Skip to content

Outdoor Christmas Decorations

Maybe

Products sell for $36.35 on average, inside the sweet spot. But buyers convert on only 0.1% of searches, so Outdoor Christmas Decorations is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£29K/yr874K searches / yr
90-day growth
+58.9%search demand this quarter
Competition
53%top-5 click share · 15 brands · 20 sellers

Flapen Score

Outdoor Christmas Decorations against its category

The dotted line is the Home & Garden average. Past it, Outdoor Christmas Decorations is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Christmas Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Outdoor Christmas Decorations 874K times last year and spent an estimated £29K. The top 5 brands take 61% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 874K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +58.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
874K
Growth, 90 days vs prior 90
+58.9%
Conversion, latest week
0.1%
Market size, estimated
£29Ka year
Peak month
November531.1× the quietest month
Top search term
outside christmas decorations202K searches a year

02 · Price

A sale here is worth £36.35.

Listings sell for £36.35 on average, from £9.76 to £107.30. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £36.35 that is £0 to £4K a year per listing.

Average price
£36.35inside the $15 to $100 sweet spot
Price range
£9.76–£107.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
2.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 45.2% of listings are out of stock. The average listing ranks #1,207 within Seasonal Décor. It carries 226 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
83%
Out of stock, average day
45.2%
Average rank
#1,207in Seasonal Décor
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
226per listing
Listings tracked
23

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Outdoor Christmas Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£5K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

20

Est. top-5 brand share

61%

Top 20: 100%

Est. top-5 click share

53%

Top 20: 100%

Open market

31%

  • NEXVIN16%
  • Eambrite14%
  • HbSpacstial12%
  • Joomer10%
  • Moxled8%
  • CHRISTOW8%

Demand

Outdoor Christmas Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500K300KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 531.1×

Search terms

Top Outdoor Christmas Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • outside christmas decorations202K/yr
  • outdoor christmas decorations for garden81K/yr
  • christmas garden decorations52K/yr
  • outdoor xmas decorations106K/yr
  • large outdoor christmas decorations32K/yr
  • christmas outside decorations40K/yr
  • christmas outdoor24K/yr
  • xmas outdoor decorations31K/yr
  • outdoor christmas33K/yr
  • christmas lights outdoor decorations50K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Christmas Decorations

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Size-Overall”
2.9%of orders come back
“The connecting stand does not fit into the lights box”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Outdoor Christmas Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data