Over Bath Airer
soft demand (-38.9% this quarter) — Over Bath Airer doesn't clear our bar today.
Flapen Score
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Is Over Bath Airer profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Over Bath Airer is a £37K/yr Amazon United Kingdom market (63K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Jan–Sep–Oct–Nov. Verdict: Skip it — 47/100.
Over Bath Airer: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -38.9% over the last 90 days and 2.9% of searches end in a purchase.
£37K
revenue / yr
Who owns the niche?
The top 5 brands hold 74% of demand, so 26% of the market is open.
26%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 15 products
Top Over Bath Airer products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BLACK+DECKER Extendable Over Bath Airers Two Colours Adjustable Rotation 10 Bars with 5.6m Total Drying Space Folds for Compact Storage Grey (63219 63229)
- Price
- £20.29
- Rating
- 4.2/5
- Reviews
- 491
- Age
- 3y ago
OHS Clothes Airer Over Bath Adjustable Rotation Clothes Drying Rack with 14 Bars Lightweight Foldable Metal Laundry Drying Rack for Indoor Use - Black
- Price
- £11.61
- Rating
- 4.1/5
- Reviews
- 24
- Age
- 1y ago
Oypla Over Bath Clothes Laundry Airer Drying Rack Washing with 10m Drying Space
- Price
- £15.01
- Rating
- 3.7/5
- Reviews
- 305
- Age
- 6y ago
Leifheit Pegasus 190 Extendable Bathtub Airer Over the Bath Clothes Dryer Rustproof Small Airer for Indoor and Outdoor Use Blue and White 19 m
- Price
- £32.52
- Rating
- 4.4/5
- Reviews
- 2,348
- Age
- 14y ago
BLACK+DECKER Extendable Over Bath Airers Two Colours Adjustable Rotation 10 Bars with 5.6m Total Drying Space Folds for Compact Storage Aqua (63219 63229)
- Price
- £21.52
- Rating
- 4.2/5
- Reviews
- 491
- Age
- 3y ago
Trending
90-day click momentumBLACK+DECKER Extendable Over Bath Airers Two Colours Adjustable Rotation 10 Bars with 5.6m Total Drying Space Folds for Compact Storage Grey (63219 63229)
- Price
- £20.29
- Rating
- 4.2/5
- Reviews
- 491
- Age
- 3y ago
Beldray 4 Tier Ladder Clothes Airer Extendable 3.4-6.1 m
- Price
- £19.16
- Rating
- 4.3/5
- Reviews
- 27
- Age
- 1y ago
Leifheit Pegasus 190 Extendable Bathtub Airer Over the Bath Clothes Dryer Rustproof Small Airer for Indoor and Outdoor Use Blue and White 19 m
- Price
- £32.52
- Rating
- 4.4/5
- Reviews
- 2,348
- Age
- 14y ago
Minky Over Bath 9.5m Airer Holds Up to 10kg Adjustable for Flat Drying
- Price
- £24.60
- Rating
- 4.2/5
- Reviews
- 594
- Age
- 13y ago
Coopers of Stortford Over Bathtub Airer
- Price
- £16.93
- Rating
- 4.2/5
- Reviews
- 28
- Age
- 1y ago
Newest
by launch dateOHS Clothes Airer Over Bath Adjustable Rotation Clothes Drying Rack with 14 Bars Lightweight Foldable Metal Laundry Drying Rack for Indoor Use - Black
- Price
- £11.61
- Rating
- 4.1/5
- Reviews
- 24
- Age
- 1y ago
Beldray 4 Tier Ladder Clothes Airer Extendable 3.4-6.1 m
- Price
- £19.16
- Rating
- 4.3/5
- Reviews
- 27
- Age
- 1y ago
Coopers of Stortford Over Bathtub Airer
- Price
- £16.93
- Rating
- 4.2/5
- Reviews
- 28
- Age
- 1y ago
Gr8 Home Telescopic Over Bath Clothes Airer | Extendable Drying Rack with 10 Bars | Foldable Laundry Clothes Horse for Bathroom Balcony & Indoor Dryer
- Price
- £19.52
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 2y ago
OHS Over Door Airer White Hanging Foldable Drying Rack Laundry Towels Clothes Airer Sturdy Easy to Pull and Open 5m Over Door Clothes Drying Rack Indoor Small Space 125 x 50 x 28cm
- Price
- £12.46
- Rating
- 4.4/5
- Reviews
- 136
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 rising
Sellers
17
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
20%
- BLACK+DECKER27%
- OHS17%
- Oypla13%
- Leifheit10%
- Gr8 Home7%
- Coopers of Stortford7%
Over Bath Airer demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Sep, Oct, Nov · busiest ÷ quietest = 3.3×
Top Over Bath Airer search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- over bath clothes airer24K/yr
- over bath airer15K/yr
- over the bath clothes airer8K/yr
- over bath drying rack4K/yr
- over bath airer clothes dryer3K/yr
- bath airer2K/yr
- over the bath airer4K/yr
- over bath clothes dryer2K/yr
What reviews say buyers love and hate about Over Bath Airer
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Very sturdy”
“Excellent product as sensible price”
“well made and work fitted to the bath very very pleased”
“Good quality perfect for air drying at uni”
“Easy to use”
What buyers complain about
71% of reviews“Flimsy”
“Not as big as I expected”
“bent before use”
“Disappointed with the quality”
“Good product let down by poor assembly”
Over Bath Airer return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
31%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Over Bath Airer questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
