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Onion Sets

Onion Sets shows low returns (0.0%), but soft demand (-33.0% this quarter) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51

Market size 11Growth 8Conversion 62Competition 84Returns 100Price range 15Avg price 22Brand share 57Review moat 96Quality gap 87
This niche Category average · 5,777 niches

Is Onion Sets profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Onion Sets is a £45K/yr Amazon United Kingdom market (106K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 53/100.

Onion Sets: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -33.0% over the last 90 days and 5.4% of searches end in a purchase.

£45K

revenue / yr

Units sold / yr13K
Search volume / yr-33.0%106K
Conversion rate5.4%
Avg price£7.83

Who owns the niche?

The top 5 brands hold 71% of demand, so 29% of the market is open.

29%

open market share

Brands · sellers17 · 22
Top-5 product click share31%
Open market29%
Avg brand age54 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 57 products

Sponsored placement84%
New entrants (1y)16· 0 succeeded
Avg rating4.1★
Avg reviews84

Top Onion Sets products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

£0£1K£3K£4K£5K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

17 rising

Sellers

22

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

31%

Top 20: 68%

Open market

24%

  • Carbeth Plants29%
  • schone15%
  • Botanical Bliss10%
  • Schone Products (UK)10%
  • Jamieson Brothers7%
  • The Seed Shed6%

Onion Sets demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume106KCVR5.4%Products57Brands17Top 5 Brands71%OOS Rate63.0%Rating4.1★Reviews84Avg BSR#1,575
4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 7.9×

Top Onion Sets search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • onion sets59K/yr
  • onion sets for planting now uk22K/yr
  • onion bulbs for planting uk5K/yr
  • onion bulbs5K/yr
  • onions sets for planting uk4K/yr
  • winter onion sets3K/yr
  • winter onions sets2K/yr
  • onion sets autumn planting3K/yr
  • winter onion sets for planting now uk3K/yr

What reviews say buyers love and hate about Onion Sets

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Quality-Overall33%

Excellent product

Plant Growth30%

Growing well

Value For Money19%

Good value for money

Advertised Vs Actual Product5%

As described

Moist/Dry1%

Keep well watered and fed

What buyers complain about

95% of reviews
Quality-Overall33%

The onion sets were of a terrible quality - worse I have ever seen

Moist/Dry16%

moisture got in

Plant Growth15%

not fit to plant

Value For Money11%

The price is high

Size-Overall11%

Although some bulbs looked small

Onion Sets return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

14%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Plant Growth
32%
2Quality-Overall
14%
3Moist/Dry
8%
4Smell
8%
5Size-Overall
7%

Common Onion Sets questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Onion Sets 53/100 on Amazon United Kingdom — Worth a look. The niche generates £45K/yr across 57 tracked products. 0 of 16 products launched in the last 360 days are still selling. Search demand moved -33.0% over the last 90 days.
Search demand for Onion Sets on Amazon United Kingdom peaks in Mar–Apr–May, where the busiest month runs 7.9× the quietest.