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Outdoor Cushions

Pass

Outdoor Cushions scores 71 out of 100, a Pass. Shoppers spend an estimated $315K a year here, search demand grew +185.6% this quarter, and an estimated 0.4% of orders come back.

Flapen Score
71
71 / 100
Top 3% of 5,777 Home & Garden niches · +20 vs the category median of 51
Market size
£315K/yr1.4M searches / yr
90-day growth
+185.6%search demand this quarter
Competition
40%top-5 click share · 32 brands · 37 sellers

Flapen Score

Outdoor Cushions against its category

The dotted line is the Home & Garden average. Past it, Outdoor Cushions is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Cushions market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Outdoor Cushions 1.4M times last year and spent an estimated £315K. The top 5 brands take 55% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 71 out of 100, a Pass.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +185.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £315K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
+185.6%
Conversion, latest week
1.4%
Market size, estimated
£315Ka year
Peak month
May37.1× the quietest month
Top search term
outdoor cushions523K searches a year

02 · Price

A sale here is worth £16.36.

Listings sell for £16.36 on average, from £5.98 to £43.24. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £16.36 that is £4K to £8K a year per listing.

Average price
£16.36inside the $15 to $100 sweet spot
Price range
£5.98–£43.24
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #41 within Garden Furniture & Accessories. It carries 907 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
53%
Out of stock, average day
5.5%
Average rank
#41in Garden Furniture & Accessories
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
907per listing
Listings tracked
47

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Outdoor Cushions products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.

£0£13K£25K£38K£50K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 flat

Sellers

37

Est. top-5 brand share

55%

Top 20: 90%

Est. top-5 click share

40%

Top 20: 73%

Open market

42%

  • OHS16%
  • Brentfords15%
  • MIULEE11%
  • Weldomcor10%
  • LiveGo4%
  • All Smiles3%

Demand

Outdoor Cushions search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 37.1×

Search terms

Top Outdoor Cushions search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • outdoor cushions523K/yr
  • garden cushions147K/yr
  • outdoor cushion covers109K/yr
  • garden furniture cushions95K/yr
  • outdoor cushions waterproof93K/yr
  • garden cushions waterproof52K/yr
  • cushions for outdoor furniture50K/yr
  • waterproof outdoor cushions46K/yr
  • outdoor waterproof cushions41K/yr
  • outdoor cushion31K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Cushions

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Cushion”
20%of negative reviews mention “Water Resistance”
0.4%of orders come back
“Cant comment if waterproof as had no rain yet”
A buyer, on “Water Resistance”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Outdoor Cushions questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data