paper straws
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible13.9%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Growth
Good+50.2%90-day search growth — must beat 0% to launch
Market size
Good£635K£635K/yr · 981K searches
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,399.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£4.65avg listing price — sweet spot $15–$100
Price range
Bad£2.07–£10.70cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, paper straws is a £635K/yr Amazon United Kingdom market (981K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 62/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
paper straws market data
- Units sold / yr
- 150K–200K
- avg 2,000–2,500/product
- Revenue / yr
- £698K–£930K
- units × avg price
- Conversion rate
- 13.9%
- Avg BSR
- #44
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 6.7%
- Avg brand age
- 34 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
88
Top-5 brand share
61%
Top 20: 99%
Top-5 click share
48%
Top 20: 87%
Open market
35%
- Beaumont22%
- The Cheeky Panda15%
- Caterserve9%
- Rizzor8%
- Sylva6%
- Pillow Wad5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +50.2% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 2.6×
Top paper straws search terms
- straws500K/yr
- straw185K/yr
- paper straws129K/yr
- drinking straws57K/yr
- straws disposable33K/yr
- paper straws drinking24K/yr
- disposable straws13K/yr
- paper straw7K/yr
- staws5K/yr
- straws paper4K/yr
Top paper straws products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Beaumont 6mm Bore Paper Straw Black (250 Pack) - Compostable Drinking Straw Ideal for Smoothies Milkshake Cocktails
Beaumont£3.424.6★97 rev
100 Paper Straws Multicolored - Eco-Friendly Alternative to Plastic Straws 100% Biodegradable and Compostable - Perfect for Drinking Cocktails and Parties Multicolour
Caterserve£3.314.7★289 rev
The Cheeky Panda Bamboo Paper Straws | 250 Black Coloured Paper Drinking Straws
The Cheeky Panda£3.534.6★4,563 rev
300 Pcs Paper Straws Colorful - 100% Biodegradable and Eco Friendly Alternative to Plastic - Sturdy Non Soggy Drinking Straws Ideal for Cocktails Milk Events and Parties Straw.
Rizzor£5.144.8★50 rev
Sugarcane Straws Flexible Drinking Straws for Smoothies Milkshakes Juice Parties Kids Travel Home Bars Events (Plant-Based - 50 Pack)
Sylva£4.344.6★124 rev
Newest
by launch date
20 Pcs Plastic Straws Pack of 20 Reusable Straws with Brush 19mm x 7mm Perfect for Cocktails Milk Juice Tea (Colored Random Colors)
ZHUOAI£4.15106 rev
Greenland Pack of 100 Reusable Multi-Colored Straws with Brush - 21 cm Long 6mm Wide - Perfect for Cocktails Milk Juice Tea (Drinking Straws)
Greenland£8.34975 rev
Sugarcane Straws Flexible Drinking Straws for Smoothies Milkshakes Juice Parties Kids Travel Home Bars Events (Plant-Based - 50 Pack)
Sylva£4.34124 rev
500 x Black Paper Drinking Straws Biodegradable Eco 8 (20cm) Approx (2x250) by Healthy Home
Healthy Home£10.7047 rev
100 Paper Straws Multicolored - Eco-Friendly Alternative to Plastic Straws 100% Biodegradable and Compostable - Perfect for Drinking Cocktails and Parties Multicolour
Caterserve£3.31289 rev
Trending
90-day click momentum300 Pcs Paper Straws Colorful - 100% Biodegradable and Eco Friendly Alternative to Plastic - Sturdy Non Soggy Drinking Straws Ideal for Cocktails Milk Events and Parties Straw.
Rizzor£5.144.8★
Beaumont 6mm Bore Paper Straw Black (250 Pack) - Compostable Drinking Straw Ideal for Smoothies Milkshake Cocktails
Beaumont£3.424.6★
The Cheeky Panda Bamboo Paper Bubble Tea Straws | 100 Multicoloured Wide Drinking Straws | For Boba Tea Milkshakes and Smoothies
The Cheeky Panda£3.754.5★
100 Pcs Paper Straws Colorful - 100% Biodegradable and Eco Friendly Alternative to Plastic - Sturdy Non Soggy Drinking Straws Ideal for Cocktails Milk Events and Parties Straw.
Rizzor£2.974.8★
Sugarcane Straws Flexible Drinking Straws for Smoothies Milkshakes Juice Parties Kids Travel Home Bars Events (Plant-Based - 50 Pack)
Sylva£4.344.6★
What buyers say about paper straws
What buyers praise and complain about, mined from review topics.What buyers love
“Great Quality & Party-Friendly”
“Best Price”
“Exactly as shown”
“The colours are bright”
“they stayed sturdy for a long time”
“Cleaning is a breeze”
“it's a more environmentally friendly option as well”
“Great size”
“Very easy to use”
“Great reusable straws”
What buyers complain about
“Very big straws”
“Put it in hot drink broke straight away”
“Bad quality straws”
“They are not as thin as I wanted”
“Not worth the money”
“Go in recycle bin after use”
“go soggy very quickly”
“The description lies”
“Dishwasher oroof”
“get soft really quickly will definitely not be buying these again”
Top return reasons
Common questions
- Is paper straws profitable to sell on Amazon United Kingdom?
- The niche generates £635K/yr across 29 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +50.2%. Flapen's verdict: Worth a look (62/100).
- How competitive is the paper straws niche?
- 21 brands and 88 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in paper straws?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 0.2%.
- When does demand for paper straws peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 2.6× the quietest.
- What does it cost to enter the paper straws niche?
- Listings span £2.07–£10.70; the average listing price is £4.65 (sweet spot $15–$100). The average incumbent carries 1,400 reviews — the moat a new listing must climb.