Oxo Toilet Brush

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-11.2%

Conversion, latest week

12.3%

Market size, estimated

£83Ka year

Top search term

oxo toilet brush18K searches a year

Listings sell for £19.08 on average, from £2.68 to £89.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 1,000 to 1,250 of them. At £19.08 that is £19K to £24K a year per listing.

Average price

£19.08inside the $15 to $100 sweet spot

Price range

£2.68–£89.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

1,000–1,250

Revenue per listing a year

£19K–£24K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

38% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #144 within Bathroom. It carries 6,483 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#144in Bathroom

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,483per listing

Listings tracked

8

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months