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Organic Compost

Maybe

An estimated 0.0% of orders come back. But shoppers spend an estimated $32K a year here, so Organic Compost is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£32K/yr35K searches / yr
90-day growth
+11.0%search demand this quarter
Competition
52%top-5 click share · 21 brands · 39 sellers

Flapen Score

Organic Compost against its category

The dotted line is the Home & Garden average. Past it, Organic Compost is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Compost market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Organic Compost 35K times last year and spent an estimated £32K. The top 5 brands take 64% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
+11.0%
Conversion, latest week
7.6%
Market size, estimated
£32Ka year
Peak month
May6.9× the quietest month
Top search term
organic compost17K searches a year

02 · Price

A sale here is worth £11.93.

Listings sell for £11.93 on average, from £5.45 to £25.93. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £11.93 that is £1K to £3K a year per listing.

Average price
£11.93under the $15 to $100 sweet spot
Price range
£5.45–£25.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #277 within Soils, Mulches & Planting Media. It carries 958 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
40%
Out of stock, average day
2.3%
Average rank
#277in Soils, Mulches & Planting Media
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
958per listing
Listings tracked
30

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
57 months

Products

Top Organic Compost products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

21 rising

Sellers

39

Est. top-5 brand share

64%

Top 20: 99%

Est. top-5 click share

52%

Top 20: 91%

Open market

31%

  • Miracle-Gro18%
  • Melcourt15%
  • Natural Grower15%
  • Dorman & Walsh9%
  • GreenBrokers8%
  • Levington5%

Demand

Organic Compost search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, May · busiest ÷ quietest = 6.9×

Search terms

Top Organic Compost search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • organic compost17K/yr
  • organic soil10K/yr
  • organic compost for vegetables growing5K/yr
  • organic potting soil3K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Compost

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Quality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Not great quality”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Organic Compost questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data