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Orange Tissue Paper

Fail

Prices span $1.61–$6.19, mostly outside the sweet spot, so Orange Tissue Paper is a Fail.

Flapen Score
46
46 / 100
Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 51
Market size
£17K/yr26K searches / yr
90-day growth
-6.9%search demand this quarter
Competition
54%top-5 click share · 16 brands · 19 sellers

Flapen Score

Orange Tissue Paper against its category

The dotted line is the Home & Garden average. Past it, Orange Tissue Paper is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Tissue Paper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Orange Tissue Paper 26K times last year and spent an estimated £17K. The top 5 brands take 62% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

16.5% of searches ended in a purchase last week.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-6.9%
Conversion, latest week
16.5%
Market size, estimated
£17Ka year
Peak month
October9.0× the quietest month
Top search term
orange tissue paper23K searches a year

02 · Price

A sale here is worth £3.99.

Listings sell for £3.99 on average, from £1.61 to £6.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £3.99 that is £399 to £998 a year per listing.

Average price
£3.99under the $15 to $100 sweet spot
Price range
£1.61–£6.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£399–£998
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 33.7% of listings are out of stock. The average listing ranks #209 within Paper & Paper Crafts. It carries 563 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
90%
Out of stock, average day
33.7%
Average rank
#209in Paper & Paper Crafts
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
563per listing
Listings tracked
20

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Orange Tissue Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£855£2K£3K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

19

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

30%

  • NEBURORA19%
  • CHRORINE16%
  • Morcheiong10%
  • Bouiexye9%
  • Creavvee8%
  • MustBeBonkers7%

Demand

Orange Tissue Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 9.0×

Reviews and returns

What reviews say buyers love and hate about Orange Tissue Paper

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Thickness33%+0.22

Regular size of sheets and usual thickness for tissue paper, thin

Love

Color38%−0.11

The fabulous colour

the colours are good quality

all of the colours are vibrant

Quality-Overall14%+1.35

No complaints

Good quality

Great quality

Value For Money12%+1.07

excellent value

Great value for your money

Size-Overall8%−0.28

Perfect size for arts

Gifting Purpose8%+0.69

Great for gifts

Return

0.5% Return rate 60% Fixable by listing

Color40%▁█▃▁▅▁
Size-Overall20%▁▁▆█▁▁
Value For Money20%█▁▁▅▁▁
Strength10%▁▁▁▁█▁
Product Condition10%▁▁█▁▁▁

FAQ

Common Orange Tissue Paper questions

Answered from the same tracked data.