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66

outdoor coffee table

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 9Growth 98Conversion 12Competition 89Returns 99Price range 86Avg price 95Brand share 74Review moat 73Quality gap 55

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Growth

Incredible+207.4%

90-day search growth — must beat 0% to launch

Avg price

Incredible£26.83

avg listing price — sweet spot $15–$100

Competition

Great26%

top-5 click share — an open shelf

Price range

Great£8.14–£72.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Review moat

Good583.54

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad£36K

£36K/yr · 137K searches

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, outdoor coffee table is a £36K/yr Amazon United Kingdom market (137K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 66/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

outdoor coffee table market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
£34K–£40K
units × avg price
Conversion rate
1.0%
Avg BSR
#38
Page quality
0%
Prime
44%
Sponsored
87%
Out of stock
7.0%
Avg brand age
39 months
Avg seller age
193 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

33 falling

Sellers

41

Top-5 brand share

61%

Top 20: 93%

Top-5 click share

26%

Top 20: 60%

Open market

32%

  • Outsunny20%
  • URBN GARDEN15%
  • PHI VILLA9%
  • Simmer Stone8%
  • Harbour Housewares8%
  • Grand patio7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +207.4% search growth over the last 90 days.
10K6KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 26.3×

Top outdoor coffee table search terms

  • outdoor coffee table53K/yr
  • outdoor side table35K/yr
  • garden side tables for outside14K/yr
  • folding outdoor table16K/yr
  • foldable outdoor table7K/yr
  • low garden table6K/yr
  • outdoor drinks table4K/yr
  • small outside table2K/yr
All search terms

Top outdoor coffee table products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%£7284%£1K6%£2K8%£3K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about outdoor coffee table

What buyers praise and complain about, mined from review topics.

What buyers love

Strength21%

“It is sturdy”

Quality-Overall15%

“Exceptional quality, easy to put together”

Value For Money13%

“Excellent Value”

Assembly/Installation10%

“Easy assembly”

Size-Overall6%

“great size”

Advertised Vs Actual Product5%

“just what I wanted”

Ease Of Use4%

“Easy to use”

Design-Overall2%

“Stylish”

Weight Light2%

“Very versatile and lightweight”

Storage Capacity2%

“Collapsible for easy storage”

What buyers complain about

Strength18%

“Not robust”

Quality-Overall15%

“Awful quality”

Size-Overall8%

“Small table”

Assembly/Installation4%

“Beware when assembling”

Advertised Vs Actual Product3%

“not as shown on the pictures”

Weight Heavy3%

“Although, a little heavier than expected”

Value For Money3%

“Looks expensive”

Defective Material/Parts2%

“Came in broken”

Height2%

“The height of the table is rather low”

Durability2%

“does not seem durable enough for regular use”

Top return reasons

Size-Overall33%
Defective Material/Parts11%
Strength8%
Color6%
Quality-Overall5%
Weight Heavy5%
Scratch Resistance4%
Mechanism Issues3%
Balance/Stability3%
Height3%

Common questions

Is outdoor coffee table profitable to sell on Amazon United Kingdom?
The niche generates £36K/yr across 78 tracked products. 0 of 25 products launched in the last 360 days are still selling. 90-day search growth is +207.4%. Flapen's verdict: Worth a look (66/100).
How competitive is the outdoor coffee table niche?
33 brands and 41 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in outdoor coffee table?
Top complaints mined from reviews: Strength, Quality-Overall, Size-Overall. The return rate is 0.2%.
When does demand for outdoor coffee table peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 26.3× the quietest.
What does it cost to enter the outdoor coffee table niche?
Listings span £8.14–£72.58; the average listing price is £26.83 (sweet spot $15–$100). The average incumbent carries 584 reviews — the moat a new listing must climb.