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Outdoor Footstool

Pass

Outdoor Footstool scores 67 out of 100, a Pass. Shoppers spend an estimated $23K a year here, search demand grew +241.4% this quarter, and an estimated 0.7% of orders come back.

Flapen Score
67
67 / 100
Top 6% of 5,777 Home & Garden niches · +16 vs the category median of 51
Market size
£23K/yr105K searches / yr
90-day growth
+241.4%search demand this quarter
Competition
27%top-5 click share · 32 brands · 48 sellers

Flapen Score

Outdoor Footstool against its category

The dotted line is the Home & Garden average. Past it, Outdoor Footstool is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Footstool market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Outdoor Footstool 105K times last year and spent an estimated £23K. The top 5 brands take 48% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +241.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
+241.4%
Conversion, latest week
0.8%
Market size, estimated
£23Ka year
Peak month
May16.6× the quietest month
Top search term
outdoor footstool23K searches a year

02 · Price

A sale here is worth £26.84.

Listings sell for £26.84 on average, from £7.80 to £77.66. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £26.84 that is £0 to £3K a year per listing.

Average price
£26.84inside the $15 to $100 sweet spot
Price range
£7.80–£77.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #59 within Garden Furniture & Accessories. It carries 509 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
38%
Out of stock, average day
11.1%
Average rank
#59in Garden Furniture & Accessories
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
509per listing
Listings tracked
64

04 · Newcomers

0 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Outdoor Footstool products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 27% of clicks, no more. An open shelf where new products get seen.

£0£705£1K£2K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

48

Est. top-5 brand share

48%

Top 20: 88%

Est. top-5 click share

27%

Top 20: 62%

Open market

52%

  • OHS14%
  • Outsunny10%
  • IBUYKE7%
  • Harrier6%
  • Harbour Housewares5%
  • HollyHOME5%

Demand

Outdoor Footstool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 16.6×

Search terms

Top Outdoor Footstool search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • outdoor footstool23K/yr
  • garden footstool22K/yr
  • outdoor footstools10K/yr
  • outdoor pouffe7K/yr
  • outdoor footstools waterproof6K/yr
  • rattan footstool outdoor6K/yr
  • rattan footstool9K/yr
  • garden footstool outdoor5K/yr
  • garden foot stool4K/yr
  • rattan garden stools5K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Footstool

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Assembly/Installation”
13%of negative reviews mention “Durability”
0.7%of orders come back
“broke within a week”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Outdoor Footstool questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data