Organic Compost
MaybeReturns run at only 0.0% of orders. But shoppers spend only $32K a year here, so Organic Compost is a Maybe.
- Flapen Score
- 56 / 100Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 5156
- Market size
- £32K/yr35K searches / yr
- 90-day growth
- +11.0%search demand this quarter
- Competition
- 52%top-5 click share · 21 brands · 39 sellers
Flapen Score
Organic Compost against its category
The dotted line is the Home & Garden average. Past it, Organic Compost is stronger. Inside it, weaker.
Market
The Organic Compost market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Organic Compost 35K times last year and spent an estimated £32K. The top 5 brands take 64% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
7.6% of searches ended in a purchase last week.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- +11.0%
- Conversion, latest week
- 7.6%
- Market size, estimated
- £32Ka year
- Peak month
- May6.9× the quietest month
- Top search term
- organic compost17K searches a year
02 · Price
A sale here is worth £11.93.
Listings sell for £11.93 on average, from £5.45 to £25.93. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £11.93 that is £1K to £3K a year per listing.
- Average price
- £11.93under the $15 to $100 sweet spot
- Price range
- £5.45–£25.93
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #277 within Soils, Mulches & Planting Media. It carries 958 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 40%
- Out of stock, average day
- 2.3%
- Average rank
- #277in Soils, Mulches & Planting Media
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 958per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 2 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Organic Compost products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Sylvagrow 100% Peat Free Eco Friendly Organic Multipurpose Garden Compost | Organic Fertilizers Seaweed Meal | Soil Association Approved | Wide Range of Uses | RHS Endorsed | New 40lt
- Price
- £12.58
- Rating
- 4.2/5
- Reviews
- 24
- Age
- 5y ago

Approved Organic Compost for Natural Growers (50L) Peat Free Compost Chemical Free Multi-Purpose Top Soil for Plants Vegetables Flowers & Seedlings.
- Price
- £17.01
- Rating
- 4.4/5
- Reviews
- 159
- Age
- 6y ago

Dorman & Walsh 60L Multipurpose Compost Nutrient Rich for Potting Seeding
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4mo ago

GreenBrokers C1161 20Ltr Organic All Purpose Potting Compost Enriched with Nutrients-Expands
- Price
- £8.13
- Rating
- 4.4/5
- Reviews
- 8,941
- Age
- 6y ago

Miracle-Gro Performance Organic Fruit & Vegetable Compost - 40 Litre Bag
- Price
- £10.65
- Rating
- 4.5/5
- Reviews
- 993
- Age
- 6y ago
Trending
90-day click momentum
Dorman & Walsh 60L Multipurpose Compost Nutrient Rich for Potting Seeding
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4mo ago

TerraGrade Multipurpose Compost 60L | Premium Potting & Garden Soil for Indoor & Outdoor Plants | Nutrient Rich Compost for Vegetables Seeds Seedlings & Houseplants | Moisture Retentive Root Boostin
- Price
- £10.00
- Rating
- 4.5/5
- Reviews
- 356
- Age
- 4mo ago

Indigo Organic Gold Planting Compost 46L Peat-Free Biochar Enriched Organic Compost for Strong Roots Bigger Blooms & Healthier Soil Pots Beds & Borders
- Price
- £13.80
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

GreenBrokers C1161 20Ltr Organic All Purpose Potting Compost Enriched with Nutrients-Expands
- Price
- £8.13
- Rating
- 4.4/5
- Reviews
- 8,941
- Age
- 6y ago

Miracle-Gro Performance Organic Fruit & Vegetable Compost - 40 Litre Bag
- Price
- £10.65
- Rating
- 4.5/5
- Reviews
- 993
- Age
- 6y ago
Newest
by launch date
Dorman & Walsh 60L Multipurpose Compost Nutrient Rich for Potting Seeding
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4mo ago

TerraGrade Multipurpose Compost 60L | Premium Potting & Garden Soil for Indoor & Outdoor Plants | Nutrient Rich Compost for Vegetables Seeds Seedlings & Houseplants | Moisture Retentive Root Boostin
- Price
- £10.00
- Rating
- 4.5/5
- Reviews
- 356
- Age
- 4mo ago

Indigo Organic Gold Planting Compost 46L Peat-Free Biochar Enriched Organic Compost for Strong Roots Bigger Blooms & Healthier Soil Pots Beds & Borders
- Price
- £13.80
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Black Gold Worm Castings 100% Organic Microbe-Rich Fertiliser Improves Soil Retains Moisture & Boosts Growth For Houseplants Gardens & Lawns (3 Litre)
- Price
- £9.95
- Rating
- 4.1/5
- Reviews
- 43
- Age
- 10mo ago

40L Premium Garden Organic Compost - Rich in Nutrients - Suitable for Indoor Outdoor Seed Plant Sowing Seeds Fruits & Vegetables Growing Hanging Baskets Shrubs Planting Potting Plants Flower Beds
- Price
- £9.77
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
39
Top-5 brand share
64%
Top 20: 99%
Top-5 click share
52%
Top 20: 91%
Open market
31%
- Miracle-Gro18%
- Melcourt15%
- Natural Grower15%
- Dorman & Walsh9%
- GreenBrokers8%
- Levington5%
Demand
Organic Compost search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 6.9×
Search terms
Top Organic Compost search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- organic compost17K/yr
- organic soil10K/yr
- organic compost for vegetables growing5K/yr
- organic potting soil3K/yr
Reviews and returns
What reviews say buyers love and hate about Organic Compost
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not great quality
Inconsistent quality
some rubbish lower quality brand
this year not one seed grew
Seeds I would have expected to perform well have been poor to germinate and grow
Nothing grew
the price does fluctuate quite a bit
less than half the price
It isn't cheap
False advertising
Its not same as shown
Not as advertised
Dries out fast
A bit dry
Doesnt seem to retain moisture
Love
Affordable quality
Great quality for all my plants
Brilliant quality
growing really well
Plants are growing well
Promotes healthy plant growth
Excellent value
FAIR PRICE
Good value for money
Exactly what I ordered
As advertised
As described
Easy to use
easy to apply
easy to handle
Return
0.0% Return rate 48% Fixable by listing
False advertising
Its not same as shown
Not as advertised
Too small
Big bag
The size is not true
the price does fluctuate quite a bit
less than half the price
It isn't cheap
doesn't absorb water
it doesnt absorb water well
Not as good as I thought it would as water just sits on the surface
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Compost questions
Answered from the same tracked data.









