Paper Lanterns
MaybeReturns run at only 1.4% of orders. But prices span $4.13–$14.73, mostly outside the sweet spot, so Paper Lanterns is a Maybe.
- Flapen Score
- 59 / 100Top 20% of 5,777 Home & Garden niches · +8 vs the category median of 5159
- Market size
- £55K/yr120K searches / yr
- 90-day growth
- +68.9%search demand this quarter
- Competition
- 41%top-5 click share · 31 brands · 37 sellers
Flapen Score
Paper Lanterns against its category
The dotted line is the Home & Garden average. Past it, Paper Lanterns is stronger. Inside it, weaker.
Market
The Paper Lanterns market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Paper Lanterns 120K times last year and spent an estimated £55K. The top 5 brands take 53% of clicks. Demand peaks in Jul. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
4.2% of searches ended in a purchase last week.
Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +68.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.
- Searches, last 12 months
- 120K
- Growth, 90 days vs prior 90
- +68.9%
- Conversion, latest week
- 4.2%
- Market size, estimated
- £55Ka year
- Peak month
- July1.8× the quietest month
- Top search term
- paper lanterns72K searches a year
02 · Price
A sale here is worth £10.73.
Listings sell for £10.73 on average, from £4.13 to £14.73. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £10.73 that is £0 to £1K a year per listing.
- Average price
- £10.73under the $15 to $100 sweet spot
- Price range
- £4.13–£14.73
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #224 within Party Supplies. It carries 468 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 11.3%
- Average rank
- #224in Party Supplies
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 468per listing
- Listings tracked
- 46
04 · Newcomers
Amazon counts 0 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Paper Lanterns products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
AOOSA Paper Lanterns 12Pcs Hanging Round Paper Lamps Sized 4 6 8 10
- Price
- £7.92
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 11mo ago

Talking Tables 18 x Hanging Tea Decorations Truly Scrumptious Floral Paper Lanterns for Birthday Party Baby Shower Wedding or Anniversary 3 Sizes Bulk Pack Eco Packaging
- Price
- £12.35
- Rating
- 4.1/5
- Reviews
- 20
- Age
- 1y ago

Qlisytpps Paper Lanterns with LED Lights 10 Colours Chinese Japanese Lantern Oriental Style Traditional Asian Bedroom Paper Lamp for Home Wedding Party Decoration 8 Inch (5pcs) Free 2 Spare Lights
- Price
- £7.57
- Rating
- 4.1/5
- Reviews
- 444
- Age
- 4y ago

20 pcs Paper Lanterns Colorful Chinese Round Lantern Hanging Decorations Sizes 4 6 8 10 Hanging Decorative Lamp Shades for Party Garden Celebrations Weddings (Assortment of Colours and Sizes)
- Price
- £12.66
- Rating
- 4.5/5
- Reviews
- 133
- Age
- 5y ago

ZYOOO 10pcs Paper Lanterns 10/15/20/25cm Round Hanging Paper Lanterns Decoration for Boho Birthday Party Wedding Graduations Summer Garden Decoration(Sage Green Pink)
- Price
- £12.16
- Rating
- 4.2/5
- Reviews
- 65
- Age
- 7mo ago
Trending
90-day click momentum
Green White Gold Paper Lanterns 12Pcs Lanterns for Birthday Baby Shower Gender Reveal Wedding Party Decoration
- Price
- £11.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Sage Green and Dusty Rose Party Decorations Paper Lanterns Sage Green and Dusty Pink Party Decorations Beige Olive Pom Poms Cream Kit for Baby Shower Birthday Wedding Engagement Hen Party
- Price
- £12.53
- Rating
- 4.5/5
- Reviews
- 208
- Age
- 2y ago

ZYOOO 10pcs Paper Lanterns 10/15/20/25cm Round Hanging Paper Lanterns Decoration for Boho Birthday Party Wedding Graduations Summer Garden Decoration(Sage Green Pink)
- Price
- £12.16
- Rating
- 4.2/5
- Reviews
- 65
- Age
- 7mo ago

12pcs Hot Pink and Orange Paper Lanterns - Round Ceiling Hanging Paper Lampshades for Birthday Baby Shower Wedding Party Decorations (4 6 8 10)
- Price
- £12.35
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 1y ago

AOOSA Paper Lanterns 12Pcs Hanging Round Paper Lamps Sized 4 6 8 10
- Price
- £7.92
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 11mo ago
Newest
by launch date
Green White Gold Paper Lanterns 12Pcs Lanterns for Birthday Baby Shower Gender Reveal Wedding Party Decoration
- Price
- £11.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

ZYOOO 10pcs Paper Lanterns 10/15/20/25cm Round Hanging Paper Lanterns Decoration for Boho Birthday Party Wedding Graduations Summer Garden Decoration(Sage Green Pink)
- Price
- £12.16
- Rating
- 4.2/5
- Reviews
- 65
- Age
- 7mo ago

AOOSA Paper Lanterns 12Pcs Hanging Round Paper Lamps Sized 4 6 8 10
- Price
- £7.92
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 11mo ago

GAKA FAVOR 12Pcs Sage Green and Gold Paper Lanterns Set Hanging Paper Lanterns Decoration Paper Decoration for Wedding Christening Communion Birthday Party
- Price
- £11.57
- Rating
- 4.5/5
- Reviews
- 37
- Age
- 1y ago

12pcs Hot Pink and Orange Paper Lanterns - Round Ceiling Hanging Paper Lampshades for Birthday Baby Shower Wedding Party Decorations (4 6 8 10)
- Price
- £12.35
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
31 falling
Sellers
37
Top-5 brand share
53%
Top 20: 91%
Top-5 click share
41%
Top 20: 77%
Open market
40%
- AOOSA13%
- Talking Tables12%
- Newthinking10%
- Qlisytpps10%
- YancLife8%
- CC wonderland zone7%
Demand
Paper Lanterns search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.8×
Search terms
Top Paper Lanterns search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- paper lanterns72K/yr
- paper lanterns decorations18K/yr
- paper lanterns for outside8K/yr
- paper lantern16K/yr
- white paper lanterns5K/yr
Reviews and returns
What reviews say buyers love and hate about Paper Lanterns
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Rubbish
Quality: more delicate than I was expecting
Poor quality
very expensive for what it is
Expensive
though pricey
the size is bigger than expected
Tiny
They also are a little smaller than I expected
All caught fire
Although Id say that the green is not sage green more like mint green
Not sage green
Love
Great lanterns
The lights are bright enough to be noticeable
These lights are lovely
Good for price
so good value for money decent sized
Good value for money
Great selection, easy to put up and lasted while
its a good variety
Good quality
nice colours
Lovely bright colours
Really beautiful colours
Easy assembly
Easy to assemble
Easy to install
Return
1.4% Return rate 62% Fixable by listing
the size is bigger than expected
Tiny
They also are a little smaller than I expected
Rubbish
Quality: more delicate than I was expecting
Poor quality
Although Id say that the green is not sage green more like mint green
Not sage green
fragile
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paper Lanterns questions
Answered from the same tracked data.









