Open Wardrobe
MaybeReturns run at only 0.9% of orders. But buyers convert on only 0.6% of searches, so Open Wardrobe is a Maybe.
- Flapen Score
- 55 / 100Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 5155
- Market size
- £134K/yr430K searches / yr
- 90-day growth
- -9.7%search demand this quarter
- Competition
- 29%top-5 click share · 41 brands · 57 sellers
Flapen Score
Open Wardrobe against its category
The dotted line is the Home & Garden average. Past it, Open Wardrobe is stronger. Inside it, weaker.
Market
The Open Wardrobe market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Open Wardrobe 430K times last year and spent an estimated £134K. The top 5 brands take 49% of clicks. Demand peaks in Jan. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
0.6% of searches ended in a purchase last week.
Shoppers searched for this 430K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £134K a year.
- Searches, last 12 months
- 430K
- Growth, 90 days vs prior 90
- -9.7%
- Conversion, latest week
- 0.6%
- Market size, estimated
- £134Ka year
- Peak month
- January2.1× the quietest month
- Top search term
- open wardrobe170K searches a year
02 · Price
A sale here is worth £51.76.
Listings sell for £51.76 on average, from £10.07 to £153.74. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £51.76 that is £0 to £5K a year per listing.
- Average price
- £51.76inside the $15 to $100 sweet spot
- Price range
- £10.07–£153.74
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #145 within Furniture. It carries 1,465 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 73%
- Out of stock, average day
- 12.5%
- Average rank
- #145in Furniture
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,465per listing
- Listings tracked
- 71
04 · Newcomers
Amazon counts 9 of last year's 18 launches as successful.
18 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 18
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Open Wardrobe products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Neprock Clothes Rails for Bedroom FreeStanding Open Wardrobe Closet with Hanging Rail 4 Storage Shelves 3 Hooks and 2 Bottom Shelves Portable Metal Clothing Rack for Shoe and Clothes Storage Black
- Price
- £30.46
- Rating
- 4.3/5
- Reviews
- 1,509
- Age
- 3y ago

MYGIIVOVO Open Wardrobe Clothes Rail with Drawers for Bedroom with 4 White Fabric Drawers 4 Side Hooks and Metal Frame 30D x 80W x 172H cm
- Price
- £46.22
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 1y ago

Mavivegue Clothes Rail with Shelves 4-Tier Open Wardrobe Storage Organiser Portable Metal Clothes Rack for Shoe and Clothes Storage 40 x 121 x 162 cm Black
- Price
- £18.30
- Rating
- 4.2/5
- Reviews
- 115
- Age
- 7mo ago

Klass Home Collection Heavy Duty Clothes Rail 120KG Black Metal Rack With Double Hanging Clothing Rail Shoe Rack Storage Shelves & 4 Coat Hooks Wardrobe Clothes Rails For Bedroom Office Shop
- Price
- £33.58
- Rating
- 4.6/5
- Reviews
- 3,157
- Age
- 3y ago

unho Bamboo Clothes Rail Rack: Free Standing Garment Rack with 3 Storage Shelves 10 Hooks Open Wardrobe Organizer for Clothes Shoes Hats Bags in Entryway Bedroom Living Room
- Price
- £42.24
- Rating
- 4.5/5
- Reviews
- 417
- Age
- 6y ago
Trending
90-day click momentum
Mavivegue Clothes Rail with Shelves 4-Tier Open Wardrobe Storage Organiser Portable Metal Clothes Rack for Shoe and Clothes Storage 40 x 121 x 162 cm Black
- Price
- £18.30
- Rating
- 4.2/5
- Reviews
- 115
- Age
- 7mo ago

YITAHOME Coat Rack Stand Industrial Hall Tree with Shoe Storage Clothes Rail Stand Rack with 2 Drawes Large Clothes Rail Garment Rack for Entryway Hallway Bedroom Living Room
- Price
- £55.10
- Rating
- 4.2/5
- Reviews
- 37
- Age
- 2y ago

SONGMICS Clothes Rail Heavy Duty Clothes Rack with 7 Storage Shelves Double Hanging Rods Metal Coat Rack Open Wardrobe for Bedroom Living Room Hallway White HSR182WG01
- Price
- £25.36
- Rating
- 4.6/5
- Reviews
- 1,215
- Age
- 7mo ago

SONGMICS Clothes Rail Heavy Duty Clothes Rack with 9 Storage Shelves Double Hanging Rods Metal Coat Rack Open Wardrobe for Bedroom Living Room Hallway White HSR183WG01
- Price
- £36.65
- Rating
- 4.6/5
- Reviews
- 1,215
- Age
- 7mo ago

iSunirm 115cm Heavy Duty Clothes Rail with 4 Drawers Open Wardrobe with 2 Hanging Rails and Shoe Shelf Freestanding Garment Rack for Bedroom White
- Price
- £91.60
- Rating
- 4.1/5
- Reviews
- 42
- Age
- 7mo ago
Newest
by launch date
SONGMICS Open Wardrobe Clothes Rack Clothing Rack with 10 Shelves 3 Clothes Rails 4 SHooks Metal Frame for Bedroom Living Room Hallway Black LGR011BZ01
- Price
- £37.64
- Rating
- 4.5/5
- Reviews
- 89
- Age
- 6mo ago

Mavivegue Clothes Rail with Shelves 4-Tier Open Wardrobe Storage Organiser Portable Metal Clothes Rack for Shoe and Clothes Storage 40 x 121 x 162 cm Black
- Price
- £18.30
- Rating
- 4.2/5
- Reviews
- 115
- Age
- 7mo ago

iSunirm 115cm Heavy Duty Clothes Rail with 4 Drawers Open Wardrobe with 2 Hanging Rails and Shoe Shelf Freestanding Garment Rack for Bedroom White
- Price
- £91.60
- Rating
- 4.1/5
- Reviews
- 42
- Age
- 7mo ago

SONGMICS Clothes Rail Heavy Duty Clothes Rack with 9 Storage Shelves Double Hanging Rods Metal Coat Rack Open Wardrobe for Bedroom Living Room Hallway White HSR183WG01
- Price
- £36.65
- Rating
- 4.6/5
- Reviews
- 1,215
- Age
- 7mo ago

SONGMICS Clothes Rail Heavy Duty Clothes Rack with 7 Storage Shelves Double Hanging Rods Metal Coat Rack Open Wardrobe for Bedroom Living Room Hallway White HSR182WG01
- Price
- £25.36
- Rating
- 4.6/5
- Reviews
- 1,215
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
41 falling
Sellers
57
Top-5 brand share
49%
Top 20: 85%
Top-5 click share
29%
Top 20: 59%
Open market
47%
- SONGMICS21%
- MYGIIVOVO9%
- Neprock9%
- Mavivegue5%
- Sakugi5%
- Klass Home Collection4%
Demand
Open Wardrobe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 2.1×
Search terms
Top Open Wardrobe search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- open wardrobe170K/yr
- clothes rail with shelves44K/yr
- metal wardrobe32K/yr
- open wardrobe with drawers31K/yr
- clothes rail with drawers22K/yr
- open wardrobes for bedroom with drawers11K/yr
- walk in wardrobe storage systems21K/yr
- metal wardrobes for bedroom11K/yr
- walk in wardrobe13K/yr
- open wardrobe with shelves15K/yr
Reviews and returns
What reviews say buyers love and hate about Open Wardrobe
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Flimsy
quite flimsy
Not sturdy
tricky to build
No instructions
To hard to build
Poor quality
Poor quality control
This piece of furniture is poor quality
too small
Sent with wrong size bolts
Its bigger than you think
It falls apart way too easily
Broke within 5 weeks
Broke after a month
Love
it stands firm
Strong and durable
Solid construction
Easy installation
Easily assembled
easy assembly
Amazing quality
Great price/quality ratio
Good quality and easy to build
Not expensive
Great value
Excellent value
Compact storage
Great storage
Good storage capacity
Return
0.9% Return rate 44% Fixable by listing
too small
Sent with wrong size bolts
Its bigger than you think
part of it is broken
some parts did not align properly
Missing parts
Flimsy
quite flimsy
Not sturdy
tricky to build
No instructions
To hard to build
Poor quality
Poor quality control
This piece of furniture is poor quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Open Wardrobe questions
Answered from the same tracked data.









