Oscillating Tower Fan
PassOscillating Tower Fan scores 70 out of 100, a Pass. Shoppers spend an estimated $101K a year here, search demand grew >1,000% this quarter, and an estimated 0.8% of orders come back.
- Flapen Score
- 70 / 100Top 4% of 5,777 Home & Garden niches · +19 vs the category median of 5170
- Market size
- £101K/yr145K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 32%top-5 click share · 31 brands · 84 sellers
Flapen Score
Oscillating Tower Fan against its category
The dotted line is the Home & Garden average. Past it, Oscillating Tower Fan is stronger. Inside it, weaker.
Market
The Oscillating Tower Fan market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Oscillating Tower Fan 145K times last year and spent an estimated £101K. The top 5 brands take 55% of clicks. Demand peaks in Jun–Jul. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £101K a year.
- Searches, last 12 months
- 145K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 1.5%
- Market size, estimated
- £101Ka year
- Peak month
- July167.2× the quietest month
- Top search term
- oscillating tower fan72K searches a year
02 · Price
A sale here is worth £45.57.
Listings sell for £45.57 on average, from £17.97 to £88.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £45.57 that is £0 to £5K a year per listing.
- Average price
- £45.57inside the $15 to $100 sweet spot
- Price range
- £17.97–£88.75
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #73 within Heating, Cooling & Air Quality. It carries 3,302 reviews at 4.20 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 74%
- Out of stock, average day
- 11.0%
- Average rank
- #73in Heating, Cooling & Air Quality
- Average rating
- 4.20 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,302per listing
- Listings tracked
- 57
04 · Newcomers
4 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Oscillating Tower Fan products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basics 28 (71 cm) 60-Degree Oscillating Tower Fan for Bedroom Living Room Office With 3 Speeds Intuitive Mechanical Control Matte Black 35W 27.8 x 9.4 x 9.4 (71 cm x 24 cm x 24 cm)
- Price
- £26.14
- Rating
- 4.1/5
- Reviews
- 455
- Age
- 2y ago
DREO 20dB Silent Tower Fan 28 ft/s Velocity Electric Cooling Fan with Remote 90 Oscillating 8 Speeds 4 Modes 8H Timer LED Display 220-240V Black
- Price
- £62.17
- Rating
- 4.5/5
- Reviews
- 46,721
- Age
- 4y ago
Levoit 20dB Silent Tower Fan 5.5W-26W Energy Saving Fan for Bedroom & Home
- Price
- £68.81
- Rating
- 4.5/5
- Reviews
- 10,789
- Age
- 2y ago
VYTRONIX VYTONIX VY-BTF01 45W Freestanding Speed Tower Fan | Slim Portable Air Cooler with Oscillating Fan Function and 3 Speed Settings | Home & Office Fan Living Room Fan and Bedroom Fan
- Price
- £27.35
- Rating
- 4.2/5
- Reviews
- 2,081
- Age
- 7y ago
DREO Quiet Tower Fan for Bedroom& Home 25ft/s Powerful Airflow 29ft Coverage 1-8H Timer 4 Speeds 3 Modes 28dB Bladeless Fan with Remote Control 90 Oscillating Cooling Fan LED Display
- Price
- £55.94
- Rating
- 4.4/5
- Reviews
- 1,882
- Age
- 5y ago
Trending
estimated 90-day click momentum
DREO Smart Tower Fan for Bedroom& Home 26ft/s Powerful Airflow 33ft Coverage 1-12H Timer 4 Speeds 3 Modes 28dB Bladeless Fan with App & Voice Control 90 Oscillating Cooling Fan LED Display
- Price
- £66.69
- Rating
- 4.4/5
- Reviews
- 1,882
- Age
- 1y ago
VYTRONIX VYTONIX VY-BTF01 45W Freestanding Speed Tower Fan | Slim Portable Air Cooler with Oscillating Fan Function and 3 Speed Settings | Home & Office Fan Living Room Fan and Bedroom Fan
- Price
- £27.35
- Rating
- 4.2/5
- Reviews
- 2,081
- Age
- 7y ago
Zuvo 30 Tower Fan for Bedroom | Quiet Bladeless Oscillating Standing Fan 3 Speeds 90 Wide Oscillation 2-Hour Timer | Home Living Room & Office | White
- Price
- £26.54
- Rating
- 4.3/5
- Reviews
- 1,497
- Age
- 5y ago
Pelonis 30-Inch Advanced Bladeless Tower Fan with Remote Control 3 Adjustable Speeds Ultra-Quiet Cooling 7-Hour Programmable Timer - Perfect for Home Office and Bedroom Comfort
- Price
- £64.82
- Rating
- 4.5/5
- Reviews
- 1,262
- Age
- 2y ago
Levoit 25dB Smart Silent Tower Fan 42Inch Powerful Cooling Fan for Bedroom
- Price
- £88.75
- Rating
- 4.5/5
- Reviews
- 10,789
- Age
- 2y ago
Newest
by launch date
Status IONOS 32 Inch Oscillating Tower Fan White
- Price
- £23.55
- Rating
- 3.4/5
- Reviews
- 37
- Age
- 6mo ago
Levoit 23dB Silent Tower Fan Bladeless Fan for Bedroom Energy Efficient
- Price
- £59.96
- Rating
- 4.5/5
- Reviews
- 10,789
- Age
- 1y ago
Dimplex Cooling Tower Fan with Remote Control Quiet 3 Speeds Remote
- Price
- £51.64
- Rating
- 4.1/5
- Reviews
- 251
- Age
- 1y ago
PELONIS 30 Oscillating Tower Fan - 3 Speed Settings 8H Auto-Off Timer Quiet & Space-Saving Design for Home/Office Use (Black)
- Price
- £36.77
- Rating
- 4.5/5
- Reviews
- 1,262
- Age
- 1y ago
DREO Smart Tower Fan for Bedroom& Home 26ft/s Powerful Airflow 33ft Coverage 1-12H Timer 4 Speeds 3 Modes 28dB Bladeless Fan with App & Voice Control 90 Oscillating Cooling Fan LED Display
- Price
- £66.69
- Rating
- 4.4/5
- Reviews
- 1,882
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.
Brands
31 falling
Sellers
84
Est. top-5 brand share
55%
Top 20: 92%
Est. top-5 click share
32%
Top 20: 67%
Open market
40%
- DREO19%
- Levoit13%
- Amazon Basics11%
- PHILIPS6%
- Zuvo5%
- Pelonis5%
Demand
Oscillating Tower Fan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 167.2×
Search terms
Top Oscillating Tower Fan search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oscillating tower fan72K/yr
- quiet tower fan41K/yr
- fans tower25K/yr
- large fans cooling 30 inch8K/yr
Reviews and returns
What reviews say buyers love and hate about Oscillating Tower Fan
We read the reviews and the return reasons for every product selling here.
“A little bit expensive tho”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oscillating Tower Fan questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data