Is party cups profitable to sell on Amazon United Kingdom?

The niche generates £79K/yr across 34 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is +42.3%. Flapen's verdict: Worth a look (57/100).

How competitive is the party cups niche?

23 brands and 33 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 56% of demand.

What do buyers complain about in party cups?

Top complaints mined from reviews: Strength, Size-Overall, Quality-Overall. The return rate is 0.8%.

When does demand for party cups peak?

Demand peaks in Jun–Jul; the busiest month runs 1.8× the quietest.

What does it cost to enter the party cups niche?

Listings span £3.34–£16.17; the average listing price is £8.00 (sweet spot $15–$100). The average incumbent carries 326 reviews — the moat a new listing must climb.

party cups

Worth a look

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Review moat

Great325.56

avg incumbent reviews — the moat a new listing must climb

Brand share

Great56%

top-5 brand share — no brand owns this niche

Conversion

Great7.7%

search→purchase rate — share of searches ending in a sale

Growth

Good+42.3%

90-day search growth — must beat 0% to launch

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Bad£8.00

avg listing price — sweet spot $15–$100

Market size

Bad£79K

£79K/yr · 129K searches

Price range

Bad£3.34–£16.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, party cups is a £79K/yr Amazon United Kingdom market (129K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 57/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

party cups market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: £64K–£80K; units × avg price
Conversion rate: 7.7%
Avg BSR: #97
Page quality: 0%
Prime: 100%
Sponsored: 76%
Out of stock: 6.0%
Avg brand age: 34 months
Avg seller age: 183 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 flat

Sellers

Top-5 brand share

56%

Top 20: 98%

Top-5 click share

48%

Top 20: 87%

Open market

37%

Coreint15%
G4GADGET15%
Nicoman9%
ACCURATE8%
MATANA8%
NAEEM SONS7%

Demand & seasonality

Weekly Amazon search volume, last 87 weeks — +42.3% search growth over the last 90 days.

Peak months: Jun, Jul · busiest ÷ quietest = 1.8×

Open Trend

Top party cups search terms

party cups93K/yr +40.2%4.5% conv.
plastic party cups20K/yr +25.9%4.8% conv.
disposable cups party6K/yr +135.4%6.5% conv.
disposable party cups4K/yr +47.3%3.9% conv.
plastic cups party3K/yr +73.3%5.3% conv.
party cup3K/yr +43.8%3.8% conv.

All search terms

Top party cups products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

G4GADGET 50x 180ml Plastic Disposable Cups Clear Drink Cups for Office Picnics Parties Travel & Everyday Use | Ideal for Juice Tea Soft Drinks Water & More

G4GADGET£3.344.5★151 rev

Nicoman Rainbow Paper Cups 8oz & 12oz Multicolor (Yellow Green Pink Blue) Disposable Cups for Hot & Cold Drinks Perfect for Parties and Events (Cups 8oz Pack of 40)

Nicoman£4.314.6★35 rev

ACCURATE 100 X 180ML (7 Ounce) Clear Plastic Disposable Drink Cups for Water Coolers/Travel/Camping/Parties and Events

ACCURATE£4.334.3★116 rev

Coreint 50 Pack Paper Cups 9 Ounce Heavy Duty Disposable Cups Party Cups Hot/Cold Beverage Drinking Cup for Water Juice or Tea Office Party Home Travel

Coreint£5.524.4★42 rev

100X Clear Plastic Disposable Drink Cups for Water 7 Oz/180ml Perfect for Drinking Events Home Parties Picnic and Everyday Use (Pack of 100)

NAEEM SONS£4.064.1★271 rev

Newest

by launch date

Nicoman Rainbow Paper Cups 8oz & 12oz Multicolor (Yellow Green Pink Blue) Disposable Cups for Hot & Cold Drinks Perfect for Parties and Events (Cups 8oz Pack of 40)

Nicoman£4.3135 rev

6mo ago

TEYIAN 50Pcs Plastic Cups 16oz/470ml Red Party Cups Drinking Cup Reusable & Recyclable for All Events Birthdays Weddings Picnics Christmas Anniversary Party (Red)

TEYIAN£7.4219 rev

8mo ago

Zuvo Red Party Cups - 12oz Plastic Disposable Cups (Pack of 50) - Durable Red Plastic Cups for Events Picnics & Parties - Recyclable & Easy to Use - Classic Design

Zuvo£6.5615 rev

9mo ago

Doaizer Party Disposable Cups Bulk Plastic Party Cups for Graduation Wedding Birthday New Year Christmas Xmas Theme Party

Doaizer£8.036 rev

10mo ago

BH | Black Plastic Cups | 16oz | 470 ml | 50-Pack | Party Cup Drinking Cup for Party Events Everyday Christmas Games Wedding and Picnics Reusable & Recyclable Drinking Cups - by Best House

Best House Another Fine Product£7.4465 rev

10mo ago

What buyers say about party cups

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“They are good quality cups and I'm pleased”

Value For Money15%

“Good Value”

Advertised Vs Actual Product14%

“Does the job”

Strength14%

“Solid cups, not too flimsy”

Color6%

“Lovely colours”

Size-Overall6%

“Good size”

Durability4%

“Durable and nice”

Ease Of Use2%

“the front hand is comfortably grasping the cup”

Material Quality2%

“Crafted from high-quality, BPA-free polypropylene, they are both durable and safe, ensuring your beverages are contained without leaks”

Thickness2%

“thick enough not to squash inwards at the slightest pressure, causing spills”

What buyers complain about

Strength25%

“Extremely flimsy”

Size-Overall22%

“Basically not fit for the purpose”

Quality-Overall14%

“Cheap,”

Thickness10%

“not that thick”

Smell4%

“Smell a bit chemically”

Material Quality4%

“Light material not very good quality”

Color4%

“Only came in black though”

Water Resistance4%

“Unfortunately I assumed they would be water proof”

Value For Money2%

“Quite pricey for paper cups”

Hard Feel2%

“Flimsy and soft”

Top return reasons

Size-Overall58%

Quality-Overall11%

Strength11%

Thin5%

Advertised Vs Actual Product3%