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63

outdoor curtains

Worth a look

Shows demand growing +157.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 7Growth 96Conversion 8Competition 76Returns 74Price range 77Avg price 92Brand share 75Review moat 72Quality gap 84

Growth

Incredible+157.5%

90-day search growth — must beat 0% to launch

Avg price

Great£21.61

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great£6.06–£46.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Brand share

Good60%

top-5 brand share — brands hold most of the demand

Returns

Good2.1%

return rate — above 5% kills the launch gate

Review moat

Good623.75

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£27K

£27K/yr · 204K searches

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, outdoor curtains is a £27K/yr Amazon United Kingdom market (204K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 63/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

outdoor curtains market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
£32K–£43K
units × avg price
Conversion rate
0.6%
Avg BSR
#26
Page quality
0%
Prime
86%
Sponsored
80%
Out of stock
9.9%
Avg brand age
39 months
Avg seller age
192 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

17 falling

Sellers

22

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

39%

Top 20: 78%

Open market

34%

  • MINGPINHUIUS29%
  • Famibay11%
  • Gluhbirnen7%
  • Easy-Going7%
  • Tielag6%
  • Bettschlange6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +157.5% search growth over the last 90 days.
12K8KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 7.2×

Top outdoor curtains search terms

  • outdoor curtains47K/yr
  • pergola curtains30K/yr
  • gazebo curtains34K/yr
  • outdoor curtains waterproof22K/yr
  • gazebo curtains waterproof15K/yr
  • garden curtains outdoor8K/yr
  • pergola curtains outdoor waterproof5K/yr
  • outdoor curtain7K/yr
  • gazebo curtains 3m x 3m6K/yr
  • replacement gazebo curtains5K/yr
All search terms

Top outdoor curtains products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£7956%£2K9%£2K12%£3K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about outdoor curtains

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall27%

“Very well made”

Value For Money14%

“Good price outdoor curtains”

Size-Overall9%

“Fit lovely”

Water Resistance8%

“Water resistant and easy to install”

Color5%

“Just what I needed they look good the colour is perfect”

Advertised Vs Actual Product5%

“Did the job”

Weather Proof4%

“They kept the rain”

Material Quality4%

“I like the material of the curtain which does look a lot like real linen”

Weight Light3%

“Curtains are not heavy”

Ease Of Use2%

“Very easy to slide onto my extension curtain pole”

What buyers complain about

Size-Overall13%

“The length was a little long”

Value For Money13%

“expensive”

Quality-Overall11%

“Cheap and nasty”

Durability10%

“already coming off”

Strength6%

“Very flimsy not what I expected at all”

Thickness5%

“Material too thin”

Material Quality4%

“thin material”

Print Quality4%

“Very blurry print”

Weight Light4%

“These are not heavy duty at all, they are light weight and thin material”

Brightness/Shine/Glow3%

“it does seem slightly less bright with it up”

Top return reasons

Size-Overall39%
Color13%
Quality-Overall10%
Advertised Vs Actual Product6%
Thin4%
Material Quality3%
Strength3%
Weight Heavy3%
Functionality-Overall2%
Defective Material/Parts2%

Common questions

Is outdoor curtains profitable to sell on Amazon United Kingdom?
The niche generates £27K/yr across 44 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +157.5%. Flapen's verdict: Worth a look (63/100).
How competitive is the outdoor curtains niche?
17 brands and 22 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in outdoor curtains?
Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 2.1%.
When does demand for outdoor curtains peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 7.2× the quietest.
What does it cost to enter the outdoor curtains niche?
Listings span £6.06–£46.66; the average listing price is £21.61 (sweet spot $15–$100). The average incumbent carries 624 reviews — the moat a new listing must climb.