Over Door Airer
soft demand (-33.4% this quarter) — Over Door Airer doesn't clear our bar today.
Flapen Score
Ranks 4,195 of 5,777 Home & Garden niches · −7 vs the category median of 51
Is Over Door Airer profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Over Door Airer is a £49K/yr Amazon United Kingdom market (124K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 44/100.
Over Door Airer: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -33.4% over the last 90 days and 3.2% of searches end in a purchase.
£49K
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 17 products
Top Over Door Airer products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Rainberg Over The Door Clothes Airer Foldable 10-Bar Drying Rack Easy to Pull and Open Clothe Airer indoor/Outdoor Drying Rack with 4kg Washing Line Drying Space.
- Price
- £14.24
- Rating
- 4.4/5
- Reviews
- 464
- Age
- 4y ago
OHS Over Door Airer White Hanging Foldable Drying Rack Laundry Towels Clothes Airer Sturdy Easy to Pull and Open 5m Over Door Clothes Drying Rack Indoor Small Space 125 x 50 x 28cm
- Price
- £12.46
- Rating
- 4.4/5
- Reviews
- 136
- Age
- 2y ago
Kleeneze Overdoor Clothes Airer 3 Tier Indoor Drying Rack 7m
- Price
- £17.62
- Rating
- 4.3/5
- Reviews
- 800
- Age
- 5y ago
Knight 3-Tier Over The Door Clothes Airer | Foldable Clothes Rail with Corner Spaces for Hangers | Sturdy Hanging Washing Laundry Airer | Indoor Clothes Drying Rack for Small Spaces (White)
- Price
- £20.04
- Rating
- 4.3/5
- Reviews
- 80
- Age
- 1y ago
OHS Over Door Clothes Drying Rack Tiered Foldable Drying Rack Easy to Pull and Open Over Door Airer Indoor Outdoor Multi-Tiered Design Clothes Airer White
- Price
- £11.73
- Rating
- 4.1/5
- Reviews
- 19
- Age
- 1y ago
Trending
90-day click momentum
HomlyPro Over Door Clothes Drying Rack 10 Bar Foldable Hanging Drying Rack Space Saving Laundry Organizer Heavy Duty Clothes Airer Indoor & Outdoor Garment Storage Solution (Grey)
- Price
- £13.50
- Rating
- 4.0/5
- Reviews
- 32
- Age
- 5y ago
Over The Door Hanger Space-Saving Drying Rack for Coats & Clothing
- Price
- £11.44
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 7mo ago
UR CHOICE Over Door Clothes Airer
- Price
- £14.13
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
ARUUJ 7m Over the Door Drying Clothes Airer - Indoor Outdoor Caravan Foldable Utility Airers White Metal Laundry Towel Rail Dryer - Laundry Washing Line Rack Balcony Doors Window Hanger
- Price
- £14.34
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3y ago
Knight 3-Tier Over The Door Clothes Airer | Foldable Clothes Rail with Corner Spaces for Hangers | Sturdy Hanging Washing Laundry Airer | Indoor Clothes Drying Rack for Small Spaces (White)
- Price
- £20.04
- Rating
- 4.3/5
- Reviews
- 80
- Age
- 1y ago
Newest
by launch dateUR CHOICE Over Door Clothes Airer
- Price
- £14.13
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
Over The Door Hanger Space-Saving Drying Rack for Coats & Clothing
- Price
- £11.44
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 7mo ago
JVL Over Door Concertina Drying Airer - 4.5M White
- Price
- £11.80
- Rating
- 3.3/5
- Reviews
- 700
- Age
- 11mo ago
caprican Over-the-Door Utility Clothes Airer 7m | Heavy-Duty Folding Indoor Laundry Rack | Space-Saving Hanging Dryer for Bathroom Caravan & Balcony | Rust-Resistant White Metal (1 Rack)
- Price
- £6.49
- Rating
- 4.1/5
- Reviews
- 23
- Age
- 1y ago
Over Door Clothes Drying Rack 2Pcs Folding Steel Hanging Coat Rack Foldable
- Price
- £7.24
- Rating
- 4.4/5
- Reviews
- 36
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 falling
Sellers
24
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
22%
- Rainberg23%
- OHS21%
- Kleeneze11%
- Knight11%
- HomlyPro7%
- DYUEE6%
Over Door Airer demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 3.3×
Top Over Door Airer search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- over door airer32K/yr
- over door clothes drying rack11K/yr
- over door airer clothes drying rack11K/yr
- over the door airer11K/yr
- clothes airer over door7K/yr
- over door drying rack10K/yr
- over door clothes airer17K/yr
- over the door clothes airer8K/yr
- door airer6K/yr
- over the door drying rack4K/yr
What reviews say buyers love and hate about Over Door Airer
What buyers mention most, as a share of all reviews.
What buyers love
70% of reviews“Easy to use”
“it's not flimsy or complicated”
“I am impressed with the build quality of this door rack”
“Good quality perfect for air drying at uni”
“works exactly as needed”
What buyers complain about
53% of reviews“not as sturdy as would like”
“Small”
“which does not exactly suggest great build quality”
“so unable to use it”
“bent before use”
Over Door Airer return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
44%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Over Door Airer questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
