Oyster Knife

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-13.2%

Conversion, latest week

4.5%

Market size, estimated

£35Ka year

Peak month

December2.7× the quietest month

Top search term

oyster knife55K searches a year

Listings sell for £9.97 on average, from £4.76 to £19.92. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £9.97 that is £997 to £2K a year per listing.

Average price

£9.97under the $15 to $100 sweet spot

Price range

£4.76–£19.92

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£997–£2K

Returns

1.6%of orders · Amazon United Kingdom median 0.6%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #40 within Kitchen Knives. It carries 521 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

12.1%

Average rank

#40in Kitchen Knives

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

521per listing

Listings tracked

23

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

61 months