Outdoor Christmas Decorations
MaybeProducts sell for $36.35 on average, inside the sweet spot. But buyers convert on only 0.1% of searches, so Outdoor Christmas Decorations is a Maybe.
- Flapen Score
- 54 / 100Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 5154
- Market size
- £29K/yr874K searches / yr
- 90-day growth
- +58.9%search demand this quarter
- Competition
- 53%top-5 click share · 15 brands · 20 sellers
Flapen Score
Outdoor Christmas Decorations against its category
The dotted line is the Home & Garden average. Past it, Outdoor Christmas Decorations is stronger. Inside it, weaker.
Market
The Outdoor Christmas Decorations market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Outdoor Christmas Decorations 874K times last year and spent an estimated £29K. The top 5 brands take 61% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
0.1% of searches ended in a purchase last week.
Shoppers searched for this 874K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +58.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.
- Searches, last 12 months
- 874K
- Growth, 90 days vs prior 90
- +58.9%
- Conversion, latest week
- 0.1%
- Market size, estimated
- £29Ka year
- Peak month
- November531.1× the quietest month
- Top search term
- outside christmas decorations202K searches a year
02 · Price
A sale here is worth £36.35.
Listings sell for £36.35 on average, from £9.76 to £107.30. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £36.35 that is £0 to £4K a year per listing.
- Average price
- £36.35inside the $15 to $100 sweet spot
- Price range
- £9.76–£107.30
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 2.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 45.2% of listings are out of stock. The average listing ranks #1,207 within Seasonal Décor. It carries 226 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 83%
- Out of stock, average day
- 45.2%
- Average rank
- #1,207in Seasonal Décor
- Average rating
- 4.25 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 226per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Outdoor Christmas Decorations products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Eambrite Outdoor Christmas Decorations Light up Reindeer Outdoors with Warm White Lights Motion Sensor Music Xmas Decor Christmas Sleigh for Lawn Porch Garden
- Price
- £29.37
- Rating
- 3.6/5
- Reviews
- 102
- Age
- 1y ago
NEXVIN 9.9Ft Christmas Ladder Lights with Santa Claus - 338 LED Lights 8 Modes Timer Memory Function Mains Powered Indoor Outdoor Garden Tree Christmas Decorations (Multicolor)
- Price
- £13.96
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 2y ago
Joomer Christmas Tree Lights Topper Star Height 7.5ft 274 LED Warm White
- Price
- £28.74
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 10mo ago
Moxled Christmas Decorations Outdoor - 2.8ft LED Parachute Christmas Lights with Santa Claus Waterproof 8 Modes Battery Lights for Roof Window Door Wall Garden Decor (Multicolor)
- Price
- £20.97
- Rating
- 4.2/5
- Reviews
- 758
- Age
- 1y ago
NEXVIN 9.9Ft Christmas Ladder Lights with Santa Claus - 338 LED Christmas Lights 8 Modes Timer Memory Function Mains Powered Indoor/Outdoor Garden & Xmas Tree Decorations (Warm White)
- Price
- £16.97
- Rating
- 4.2/5
- Reviews
- 172
- Age
- 2y ago
Trending
90-day click momentum
5FT Christmas Inflatable Snowman Decorations with Christmas Tree & Gift Bag Built-in LED Lights Outdoor Yard Lawn Holiday Decor for Xmas Party Garden Festive Decoration
- Price
- £19.16
- Rating
- 4.5/5
- Reviews
- 238
- Age
- 1y ago
HbSpacstial 58 Inch 3D Gold Large Lighted Christmas Deer Decorations 3-Piece Outdoor Holiday Decorations Reindeer Set with 210 Warm White LEDs Large Yard Display for Garden Storefront
- Price
- £107.30
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 10mo ago
HbSpacstial 52 Inch 3D Gold Large Lighted Christmas Reindeer & Sleigh Decorations 2-Piece Outdoor Holiday Decorations Reindeer Set with 160 Warm White LEDs Large Yard Display for Garden Storefront
- Price
- £88.42
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 10mo ago
HbSpacstial 48 Inch 2.5D Gold Lighted Christmas Deer Decorations 3-Piece Outdoor Holiday Decorations Reindeer Set with 145 Warm White LEDs Large Yard Display for Garden Storefront
- Price
- £65.66
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 10mo ago
Danxilu 10FT Long Christmas Inflatables Santa Sleigh with 3 Reindeer
- Price
- £62.04
- Rating
- 4.4/5
- Reviews
- 170
- Age
- 1y ago
Newest
by launch dateJoomer Christmas Tree Lights Topper Star Height 7.5ft 274 LED Warm White
- Price
- £28.74
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 10mo ago
HbSpacstial 58 Inch 3D Gold Large Lighted Christmas Deer Decorations 3-Piece Outdoor Holiday Decorations Reindeer Set with 210 Warm White LEDs Large Yard Display for Garden Storefront
- Price
- £107.30
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 10mo ago
HbSpacstial 48 Inch 2.5D Gold Lighted Christmas Deer Decorations 3-Piece Outdoor Holiday Decorations Reindeer Set with 145 Warm White LEDs Large Yard Display for Garden Storefront
- Price
- £65.66
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 10mo ago
HbSpacstial 52 Inch 3D Gold Large Lighted Christmas Reindeer & Sleigh Decorations 2-Piece Outdoor Holiday Decorations Reindeer Set with 160 Warm White LEDs Large Yard Display for Garden Storefront
- Price
- £88.42
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 10mo ago
Hopexy Icicle Outdoor Christmas Lights 216 LEDs 7.3m Waterproof Connectable Outside Fairy Light Mains Powered Cool White Hanging String Light Plug in for House Roof Porch Gutter Xmas Decorations
- Price
- £9.76
- Rating
- 4.4/5
- Reviews
- 54
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
20
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
53%
Top 20: 100%
Open market
31%
- NEXVIN16%
- Eambrite14%
- HbSpacstial12%
- Joomer10%
- Moxled8%
- CHRISTOW8%
Demand
Outdoor Christmas Decorations search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 531.1×
Search terms
Top Outdoor Christmas Decorations search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- outside christmas decorations202K/yr
- outdoor christmas decorations for garden81K/yr
- christmas garden decorations52K/yr
- outdoor xmas decorations106K/yr
- large outdoor christmas decorations32K/yr
- christmas outside decorations40K/yr
- christmas outdoor24K/yr
- xmas outdoor decorations31K/yr
- outdoor christmas33K/yr
- christmas lights outdoor decorations50K/yr
Reviews and returns
What reviews say buyers love and hate about Outdoor Christmas Decorations
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The connecting stand does not fit into the lights box
Very small fronds
which could lead to costly electricity bills
Not happy at all considering what I paid for them
Do not touch - it's useless
Also, not sure how many Christmases we will get out if it as it is not easy to disassemble and store back in the original box
1 star removed as quite fiddly to put together
1 light not working
Love
Excellent quality
As described good product
Good quality, not sure of longevity though
Beautiful lights
It's very beautiful when the lights are on at night
Good lights
Easy to put up
easy to put up
Pretty
Very pretty
Absolutely fantastic value for money
Return
2.9% Return rate 10% Fixable by listing
1 light not working
Also the solar charge does not last long
The connecting stand does not fit into the lights box
Very small fronds
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Outdoor Christmas Decorations questions
Answered from the same tracked data.