kyraton11%
  • MALACASA9%
  • Herogo5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -25.2% search growth over the last 90 days.
23K18KSpike '24Holiday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Top pasta bowls search terms

  • pasta bowls488K/yr
  • pasta bowl80K/yr
  • pasta bowls set of 449K/yr
  • large pasta bowls25K/yr
  • pasta bowls set of 632K/yr
  • pasta bowls set of 220K/yr
  • pasta plates20K/yr
  • pasta dishes15K/yr
  • dinner bowls14K/yr
  • bowl plates15K/yr
All search terms

Top pasta bowls products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£8K6%£16K9%£23K12%£31K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pasta bowls

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Beautiful quality”

Color15%

“Bright colours”

Size-Overall13%

“These bowls are true to size”

Value For Money9%

“Good value”

Advertised Vs Actual Product7%

“As pictured love them”

Design-Overall5%

“So colourful and lovely designs”

Dishwasher Safe4%

“stayed clean with multiple dishwasher usages”

Strength3%

“Sturdy set”

Baking2%

“Very nice bowls”

Cooking Experience2%

“Beautiful dishes”

What buyers complain about

Size-Overall23%

“Very very small”

Weight Heavy11%

“They are a bit heavier than you would expect”

Material Quality9%

“Plastic and cheap”

Value For Money8%

“Feels more expensive”

Quality-Overall7%

“Cheap tat”

Advertised Vs Actual Product5%

“Smaller than pic abit misleading”

Thickness3%

“lack depth”

Color3%

“Cream not white”

Dishwasher Safe2%

“slightly awkward in the dishwasher”

Color Fading/Discoloration1%

“one of which also had lots of raised lumps of discoloured porcelain”

Top return reasons

Size-Overall41%
Material Quality34%
Quality-Overall8%
Advertised Vs Actual Product3%
Color3%
Weight Heavy3%
Thickness2%
Value For Money1%
Thin1%
Strength1%

Common questions

Is pasta bowls profitable to sell on Amazon United Kingdom?
The niche generates £260K/yr across 43 tracked products. 3 of 13 products launched in the last 360 days are still selling. 90-day search growth is -25.2%. Flapen's verdict: Worth a look (54/100).
How competitive is the pasta bowls niche?
23 brands and 38 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in pasta bowls?
Top complaints mined from reviews: Size-Overall, Weight Heavy, Material Quality. The return rate is 2.1%.
When does demand for pasta bowls peak?
Demand peaks in Jan; the busiest month runs 1.7× the quietest.
What does it cost to enter the pasta bowls niche?
Listings span £8.23–£32.35; the average listing price is £19.16 (sweet spot $15–$100). The average incumbent carries 911 reviews — the moat a new listing must climb.