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Over Door Mirror

Maybe

An estimated 0.9% of orders come back. But demand is soft, at -7.5% this quarter, so Over Door Mirror is a Maybe.

Flapen Score
53
53 / 100
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Market size
£117K/yr202K searches / yr
90-day growth
-7.5%search demand this quarter
Competition
53%top-5 click share · 16 brands · 23 sellers

Flapen Score

Over Door Mirror against its category

The dotted line is the Home & Garden average. Past it, Over Door Mirror is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Over Door Mirror market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Over Door Mirror 202K times last year and spent an estimated £117K. The top 5 brands take 74% of clicks. Demand peaks in Sep. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £117K a year.

Searches, last 12 months
202K
Growth, 90 days vs prior 90
-7.5%
Conversion, latest week
2.1%
Market size, estimated
£117Ka year
Peak month
September1.7× the quietest month
Top search term
over door mirror41K searches a year

02 · Price

A sale here is worth £27.89.

Listings sell for £27.89 on average, from £6.19 to £97.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £27.89 that is £0 to £3K a year per listing.

Average price
£27.89inside the $15 to $100 sweet spot
Price range
£6.19–£97.48
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #156 within Mirrors. It carries 749 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
56%
Out of stock, average day
8.2%
Average rank
#156in Mirrors
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
749per listing
Listings tracked
25

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Over Door Mirror products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£9K£14K£19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

23

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

53%

Top 20: 95%

Open market

21%

  • SONGMICS27%
  • Dripex20%
  • CROWNSHOP16%
  • Warmiehomy6%
  • Trendi5%
  • Reflex Sales and Marketing Ltd5%

Demand

Over Door Mirror search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.7×

Search terms

Top Over Door Mirror search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • over door mirror41K/yr
  • door mirror37K/yr
  • over the door mirror34K/yr
  • door mirror full length19K/yr
  • over door mirror full length18K/yr
  • door hanging mirror13K/yr
  • over the door mirror full length8K/yr
  • hanging mirror full length7K/yr
  • over the door full length mirror5K/yr
  • mirror door5K/yr

Reviews and returns

What reviews say buyers love and hate about Over Door Mirror

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Mounting”
0.9%of orders come back
“Instructions do NOT explain wall mounting”
A buyer, on “Mounting”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Over Door Mirror questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data