Oxo Toilet Brush

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-11.2%

Conversion, latest week

12.3%

Market size, estimated

£83Ka year

Top search term

oxo toilet brush18K searches a year

Listings sell for £19.08 on average, from £2.68 to £89.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 1,000 to 1,250 of them. At £19.08 that is £19K to £24K a year per listing.

Average price

£19.08inside the $15 to $100 sweet spot

Price range

£2.68–£89.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

1,000–1,250

Revenue per listing a year

£19K–£24K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

38% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #144 within Bathroom. It carries 6,483 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#144in Bathroom

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,483per listing

Listings tracked

8

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months